E128: How to Win the Climate Communications War with Josh Garrett
From Everybody in the Pool by Molly Wood
March 26, 2026 · 37 min · Episode 128
About this episode
Molly Wood interviews Josh Garrett about effective communication strategies in the climate tech sector amidst political challenges.
Let's be honest: the climate conversation is having a bit of a PR crisis. The word ‘climate’ itself has become politically charged, federal funding is under threat, and media coverage has gone quiet. But the technologies are still working, the solutions are still scaling, and the people building them haven't gone anywhere. So how do you keep telling that story? This week on Everybody in the Pool, Molly sits down with Josh Garrett, CEO and co-founder of Redwood Climate Communications, a specialty PR and strategic communications firm that works exclusively with climate tech companies and climate-focused nonprofits. Josh has been communicating about climate for 14 years, and right now, his expertise has never been more needed. We talk about: How to craft compelling stories about climate tech and policy Why silence is not a strategy — and how to keep talking about climate even when the political winds have shifted Simple word swaps that works across the aisle, like saying "pollution" instead of "greenhouse gases" How the fossil fuel industry built a century-long messaging machine — including the origin story of "now we're cooking with gas" Why climate advocates over-explain when they…
People in this episode
Host: Molly Wood
Guest: Josh Garrett
Topics covered
- climate communication
- climate tech
- public relations
- storytelling
- political messaging
Keywords
- climate
- communication
- public relations
- climate tech
- storytelling
- politics
- messaging
Mentioned in this episode
Organizations: Redwood Climate Communications
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