Feature | Should I use this tech? An Aussie farmer’s rules for adoption

About this episode

Mark Mortimer discusses the criteria for adopting new technology on farms.

New South Wales sheep farmer Mark Mortimer told the AgInnovation conferences the three boxes he needs to tick before adopting any new technology on-farm. Mark has been at the forefront of tech adoption and knowledge transfer in Australia, with insights on everything from EID tagging to automated feed system s.

People in this episode

Guest: Mark Mortimer

Topics covered

• technology adoption
• farming
• sheep farming
• agriculture
• innovation

Keywords

• technology
• farming
• EID tagging
• automated feed systems
• agriculture

Mentioned in this episode

Organizations: AgInnovation

Places: New South Wales, Australia

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