Grow My Cleaning Company's Podcast

Training Won't Fix Cleaners Who Don't Care What do you do when your cleaners start getting too comfortable, moving too slowly, missing details, or acting like the job doesn't really matter anymore? Most cleaning company owners immediately think they need better SOPs, more training videos, or a thicker employee handbook. In this episode, Mike Campion talks with Noelle Nickerson about why that usually doesn't fix the real issue. The problem often isn't information. It's alignment, core values, and whether the cleaner actually wants to show up the right way. More Training Isn't Always the Answer When cleaners get sloppy, slow, or complacent, the first instinct is usually to train harder. Make another checklist. Record another video. Explain the job one more time. Mike pushes back on that idea. If someone doesn't care, more information won't suddenly make them care. Training can help the right person get better, but it won't turn the wrong person into the right fit. Before adding more systems, owners need to ask whether the cleaner is actually aligned with the company's values. Core Values Create Internal Pressure Mike explains the difference between external pressure and internal pressure. External pressure is when the owner tries to force a cleaner to behave a certain way. That usually leads to defensiveness, excuses, and resentment. Internal pressure is different. When the cleaner already shares the company's values, the conversation becomes less about "you did something wrong" and more about "is this how you really want to show up?" That kind of conversation gives the employee a chance to self-correct instead of just pushing back. Stop Judging and Start Getting Curious A huge part of the conversation is how to actually talk to a cleaner who is underperforming. Mike recommends coming in curious, not judgmental. Instead of saying, "You're too slow" or "You're doing a bad job," he shows how to connect the issue back to shared values. If the company values making money, helping out, being real, and having fun, then the conversation becomes about whether the behavior supports those values. This keeps the drama down and makes the cleaner part of the solution. Slow Cleaners Need the Same Conversation Noelle asks what to do when a cleaner has the right values but just moves too slowly. Mike walks through a role play where the cleaner is taking 30, 40, or 50 percent longer than everyone else. Instead of attacking her, he frames the conversation around reality. The job is taking too long. That affects profit. It affects the team. It affects the client experience. Then he gives the cleaner space to reflect. The goal isn't to shame them into moving faster. The goal is to find out if they're willing to own the issue and improve. The Right People Step Up or Self-Select Out One of the most useful takeaways is that these conversations force clarity. If the cleaner is aligned and wants to improve, they'll usually step up. If they aren't aligned, they'll usually reveal that too. Either way, the owner gets an answer. Mike explains that when you lead with values instead of blame, people often self-select. The right people take responsibility. The wrong people make it clear they aren't a fit. That means less drama, less guessing, and a healthier team. PODCAST SHOW NOTES In this episode, Mike Campion talks with Noelle Nickerson about how to handle slow, complacent, or inconsistent cleaners without immediately reaching for more SOPs and training videos. Noelle brings up a common problem cleaning company owners face: cleaners who get too comfortable, start missing details, rush through jobs, or move too slowly because they're bored. Mike explains why better training usually isn't the real fix and shows how core values create the internal pressure that actually changes behavior. He walks through how to have these conversations without judgment, how to stay curious, and how to help cleaners either step up or self-select out. If you've ever wondered how to deal with underperforming cleaners without more drama, this episode gives you a practical way to lead through values instead of frustration.

After 10 years helping thousands of cleaning company owners grow- I've seen the same pattern over and over: Most owners aren't stuck because of competition, the economy or even bad luck. They're stuck because they're solving the wrong problem. In this video, I break down the 3 true bottlenecks behind stalled cleaning businesses: Cash Capacity Clients If your cleaning business feels chaotic, overwhelming, or harder to grow than it should be, this quick survey will help you identify the real bottleneck and what to do to fix it Take the free Five Minute Find Your Bottleneck Survey here: http://growmycleaningcompany.com/ytbottleneck

Stop wasting money on Facebook ads, Google ads & lead services that don't convert. You'll learn: - How to create a "no duh" offer clients can't ignore - How to qualify the right clients (and avoid nightmare jobs) - The marketing math every cleaning business owner should know - How to get referrals in bunches using strategic partnerships - How to convert free cleans into long‑term recurring revenue Want help building this into a system? Click here: http://growmycleaningcompany.com/yt

Learn how you can build a $100k/month remote cleaning business: https://growcleaningcompany.com/vsl24-7892

Learn how you can build a $100k/month remote cleaning business: https://growcleaningcompany.com/vsl24-7892

🔗 Ready to scale to 1/30/15 ($1M Revenue/ 30% profit working 5-15 hours/ week)? Check out the full Three Steps to a Million Dollar Cleaning Company Training- https://youtu.be/3rctDD-BblY?si=zWypdFsGaHRJ2ybZ

We made a simple Customer Profit Sheet to show you how to calculate which clients are worth keeping and which are quietly killing your business. 👉 Grab it free here: https://growcleaningcompany.com/cust-profit

Want to Build a $1M Cleaning Business Working Just 15 Hours a Week? https://growcleaningcompany.com/vsl2025 Learn the 3-step system to grow smarter, earn more, and finally get the freedom you deserve.

✅ Want our Done-For-You Job Descriptions that show exactly who to hire, when to hire them, and what they should do? Just click here: https://growcleaningcompany.com/hiring-funnel-toolkit 🎥 For the full training on this 3-step system, grab the free masterclass here: https://www.youtube.com/watch?v=zktNKB-53fQ

Tired of being the cleaner, the manager, the trainer, and the scheduler all at once? This audio is for cleaning company owners who are stuck doing everything themselves… not because they want to, but because no one ever taught them how to build a hiring system that works. In this step-by-step breakdown, I'll show you the exact system we've used to help thousands of cleaning company owners hire reliable, coachable cleaners on autopilot and FINALLY step out of the day-to-day grind. Click here to get the Toolkit free → https://growcleaningcompany.com/hiring-funnel-toolkit-340732 Don't keep hiring the hard way. This is your path to scaling with peace of mind.

For more on what we do go to https://growcleaningcompany.com/opt-in

Libsyn: Sarah Landreman, owner of Emerson Cleaning Services, shares how shifting her focus from chasing sales to building real relationships led to a 30% revenue jump in just one year. She reveals why patience is key in commercial cleaning and how her "Dream 100" list keeps her top prospects engaged until they're ready to switch. From mailing squishy feet to memorable follow-ups, Sarah's marketing stands out in a crowded field. She also explains how keeping prices firm and trusting the process pays off—sometimes months later. Plus, Sarah talks about the systems and team culture that allow her to work less in the field while growing the business. If you want practical, creative ways to win better clients and keep them, this episode is packed with gold. Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

In this episode, Mike Campion sits down with Luke Tucker, founder of ProClean, to talk about how he turned his cleaning business around — big time. Luke went from burning out with 12-hour days and plateaued revenue to a 277% increase in profit and a business that finally supports his life (instead of stealing it). He shares how mindset shifts, a solid hiring funnel, and raising his standards changed everything. If you're stuck, overwhelmed, or ready to throw in the towel, this one's for you. Get ready to learn what real freedom looks like in business. Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here