How Kip Havel Pulled Off One of Staffing’s Biggest Brand Transformations
From E2E: From Entry Level to Executive by American Staffing Association
February 3, 2026 · 46 min
About this episode
Kip Havel discusses his leadership journey and the marketing lessons learned during a major brand transformation in the staffing industry.
Dexian Chief Marketing Officer Kip Havel joins the E2E Podcast to take us through his leadership journey and the marketing lessons he’s learned along the way. From his early career in PR to leading major staffing brands, Kip shares what it takes to build trust, drive growth, and guide organizations through change. He also gives an inside look at the massive rebrand that brought DISYS and Signature Consultants together under the Dexian name, one of the largest IT staffing firms in the industry today. How do you approach a transformation of that scale? What does strong brand leadership look like in a shifting market? Kip breaks it all down in this episode of the E2E Podcast. The E2E Podcast, brought to you by the American Staffing Association, is the premier source for career growth and industry insights. Each episode will feature in-depth interviews with executives, leaders, and trailblazers who have made an impact in the professional world. These guests will share their personal career stories, the decisions that shaped their path, and their perspectives on the current challenges and opportunities they face on a daily basis. Stay up to date on all things E2E and ASA on LinkedIn…
People in this episode
Host: American Staffing Association
Guest: Kip Havel
Topics covered
- branding
- leadership
- marketing
- staffing industry
- career growth
Keywords
- branding
- leadership
- marketing
- staffing
- career growth
- rebranding
- trust
Mentioned in this episode
Organizations: Dexian, DISYS, Signature Consultants
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