Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind

Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind

From Experts On The Wire (An SEO Podcast!) by Dan Shure (SEO)

March 30, 2026 · 1h 10m · Season 2 · Episode 4

About this episode

Jenny Halasz discusses the importance of investing in SEO amidst the AI race.

Jump to the 11:00 minute mark for SEO-specific info! (We spent a little time talking about consulting vs agencies and the climate of doing SEO/work first!) Jenny is a Principal Advisor & Senior SEO at New Media Advisors , with expertise in e-commerce, hospitality, financial, pharma, education, B2B and an International Speaker. She is author of the new book, AI-Powered Content Marketing - get a 35% off discount here !.... International listeners can get the book here . The SEOchat reboot on LinkedIn Can be found here! https://www.linkedin.com/groups/17836011/ Jenny on LinkedIn: https://www.linkedin.com/in/jennyhalasz/ Work with me on SEO, AI Search, YouTube and Organic Visibility: https://www.evolvingseo.com/ "Why Google Will Win The Agentic eCommerce Race" article mentioned Chapters (auto-generated with Riverside ) 00:00 Consulting Landscape and Personal Struggles 02:13 New Media Advisors: A Consultative Approach 05:16 The Agency vs. Consultant Dilemma 07:55 Navigating Client Acquisition Challenges 11:00 E-commerce Marketing Strategies 13:58 Understanding Entity Relationships in SEO 17:06 Budget Allocation for E-commerce and B2C Marketing 19:57 The Future of AI in…

People in this episode

Guest: Jenny Halasz

Topics covered

  • SEO
  • AI
  • Content Marketing
  • E-commerce
  • Consulting
  • Agencies

Keywords

  • Google
  • AI Race
  • SEO Investment
  • Content Marketing
  • International Speaker

Mentioned in this episode

Products: AI-Powered Content Marketing

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