
What Shapes Hospitality Decisions Behind the Scenes: Behind Thinklab’s Private Research
From Design Nerds Anonymous by ThinkLab and SURROUND
January 29, 2026 · 30 min · Season 9 · Episode 3
About this episode
This episode explores the shifting decision-making landscape in hospitality projects, focusing on end-user needs and the role of AI.
In this episode, ThinkLab’s hospitality research takes center stage as Amanda Schneider and Erica Waayenberg unpack how decision-making is shifting across hotel and hospitality projects. From rising risk aversion and burnout to growing expectations around business acumen and the practical role of AI, this episode explores what hospitality end users need most right now and how teams can move forward with more clarity and confidence. LINKS: End-User Decision Making Join Thinklab’s research Podcast Discussion Guide 5 Question Quiz to Earn CEU Credits Thank you to our episode sponsor: Mohawk See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .
People in this episode
Guests: Amanda Schneider, Erica Waayenberg
Topics covered
- hospitality research
- decision-making
- AI in hospitality
- business acumen
- risk aversion
- team clarity
Keywords
- hospitality
- decision-making
- AI
- business acumen
- risk aversion
- burnout
Sponsors
Mohawk
Mentioned in this episode
Organizations: ThinkLab
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