Why My Generation Is Flocking To Substack

Why My Generation Is Flocking To Substack

From Doing Life Differently by Katelyn James

March 5, 2026 · 16 min · Episode 84

About this episode

Katelyn James discusses her experience with Substack and why it appeals to her generation of entrepreneurs.

For the first time in a long time, I feel like I’m creating the way I did in the beginning of my business. In this episode, I’m sharing why I decided to write my book on Substack instead of going the traditional route… and why so many entrepreneurs from my generation are suddenly showing up there too. At first, I honestly didn’t understand the hype. I had just invested thousands into a beautiful new website, and the last thing I thought I needed was another platform to post content. But the more I started writing on Substack, the more I realized it was giving me something I hadn’t felt in a while: the freedom to simply create again. 📣 I'M WRITING A BOOK! Follow along on Substack 📲 FREE - "What Your Brand Says About You" Guide 🩵 Follow Katelyn on Instagram 👉 Finally nail your brand voice and show up authentically to your audience with the help of KJ Brand Coach GPT Save $260 on your own LumeBox! I’ve been using my LumeBox red light therapy before bed to support inflammation, skin health and relaxation. Click here to save on LumeBox! We LOVE Thrive Market for lower prices on snacks and goods that fit our budget and our goals for a healthier home. Get 40% off your first purchase…

People in this episode

Host: Katelyn James

Topics covered

  • Substack
  • entrepreneurship
  • content creation
  • freedom to create
  • generational trends

Keywords

  • Substack
  • entrepreneurship
  • content creation
  • Katelyn James
  • Lume Box
  • Thrive Market
  • freedom to create

Sponsors

LumeBox, Thrive Market

Mentioned in this episode

Organizations: Substack, Thrive Market

Products: Lume Box

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