EP 77: Justin McBroom, Operations Data Specialist

EP 77: Justin McBroom, Operations Data Specialist

From Energy Bytes by collide.

November 28, 2025 · 1h 13m · Episode 77

About this episode

Justin McBroom discusses the integration of data and oilfield operations, focusing on improving workflows and analytics.

Justin has a way of making the oilfield and the data world feel like they’ve always belonged together. He walked us through how he’s helped teams untangle messy workflows, clean up data quality issues, and actually make analytics useful instead of overwhelming. From his time at Marathon Oil to experimenting with tools like Snowflake and Alteryx, he’s all about boosting efficiency and giving people the confidence to make smarter decisions. We also ended up talking about where AI actually fits into oil and gas, not the hype, but the stuff that genuinely moves the needle. Click here to watch a video of this episode. Join the conversation shaping the future of energy. Collide is the community where oil & gas professionals connect, share insights, and solve real-world problems together. No noise. No fluff. Just the discussions that move our industry forward. Apply today at collide.io Click here to view the episode transcript. 00:00 - Intro 01:12 - Justin McBroom Introduction 05:29 - Data as a Strategic Asset 09:08 - Accessing Data Effectively 11:04 - Optimizing Spotfire Performance 14:30 - Common Pitfalls to Avoid 17:44 - Empowering Your Workforce 19:50 - Alteryx Virtual Query…

People in this episode

Guest: Justin McBroom

Topics covered

  • data quality
  • oil and gas
  • analytics
  • AI in energy
  • workflow optimization
  • efficiency

Keywords

  • data
  • oilfield
  • analytics
  • AI
  • efficiency
  • workflows
  • Snowflake
  • Alteryx

Mentioned in this episode

Organizations: Marathon Oil, Collide, Vine

Products: Snowflake, Alteryx

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