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Jonathan Stark on Ditching Hourly Billing: Value-Based Pricing, Better Incentives, and Scaling as a Soloist
Jun 21, 2026
Unknown duration
How CPA Firms Can Adapt, Scale, and Thrive in the Age of AI with Will Hill
May 26, 2026
Unknown duration
Nobody Talks About the “Butterfly Goo” Stage of Transformation with Rachel Burr
May 9, 2026
Unknown duration
The Storytelling Advantage Every Coach and Advisor Is Missing with Bill Blankschaen
Apr 22, 2026
19m 54s
Stop Tracking Everything: Build a KPI Dashboard That Drives Decisions (with Jack Tompkins)
Apr 12, 2026
22m 12s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/21/26 | ![]() Jonathan Stark on Ditching Hourly Billing: Value-Based Pricing, Better Incentives, and Scaling as a Soloist | In this episode, Jonathan Stark—author of Hourly Billing is Nuts and host of Ditching Hourly—shares how a 2005 realization while managing a dev shop led him to reject hourly billing and pursue value-based fees. He explains how fixed or value-based pricing aligns incentives with clients, reduces micromanagement, and can dramatically improve income and quality of life. Jonathan discusses why optimizing employee utilization can be the wrong goal, proposing outcome-based incentives that reward efficiency and accurate estimating. He also addresses the fear professionals have of fixed pricing, how firms can transition without risking the whole business via a side offering or a skunkworks team, and why soloists can grow without hiring by charging more and building authority. He recommends starting with his free course at valuepricingbootcamp.com. 00:00 Meet Jonathan Stark 00:46 The Hourly Billing Epiphany 03:37 Discovering Value Pricing 05:45 Hiring for Outcomes 10:15 Contractor Risk and Fear 14:21 When to Quit Hourly 15:52 How Firms Can Transition 19:58 Resources and Bootcamp 21:33 Growing Without Hiring 25:04 Final Soloist Advice | — | ||||||
| 5/26/26 | ![]() How CPA Firms Can Adapt, Scale, and Thrive in the Age of AI with Will Hill | Are you spending so much time working *in* your business that you no longer have space to work *on* it? In this episode of Growth Amplifiers, host Kenny Harper sits down with Will Hill, founder of Will Hill Consults and one of Accounting Today’s Top 100 Most Influential People in Accounting, to talk about how CPA firms and accounting professionals can adapt, grow, and create more meaningful impact in a rapidly changing market. Will shares practical insight on navigating AI and technology changes, avoiding analysis paralysis, choosing the right tools for your firm, and building scalable processes without losing the human connection that clients value most. This conversation explores why firm owners need to stop waiting for the “perfect” solution, how niching can actually create more opportunity, and why creating space for strategic thinking may be one of the most important growth moves you can make. In this episode, you’ll hear about: • Why working only in the business can keep firms stuck • How AI is changing the accounting and advisory landscape • Why waiting too long to adopt technology can put firms behind • How to choose tools based on your purpose and fundamentals • Why niching helps firms create repeatable, scalable services • How to separate true client nuance from process inefficiency • Why better client conversations create new advisory opportunities • The importance of creating space to think, connect, and grow Connect with Will Hill: Website: willhillconsults.com Email: will@willhillconsults.com LinkedIn: Search “Will Hill” If this episode gave you a new idea or helped you think differently about your business, share your biggest takeaway in the comments. Remember: new actions create new results. #GrowthAmplifiers #KennyHarper #WillHill #AccountingFirms #CPAFirms #AccountingTechnology #AIinAccounting #FirmGrowth #BusinessStrategy #AdvisoryServices #Leadership #ProcessImprovement #BusinessGrowth ``` | — | ||||||
| 5/9/26 | ![]() Nobody Talks About the “Butterfly Goo” Stage of Transformation with Rachel Burr | Host Kenny welcomes executive coach, author, speaker, and leadership consultant Rachel Burr to discuss the myths of personal transformation and her book, “Butterfly Goo: The Down and Dirty Truth of Transformation.” Burr explains how social-media “highlight reels” can make change seem magical and unattainable, and uses the butterfly metaphor to show that real transformation requires entering the uncomfortable “goo” phase—dissolving old patterns and rebuilding from core “building blocks.” She emphasizes that people don’t find their path, they build it, and that hitting struggle doesn’t mean you’re doing it wrong. The conversation covers acting before feeling confident, treating emotions as data, silencing inner “gremlins,” setting goals while holding them lightly, and leading authentically rather than copying cookie-cutter models. Burr also describes the book’s optional “playground” exercises and shares where to find her work. 00:00 Welcome and Guest Intro 01:03 Why Transformation Feels Like a Myth 03:16 Butterfly Goo Explained 06:22 Where People Get Stuck 08:06 Act First Then Feel 12:00 Goals Values and Authentic Paths 15:04 Coaching Leaders to Be Themselves 17:39 Playground Exercises in the Book 19:35 Origin Story of Butterfly Goo 22:39 Where to Find the Book 23:33 Final Takeaways and Closing | — | ||||||
| 4/22/26 | ![]() The Storytelling Advantage Every Coach and Advisor Is Missing with Bill Blankschaen✨ | storytellingbranding+4 | Bill Blankschaen | Your Story AdvantageStoryBuilders+1 | — | brand storyauthority building+2 | — | 19m 54s | |
| 4/12/26 | ![]() Stop Tracking Everything: Build a KPI Dashboard That Drives Decisions (with Jack Tompkins)✨ | KPI DashboardBusiness Metrics+3 | Jack Tompkins | Pineapple Consultingexisting software dashboards+1 | — | trackingdashboards+3 | — | 22m 12s | |
| 3/13/26 | ![]() Tax Season Chaos? This Scheduling System Fixes It with Brenda Cannon✨ | tax preparationscheduling systems+3 | Brenda Cannon | CalendlyMake+2 | — | SchedulEaseCalendly+4 | — | 27m 18s | |
| 3/3/26 | ![]() Strategic Tax Planning & CPA Partnerships with Shauna “Tax Goddess” Wekherlien✨ | Strategic Tax PlanningCPA Partnerships+4 | Shauna Wekherlien | NotebookLMGoogle NotebookLM+4 | US | Tax GoddessTax Strategy+3 | — | 19m 00s | |
| 2/24/26 | ![]() From $100K Tax Bill to Strategic Wealth: What Business Owners Miss with Michael Uadiale✨ | tax planningwealth management+2 | Michael Uadiale | Tax-Free Wealth | U.S.Silicon Valley | tax savingsCPA+3 | — | 17m 26s | |
| 2/12/26 | ![]() Unlocking Financial Success: Dancing with Numbers Featuring Tricia Taitt✨ | financial managementfractional CFO services+3 | Tricia Taitt | Dancing with NumbersGrowth Amplifiers+7 | — | financial successDancing with Numbers+2 | — | 24m 44s | |
| 2/1/26 | ![]() From Burnout to 90% Satisfaction: The Power of Niche Expertise and Mental Health✨ | burnoutniche expertise+6 | Randy Crabtree | Tri-MeritGrowth Amplifiers+6 | — | R&D tax creditsspecialty partnerships+3 | — | 23m 58s | |
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| 1/31/26 | ![]() Scale Smarter, Not Harder: Service Business Growth Strategy with William Ross✨ | salon business growthfinancial clarity+3 | William Ross | Salon CFOSalon Bookkeepers+5 | — | salon successElite Circle+2 | — | 25m 41s | |
| 1/14/26 | ![]() Why Your Small Business Needs AI Leadership Now with Azunna Anyanwu✨ | AI leadershipsmall business+3 | Azunna Anyanwu | The Agile CIO | — | servant leadershipscalable processes+2 | — | 24m 03s | |
| 1/7/26 | ![]() Maximize Your Accounting Firm's Profitability with Expert Loren Fogelman✨ | accountingpricing strategy+3 | Loren Fogelman | Business Success SolutionHubSpot+3 | — | profitabilitywork-life balance+2 | — | 27m 48s | |
| 12/30/25 | ![]() Why Most People Get Wealth Wrong | In this episode of Growth Amplifiers, host Manny Torres talks with Jon Sabes, entrepreneur, thought leader, and author of 'Healthy Wealthy Longevity.' Jon, founder of Longevity Financial Partners, combines principles of prosperity and holistic wellbeing to help individuals and financial advisors plan for a healthier, wealthier future. He shares his inspirations behind his book 'Healthy Wealthy Longevity,' the impact of personal experiences on his work, and the integration of Blue Zones lifestyle principles. Jon and Manny also discuss overcoming entrepreneurial challenges, defining success beyond financial metrics, and the significance of continuous learning through books and podcasts. Tune in for valuable insights on achieving prosperity in all aspects of life. 00:00 Introduction and Guest Welcome 00:53 Inspiration Behind 'Healthy Wealthy Longevity' 03:25 The Blue Zones and Longevity 05:43 Challenges in Entrepreneurship 08:31 Defining Success Beyond Numbers 10:35 Influential Books and Podcasts 12:25 Connecting with Jon Sabes 14:26 Conclusion and Final Thoughts | — | ||||||
| 12/14/25 | ![]() How Faith, Purpose & Smart Tax Planning Keep You Going with Kim Erick | Running a business isn’t just about strategy — it’s about resilience, purpose, and having a strong enough why to carry you through the hard seasons. In this episode of Growth Amplifiers, Kenny reconnects with Kimberly Erick, founder of Home Time Business Services, for a powerful and personal conversation about entrepreneurship, faith, setbacks, and building a business that truly supports your life — not consumes it. Kimberly opens up about major life and business transitions, including relocating her company, selling a trucking business, navigating tax season with a virtual team, and losing her mother — all while continuing to serve her clients. Together, they unpack what it really takes to stay fueled as an entrepreneur when life doesn’t go according to plan. This episode is especially relevant for small business owners, independent contractors, and entrepreneurs who want to build a sustainable business, reduce unnecessary tax burdens, and align their work with a higher purpose. 👉 Key takeaway: Life will happen. Setbacks are inevitable. What matters is having clarity, integrity, and the right people in your corner to help you keep moving forward. Learn more about Kimberly’s work: Visit HomeTimeBusinessServices.com and explore tax planning options designed for business owners who want to protect both their present and future selves. 🎧 If this conversation resonates, don’t just listen — choose one insight and put it into action. New actions lead to new results. 00:00 Introduction and Business Challenges 00:40 Guest Introduction: Kimberly from Home Time Business Services 01:25 Personal and Professional Updates 01:55 Celebrating Successes and Overcoming Challenges 04:56 Staying Energized and Motivated 08:53 Spiritual Journey and Business Alignment 12:05 Tax Planning and Business Growth 21:05 Final Thoughts and Succession Planning | — | ||||||
| 11/29/25 | ![]() Transformational Leadership & Sales with Gui Costin | Transformational Leadership & Sales with Gui Costin | Growth Amplifiers Podcast Join host Manny Torres on Growth Amplifiers as he interviews Gui Costin, CEO and founder of Dakota, an innovative investment services company. With Dakota having helped clients raise over $40 billion, Gui shares his unique approach to building successful workplace cultures in the finance industry As the author of 'Millennials Are Not Aliens' and 'The Dakota Way', Gui discusses his insights into marketing, sales, and leadership, emphasizing the importance of kindness and people-focused strategies. He also sheds light on embracing generational differences, leveraging modern sales tactics, and the critical role of leadership in driving organizational success. Tune in to gain valuable lessons from Gui's journey and philosophy on creating a positive and productive business environment. 00:00 Welcome to Growth Amplifiers 00:10 Introducing Gui Costin: Innovator in Finance 00:59 The Inspiration Behind Gee's Books 01:51 Millennials and Modern Marketing 02:52 Lessons from Entrepreneurship 04:01 Navigating Generational Gaps in the Workplace 08:18 Modern Sales Strategies for Introverts 12:05 The Power of Positivity and Leadership 16:09 Connecting with Gui Costin 17:20 Conclusion and Final Thoughts | — | ||||||
| 11/24/25 | ![]() Meet the Payroll Queen: Expert Insights with Shannon Ballman Theis | In this episode of Growth Amplifiers, host Kenny sits down with Shannon Ballman Theis, widely known as the Payroll Queen. Shannon shares her journey in the payroll industry, detailing how her expertise helps companies fix broken payroll systems and manage their payroll tasks efficiently. Learn about her three businesses: Payroll Restoration, River Valley Accounting, and Dodd Consulting, and get valuable advice on entrepreneurship, pricing strategies, and community building. Don't miss this insightful conversation on mastering payroll and enhancing your business operations. 00:00 Introduction to Payroll Challenges 00:20 Meet the Payroll Queen: Shannon Ballman Theis 03:43 Understanding Broken Payroll 07:15 Outsourcing Payroll Services 09:55 Pricing and Value in Payroll Services 16:08 Navigating Client Relationships 17:19 Shannon's Third Business: Dodd Consulting 18:41 Building a Community and Final Thoughts | — | ||||||
| 11/21/25 | ![]() Unveiling The Journey: Empowering Business Growth Through QuickBooks | Join us in this enlightening episode of Growth Amplifiers as we reconnect with Alicia, a returning guest who has made significant strides in her journey. Alicia shares her inspiring story, from her initial aversion to traditional teaching to becoming an expert in computer and software training. Learn how she transitioned into the QuickBooks world despite initial self-doubt, and how she built Royal Wise, an innovative learning platform. Alicia discusses the evolution of her business, the challenges posed by ever-changing technology, and how COVID-19 became a turning point for her virtual training sessions. She also shares her thoughts on AI’s impact on various industries and her strategies for adapting to constant change. Don't miss insights about Alicia’s podcast and her upcoming projects aimed at empowering small businesses and bookkeepers alike. 00:00 Introduction and Guest Welcome 00:56 Alicia's Journey: From Teaching to Tech 03:14 The Birth of Royal Wise 04:56 Adapting to COVID and Going Virtual 07:03 The Impact of AI on Accounting 14:25 Building a Community and Membership 17:56 Challenges and Overcoming Obstacles 22:27 New Courses and Future Plans 31:22 Podcast and Final Thoughts | — | ||||||
| 11/18/25 | ![]() Unlocking Financial Freedom with Bill Cates: Transform Your Money Mindset | Unlocking Financial Freedom with Bill Cates: Transform Your Money Mindset Join host Kenny as he sits down with financial expert Bill Cates, President of Referral Coach International and author of 'The Hidden Heist: Stop Robbing Yourself of Lasting Wealth'. In this engaging conversation, Bill shares invaluable insights on the impact of money stories on financial outcomes, the importance of financial literacy, and how to develop a healthy money mindset. They discuss Bill's latest book, 'The Hidden Heist', a captivating parable about overcoming financial barriers. Tune in to discover how to overwrite limiting beliefs, create new financial paradigms, and achieve lasting wealth. Get inspired to transform your financial future starting today! 00:00 Introduction: The Power of Stories 00:29 Meet the Guest: Bill Kates 01:46 The Hidden Heist: A New Book on Money Mindset 02:14 Understanding Money Stories and Financial Literacy 07:32 Overcoming Money Anxiety and Limiting Beliefs 11:53 Using The Hidden Heist for Personal and Professional Growth 20:13 Additional Resources and Recommendations 23:32 Final Thoughts and Takeaways | — | ||||||
| 10/30/25 | ![]() Unlocking Wealth and Life Balance with Noah Rosenfarb | In this episode, we discuss the journey of Noah Rosenfarb, founder of Wealth Thrive, as he shares valuable insights on achieving financial freedom and a rich life beyond money. Noah discusses his transition from retirement to providing tax strategies to entrepreneurs, the importance of risk-taking, and the need for clear, long-term goals. He also emphasizes differentiating between tax preparation and tax strategy and highlights the benefits of holistic planning. Learn more about tax strategies, multi-generational tax planning, and achieving life goals while ensuring financial health. Don't miss his motivational story, including his entrepreneurial journey and an inspiring upcoming year-long trip with his daughter. 00:00 Introduction and Guest Welcome 01:36 Noah Rosenfarb's Journey and Tax Strategies 02:49 Overcoming Challenges and Setting Goals 06:09 Tax Planning vs. Tax Strategy 10:12 Books and Exit Planning 15:45 Combining AI with Human Expertise 16:56 Contact Information and Final Thoughts | — | ||||||
| 10/23/25 | ![]() Pioneering Profit Amplification with Jon Neal | In this episode of Growth Amplifiers, host Kenny Harper speaks with Jon Neal, founder of the Neal Group, who has helped over a thousand service-based businesses increase their profits by at least 32% annually using his exclusive 'Neal Deal' strategy. Jon shares his backstory and unique approach to business growth, emphasizing the importance of straightforward, conversational advice and client education. He discusses challenges he has faced, insights on the current economic climate, and strategies for sustaining profitability in various industries, including restaurants and construction. Jon offers valuable advice on the benefits of fixed pricing and empathetic client interactions, providing listeners with actionable insights for amplifying their business. 00:00 Welcome to Growth Amplifiers 00:32 Introducing Jon and the Neal Deal Strategy 04:06 Challenges and Lessons in Business 11:51 Navigating the Current Economic Climate 16:28 The Importance of Professional Advice 22:17 Final Thoughts and Parting Advice | — | ||||||
| 10/10/25 | ![]() Scaling Consulting Businesses and Overcoming Challenges with Michael Zipursky | In this episode, Manny Torres interviews Michael Zipursky, co-founder and CEO of Consulting Success, who specializes in helping consulting business owners grow their revenues and achieve next-level success. Michael shares his journey from launching consulting businesses with his cousin to creating a supportive online coaching program. He emphasizes the importance of simplifying business processes, maintaining a positive mindset, and investing in oneself through coaching and mentorship. Michael also discusses the value of sports in developing resilience and vision, and the impact of consulting on wider communities. Tune in to learn about overcoming business challenges, the significance of a clear client focus, and the benefits of ongoing personal and professional development. 00:00 Introduction to Michael Zipersky 00:57 The Birth of Consulting Success 03:29 Challenges and Lessons Learned 10:52 The Importance of Mentors and Coaches 15:40 Defining Success Beyond Numbers 22:57 Final Thoughts and Resources | — | ||||||
| 9/14/25 | ![]() How Small Businesses Can Pay Less Taxes: with Mike Jesowshek | In this episode of Growth Amplifiers, host Manny Torres sits down with Mike Jesowshek, founder of Elm and the Small Business Tax Savings Podcast. Mike shares his journey from a young entrepreneur in online marketing to becoming a seasoned accountant and educator helping small business owners across America minimize their tax liabilities. Mike discusses the importance of providing value through free, detailed tax strategy information and how his innovative approach has led to a successful cloud-based accounting firm. Watch to learnabout his experiences, including lessons learned from developing software and the significance of pivoting quickly in business. Learn actionable strategies to save on taxes and grow your small business efficiently. 00:00 Introduction and Guest Welcome 01:04 Mike's Entrepreneurial Journey 02:28 Starting a Cloud-Based Accounting Firm 03:56 The Importance of Tax Strategy 07:01 Lessons from Building Software 10:21 Defining Success and Reaching Clients 16:54 Advice for Accounting Professionals 20:06 Connecting with Mike Jesowshek | — | ||||||
| 9/9/25 | ![]() Transform Your Business with Jeremy Lot: From Landscaping to Financial Success | Kenny Harper sits down with Jeremy Lott, President and CEO of Foundation Accounting and Consulting. Jeremy shares his incredible journey from building a million-dollar landscaping company to pivoting into the world of accounting, following a challenging bankruptcy in 2008. Discover how Jeremy transformed his business and created the Business Alchemy process, which simplifies accounting and helps entrepreneurs make smarter financial decisions. Tune in for valuable insights on fueling profits, building cash flow, and scaling without going broke. Plus, hear Jeremy's impactful advice on mental health and seeking help when needed to truly amplify your business success. 00:00 Introduction and Guest Introduction 01:16 Jeremy's Journey: From Landscaping to Accounting 05:54 The Birth of Business Alchemy 07:38 Simplifying Accounting with Business Alchemy 09:58 Common Mistakes and Solutions for Business Owners 16:32 The Three Phases of Business Alchemy 20:18 Final Thoughts and Advice 22:47 Conclusion and Call to Action | — | ||||||
| 9/2/25 | ![]() How This Wealth Manager Became an Artist and Entrepreneur: David Steele | Host Kenny Harper has this enlightening conversation with David Steele, a distinguished wealth manager, restaurateur, artist, and entrepreneur. David shares his unique journey from a financial product salesperson to a fee-based advisor, emphasizing the importance of adding true value to others' lives. Discover his pivotal moments, the significance of integrating values into your business, and practical habits that contribute to success, including goal setting, systematic behavior, and time management. Learn how empathy and striving to make a real impact can lead to a fulfilling business and personal life. Watch for valuable life lessons and actionable advice. 00:00 Introduction and Guest Overview 01:04 David Steele's Career Pivot 03:29 Building a Values-Based Business 05:42 Navigating Tough Times and Goal Setting 09:10 Daily Habits for Success 12:30 Book Recommendations and Insights 16:38 About Win Wealth Advisors 19:09 Final Thoughts and Advice 22:00 Closing Remarks | — | ||||||
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