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Kako da vas AI zavoli i prikazuje u rezultatima?
Dec 11, 2025
24m 31s
eCommerce i praznici
Dec 4, 2025
40m 15s
Latest in Digital Marketing & Ecommerce: News, Trends, Advertising, AI, Creative and the Zero-Click Internet
Nov 4, 2025
36m 07s
Behind the Rankings: SEO, CRO & Strategy (part II)
May 21, 2025
40m 55s
Behind the Rankings: SEO, CRO & Strategy (part I)
Apr 29, 2025
31m 53s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 12/11/25 | ![]() Kako da vas AI zavoli i prikazuje u rezultatima?✨ | AIdigital tools+3 | — | YouTubeAcast | — | AIdigital economy+3 | — | 24m 31s | |
| 12/4/25 | ![]() eCommerce i praznici✨ | eCommerceholidays+3 | — | Hrvatski radioDnevni ritam | — | eCommerceholidays+3 | — | 40m 15s | |
| 11/4/25 | ![]() Latest in Digital Marketing & Ecommerce: News, Trends, Advertising, AI, Creative and the Zero-Click Internet✨ | digital marketingecommerce+5 | — | MetaGoogle+1 | — | zero-click internetperformance marketing+7 | — | 36m 07s | |
| 5/21/25 | ![]() Behind the Rankings: SEO, CRO & Strategy (part II)✨ | SEOCRO+4 | Arnout Hellemans | Acast | — | digital presenceoptimization+3 | — | 40m 55s | |
| 4/29/25 | ![]() Behind the Rankings: SEO, CRO & Strategy (part I)✨ | SEOCRO+4 | Arnout Hellemans | — | — | SEOCRO+5 | — | 31m 53s | |
| 4/9/25 | ![]() Humor and Communication via Digital Channels✨ | humordigital communication+3 | Dr. Bastian Mayerhofer | Acast | — | humorcommunication+4 | — | 35m 24s | |
| 3/19/25 | ![]() Optimizing eCommerce Operations Through Data and Strategy✨ | eCommercedata analytics+3 | Stefan Loncar | Loncom Consulting | — | eCommerce operationsdata utilization+3 | — | 33m 25s | |
| 2/20/25 | ![]() Performance marketing and eCommerce✨ | performance marketingeCommerce+3 | Goran Čandrlić | MetaGoogle+6 | — | performance marketingeCommerce+7 | — | 24m 33s | |
| 1/28/25 | ![]() Intelligent financing✨ | financial planningintelligent financing+4 | Tamara Vrhovec Sekač | Finax | — | financeinvesting+5 | — | 33m 26s | |
| 1/8/25 | ![]() Nomadic Living in the Digital Economy✨ | digital nomadismremote work+4 | Kate Shifman | NASDAQAOMA Coliving + Coworking | — | digital nomadsnomadic lifestyle+4 | — | 34m 22s | |
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| 12/18/24 | ![]() Osobni stil u digitalnoj ekonomiji | Koliko je važan brending vaše kompanije, toliko je važan i vaš osobni brending pogotovo ako ste mikro poduzetnik ili jednostavno želite biti prepoznatljivi u svojoj poslovnoj zajednici.Kada je lice u pitanju, žene se oduvijek poigravaju šminkom, a unazad 10-ak godina u staylingu muškaraca sve veću ulogu igraju frizura i brada. Zato smo se za profesionalni savjet i čašicu razgovora obratili Marku Šimunoviću, barberu i vlasniku Polyboy barber shopa.Na koji način izgled može utjecati na percepciju osobe na konferencijama ili u medijima, postoji li određeni stil koji odaje profesionalizam te koliko je važno prilagoditi stil (odjeću, frizuru, bradu) platformi ili kontekstu - npr. televizijskom nastupu nasuprot online videu; samo su dio tema koje smo pokrili.Uz to saznajte i što je te kako je nastao barber pool, zašto kupovati u second hand shopovima, ali i kako pravilno oprati kosu. 😉 Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 11/13/24 | ![]() Cyber Security 101 | Smanjite rizik od kibernetičkih prijetnji i osigurajte svoje poslovanje.Zaronite u osnovne principe kibernetičke sigurnosti - neophodan vodič za svaku organizaciju. U tome nam pomažu renomirani stručnjaci u svijetu kibernetičke sigurnosti: Tomislav Vuk i Alen Delić, koji je također i Zamjenik predsjednika Hrvatske Udruge Menadžera Sigurnosti. Otkrijte ili utvrdite znanje o ključnim pojmovima, kao što su phishing, malware, enkripcija, te najbolje prakse za izradu i upravljanje kibernetičkom sigurnosti. Naši gosti također pružaju praktične savjete i jednostavne korake koje možete odmah primijeniti kako biste zaštitili svoje zaposlenike, podatke i online privatnost. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 10/23/24 | ![]() Amazon Sales Success | How to optimize product listings to rank higher in Amazon’s search algorithm (A9)? What strategies help maximize return on investment (ROI) through effective advertising strategies?In this episode, together with Dylan Lam, an experienced business and marketing consultant, we dive deep into the world of Amazon sales, covering essential topics for sellers aiming to succeed on the platform.Dylan shares his journey in the eCommerce space, offering valuable insights on how Amazon has evolved as a marketplace over the years. We explore the debate between Fulfillment by Amazon (FBA) vs. Fulfillment by Merchant (FBM) and discuss the key factors sellers should consider when deciding on their fulfillment strategy.Whether you're a seasoned seller or new to the game, this episode provides critical insights to help you stay ahead of the competition. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 10/8/24 | ![]() The future of design, development and digital products | Couple of weeks ago we have had a pleasure of making cutting-edge technological discussions with some of the most brilliant minds in design, development and digital products management areas. They were all part of Digital Labin, a prominent two-day conference, focused on bringing together professionals from various digital industries such as web and mobile development, software design, UX/UI design, and project management. The event featured keynote speakers, panel discussions, and masterclasses covering the latest trends and best practices in digital product creation. And they are here for you. Enjoy the show!From 0:30 Eric Sangarné and Arthur Gall from Immersive GardenFrom 8:58 Rijk van Zanten from DirectusFrom 16:50 Pragya Jauhari from Booking.comFrom 26:40 Camilla Zampolini and Filippo Cipriani from Adoratorio StudioFrom 40:11 Dragana Ačanski from Levi9From 50:15 Jonas Emmertsen and Steffen Christiansen from Studio 28KFrom 1:08:15 Tomislav Bilić from InchooFrom 1:21:27 Bruno ArizioFrom 1:33:30 Joseph Corasaniti from StripeFrom 1:47:35 Jurica Vuković from Mater AgencyFrom 1:57:40 Domagoj Ostović from Lloyds Digital Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 9/25/24 | ![]() Kooperativ, digitalni marketing, AI, zadovoljstvo kupaca, diferencija na tržištu | Trafostanica je razgovorna emisija u kojoj obični ljudi iz naroda pričaju u svojem životnom putu, usponima, padovima i svemu što im padne napamet. Urednik i voditelj je Zlatko Višćević.Bio sam gost u jednoj od epizoda, a djelić iste možete slušata u ovoj epizodi. Cijelu pak epizodu možete pogledati na YouTube kanalu Trafostanice.U Trafostanici nema senzacija, glamura, pikanterija, sjajnih savjeta za vrtoglavi uspjeh i bajki, ali ima poneka životna mudrost koja proizlazi iz životnog iskustva običnog čovjeka. Radi toga i vrijedi pratiti istu.Kako Zlatko kaže, ako zaključite da su emisije baš jako dosadne, uvijek ih možete navečer iskoristiti kao uspavanku.Dodatni resursi:službena web stranicaFacebook stranicaLinkedIn stranicaInstagram profilYouTube kanal Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 9/11/24 | ![]() Razbijanje staklenog stropa u digitalnoj ekonomiji: Zagreb Design Week! | Iz godine u godinu svjedočimo sve većoj integraciju digitalne komunikacije i interakcijskog dizajna.Koju ulogu u digitalnoj transformaciji tradicionalnih industrija kao što su namještaj, arhitektura, moda, i sl. igraju festivali poput Zagreb Design Weeka? U kojim aspektima digitalne tehnologije pomiču granice?Samo su dio pitanja na koje nam odgovore donosi idejni začetnik i organizator Zagreb Design Weeka Daniel Tomičić.U ovoj epizodi otkrijte više o sinergiji dizajna i digitalnih tehnologija, a od 25. do 29. rujna budite dio povijesnog trenutka u kojem Jadran film po prvi put otvara vrata za čak 25.000 posjetitelja ZGDW-a. Ovogodišnja tema je "Breaking the Glass Ceiling", u prijevodu "Razbijanje staklenog stropa: Revolucija dizajna", kojom se promoviraju različitosti, jednakosti, kreativnost i suradnja u dizajnu.Dodatni resursi:Službena web stranicaInstragram profilFacebook stranicaLinkedIn stranicaYouTube kanal Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 8/28/24 | ![]() Presjek epizoda - od 31 do 40 | Došlo je vrijeme za još jednu unplugged epizodu u kojoj soliram i radim pregled našeg dosadašnjeg putovanja kroz ovaj podcast, ovaj put od od epizode #31 do #40. Također najavljujem i ono što nas čeka u narednih devet epizoda. Hvala vam na slušanju, propitkivanju, ispitivanju i vašem angažmanu - nastavite svoja istraživanja uz Digital Economy 101, a vidimo na FuN Zagreb 24.9.! 😃 Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 8/21/24 | ![]() Art in the Physical and Digital Realms | Why not take the best of both worlds, the physical and the digital, even when it comes to art?! Is there a gap between these two realms and how challenging is it to combine them, let’s hear it from Robert John, London's artist and surrealist.His work channels the Surrealism art movement to interpret the world around him and the reality in which it exists. Throughout his career, Robert has worked across many iconic brands as a designer for the BBC.Dive into the world of an artist who, in his work, often plays with the perception of "what's real". Find out how modern cameras and technology affect our perception, and what is the role of storytelling in various artistic projects.Additional resources:What I See When official websiteGet creative and drawLDN REiMAGINED: A Surreal Visual Journey that will Change your Perception of LondonInstagram profile Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 8/7/24 | ![]() Gluma u digitalnoj ekonomiji | Digitalizacija je svugdje oko nas, neizbježna je, pa čak i kada je glumačko umijeće u igri.Da li više pomaže ili odmaže provjerili smo s višestruko nagrađivanom glumicom Minjom Peković, poznatoj po autobiografskoj predstavi Bravo za klovna i ulozi Nevene Gavran u seriji Tunel.Družimo se i saznajemo kako je digitalizacija utjecala na njezin rad ispred i iza kamere te na pozornici, koliko joj digitalni kanali pomažu u promociji njezinog rada te razmišlja li o projektima koji bi uključivali virtualnu stvarnost na kazališnim daskama. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 7/24/24 | ![]() Satira u digitalnoj ekonomiji | Kako je digitalna ekonomija promijenila način na koji satira dopire do publike i kako satiričari mogu monetizirati svoj rad u ovom novom digitalnom okruženju – otkriva nam poznati hrvatski satiričar Siniša Mareković Car, koji je stekao prepoznatljivost po svojim duhovitim i oštrim komentarima na društvenu i političku scenu.Tijekom razgovora, Siniša dijeli svoje iskustvo o tome kako je započeo svoju karijeru u satiri, kako bira teme za svoje satirične radove, te kako se nosi s negativnim kritikama i reakcijama. Također, istražujemo ulogu satire u današnjem društvu i kako ona može služiti kao alat za edukaciju javnosti o kompleksnim ekonomskim temama. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 7/3/24 | ![]() Ticket to Innovation | The revolution of event ticketing is here, giving control back to event specialists through flexible and empowering solutions. Keal Blache, one of the key figures in the global ticketing industry, shares how his company Vivenu, an innovative platform transforms ticketing for sports, festivals, music, conventions, and performing arts by enabling organizers to build direct customer relationships and independent data pools. The discussion covers the technological advancements that keep the platform at the forefront of the industry, helping event specialists adapt to the ever-evolving landscape. The episode also delves into the company's global reach, catering to the unique needs of various sectors, and their vision for the future of ticketing. Keal also offers valuable advice for event organizers looking to maximize their ticketing systems and shares inspiring success stories from their journey. Tune in for practical insights and a glimpse into the future of ticketing, showcasing how innovation is making ticketing more flexible, efficient, and impactful. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 6/21/24 | ![]() SEO in 2024 | Check out the hottest SEO topics of the year from the biggest SEO Summit in the region and beyond.Why is SEO still one of the most lucrative digital marketing channels? How to be ahead of the curve with search engine evolution and constant algorithm updates?Trends, and the future of SEO we bring it all directly from the most wanted Zagreb SEO Summit 2024 speakers:Tin Đudajek, one of the organizers and SEO specialist – from 0:30Lilly Ray, NYC-based creative and passionate SEO professional – from 3:44Jes Scholz, organic channel consultant and SEO futurist from Australia - from 9:07Helene Jelenc, an SEO consultant within the niche of B2B SaaS startups – from 12:57Fery Kaszoni, owner of the largest Digital PR agency in the world, Search Intelligence - from 17:55Cindy Crum, founder & CEO at MobileMoxie, specialized for mobile-focused SEO – from 24:27Robert Petković, well-known Google Analytics guru – from 29:49Alex Galinos, international SEO expert and Content Marketing Strategist – from 35:42Marko Pačar, SEO expert with a special focus on e-commerce and inbound marketing activities – from 41:55Sarah Presch, Digital Marketing Director who enjoys blending psychology with SEO – from 48:23Krešimir Ćorlukić, technical SEO expert, one of the organizers – from 55:03Enjoy the episode! Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 6/19/24 | ![]() SMS Marketing | SMS in 2024?!? Oh yes, businesses use it, and people respond to it.Dive into the world of SMS marketing with Tadej Bogataj, co-founder and CEO of CartBoss who shares his insights on what sets SMS marketing apart from other digital marketing channels and its key benefits over email marketing and social media.What is the effectiveness of text messages in engaging customers, how important is personalization, and what are the essential components of a successful SMS campaign? Find out as Tadej also highlights the main features of the CartBoss platform and shares a success story of a business that significantly benefited from using their service. Additionally, we touch on the legal and regulatory challenges in SMS marketing and how CartBoss addresses these issues.Tune in and discover how SMS marketing can boost your customer engagement and drive sales. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 6/4/24 | ![]() The Power of Saying NO | How to say no? When and why is it crucial to say no, and how can it be done correctly?We asked Hans Ulrik Madesen, an experienced sales director, to give us a hand.Explore the transformative power of saying no as Hans Ulrik shares his insights on why mastering the art of refusal is crucial in today’s fast-paced world and offers practical advice on how to do it effectively without burning bridges.Join us as we delve into:The psychological impacts of always saying yesCommon scenarios where people struggle to say noPractical strategies for setting boundariesReal-world examples from Hans’s professional journeyKey benefits of confidently saying noOvercoming the challenges associated with this practiceWhether you’re looking to improve your personal life or professional career, this episode will provide valuable tools and perspectives to harness the power of saying no. Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
| 5/22/24 | ![]() Affiliate marketing | Za dobro funkcioniranje affiliate prodajnog kanala neophodna je transparentna tehnologija, kao što je CJ.com affiliate mreža, u okviru koje web trgovci prate i optimiziraju affiliate prodajne kanale.Zato nam u goste stiže Marina Kostkova, Business Development Manager u CJ VIVnetworksu te nam detaljnije pojašnjava modele rada sustava, na koji se način uklapaju u digitalnu strategiju i kako unutar ovakvog sustava zaštiti svoj brend.Kako je došlo do popularnosti ovog prodajnog kanala do te mjere da ga koriste gotovo sve svjetske vodeće web trgovine, a koji se temelji na provizijskom modelu suradnje. Također, okrećemo se i trendovima koji tek dolaze u Europu, diskutiramo o izazovima praćenja i pravima privatnosti koje utječu na svaki biznis. Dodatni resursi:CJ VIV Networks web stranicaCJ VIV Networks LinkedIn stranica Hosted on Acast. See acast.com/privacy for more information. | — | ||||||
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