How to Sell Your Business for Maximum Value: Exit Strategy Insights with Simon Bedard | Ep 278 | DevReady Podcast

About this episode

The episode discusses strategies for selling a business for maximum value, featuring insights from Simon Bedard on exit strategies and investor psychology.

In this episode of the DevReady Podcast, Anthony Sapountzis, CTO and Co-Founder of Anthony Sapountzis, CTO and Co-Founder of Aerion Technologies and DevReady.Ai, is joined by Simon Bedard, Managing Director of Exit Advisory Group. Simon brings deep experience from investment banking, business ownership, and sell-side mergers and acquisitions, where he now helps founders prepare for and execute successful business exits. After working with high-net-worth individuals and selling his own businesses, Simon identified a significant gap in professional, end-to-end exit support for business owners. His work focuses on business valuations, exit strategy, and advisory services that help founders understand what their business is worth and how to maximise value before selling. The conversation explores why selling a business is far more complex than many founders expect. Simon explains that while business owners are naturally comfortable with uncertainty and risk, investors approach acquisitions with a fundamentally different mindset that prioritises risk reduction. This difference often leads to friction during negotiations, particularly when emotional attachment and legacy considerations…

People in this episode

Host: Anthony Sapountzis

Guest: Simon Bedard

Topics covered

• business exit strategies
• business valuation
• mergers and acquisitions
• investor psychology
• negotiation tactics
• founder insights

Keywords

• business sale
• exit strategy
• valuation
• mergers
• acquisitions
• founders
• negotiation
• risk management

Mentioned in this episode

Organizations: Exit Advisory Group, Aerion Technologies, DevReady.Ai

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