Fresh Fusion

It's the summer of our content, as we take time to enjoy the great outdoors and spend quality moments IRL with friends and family. At least, that's what I've been doing, as well as making structural changes in my day-to-day such as a studio move and an email newsletter move from ConvertKit to Buttondown. But even as the sun is shining and the birds are singing, what's happening on social media right now is…weird. And I'm not sure how to feel about it. Like, what IS going on with the Fediverse anyway? And should we all just hold our Meta-scarred noses and embrace Threads now? Hmm. Let's talk about that.

I’ve often found that most of the people out there who have genuine talent and real success are more than happy to pass their well-founded wisdom on to others. Unfortunately, those experts who have a proven track record, having made predictive claims grounded in reality over time, are often not the popular figures in our society. With alarming frequency, many “influencers” with high follower counts are fairly good at one thing: influencing…not the actual topics they claim to understand based on real-world expertise. Let’s discuss.

A tale of two Threads: one—the Threadiverse—is a subportion of the Fediverse dedicated to replicating the kind of experiences we’re familiar with on Reddit, Hacker News, and the like; the other is Meta’s fast-growing competitor to X. Not confusing at all! 😂

Microblogging is an artform, just like any other creative endeavor people publish on the web. In this episode, I talk about one of the subtle techniques I sometimes use to microblog which increases the likelihood of engagement and boosting—but beware! You can definitely overdo it, and you can also manipulate people with it if you're a bad actor. Use responsibly.

Folks have been talking about different terminology and ways of describing this brave new world of decentralized social networking. But with Threads’ staggering growth to 150 million MAU (Monthly Active Users), combined with its embrace of the colloquial term “fediverse”, I make the case that fediverse is here to stay. I also touch on the recent news around Google’s flailing leadership causing Googlers to get real grumpy real fast.

It’s a new year, I’m moving my business away from HEY & Basecamp, and I’m listening to a lot of podcasts! I talk about all of that in this episode as well as my latest blogging kick due to a small but mighty design tweak on my website. And in the Fusion+ segment: Is podcasting still as great as it ever was?

Call it a reboot, a resurrection if you will. A new chapter in my history as a blogger. And—literally for the first time ever—a mostly-complete chronicle of all my tech blogging during a span of almost 30 years. Get ready for The Internet Review.