Blake Barnes | Lead Gen 4

From Grow Retire Ready Clients by RetireReady Solutions

June 2, 2026 · 18 min

About this episode

Blake Barnes discusses his transition from poker to lead generation and shares insights on building trust and success in the financial advising industry.

Blake Barnes, lead generation and pre-set appointment expert with Lead Gen 4, shares his journey from professional poker player to becoming a trusted resource in the 403(b) and federal employee markets. In this discussion, Blake shares insight into lead purchasing, understanding your niche, and why patience, consistency, and trust are essential for long-term success. He also discusses how Lead Gen 4 became a leader in the industry by helping advisors connect with educators and federal employe...

People in this episode

Guest: Blake Barnes

Topics covered

lead generation
appointment setting
financial advising
403(b) market
trust in business
niche marketing

Keywords

lead generation
appointment setting
financial advising
403(b)
niche marketing
trust
consistency

Mentioned in this episode

Organizations: Lead Gen 4

Places: 403(b), federal employee