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On the show
From 11 epsHost
Recent guests
Recent episodes
Google Ads Automated Extensions: How to Turn Them Off (Before They Burn Your Budget)
Jun 12, 2026
4m 52s
How to use AI Tools for Marketing - 3 ways I use them at B2B SaaS Startups
May 31, 2026
20m 38s
The Role of AI in Advertising - What's Actually Working for B2B SaaS Startups - Brook Shepard
Apr 6, 2026
48m 44s
Google Ads Forecasting and Opportunity Analysis for B2B SaaS Startups
Feb 12, 2026
27m 34s
Low Budget Google Ads Strategy for B2B SaaS Startups
Dec 3, 2025
26m 17s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/12/26 | Google Ads Automated Extensions: How to Turn Them Off (Before They Burn Your Budget)✨ | Google Adsautomated extensions+3 | — | Google AdsAI+2 | — | Google Adsautomated extensions+3 | — | 4m 52s | |
| 5/31/26 | How to use AI Tools for Marketing - 3 ways I use them at B2B SaaS Startups✨ | AI toolsB2B marketing+3 | — | B2B SaaSGrowth Vertical | — | AI toolsB2B marketing+4 | — | 20m 38s | |
| 4/6/26 | The Role of AI in Advertising - What's Actually Working for B2B SaaS Startups - Brook Shepard✨ | AI in advertisingB2B marketing+4 | Brook Shepard | Mason InteractiveLinkedIn+3 | — | AIadvertising+6 | — | 48m 44s | |
| 2/12/26 | Google Ads Forecasting and Opportunity Analysis for B2B SaaS Startups✨ | Google AdsB2B SaaS+3 | — | Google AdsB2B SaaS+2 | — | Google AdsB2B SaaS+5 | — | 27m 34s | |
| 12/3/25 | Low Budget Google Ads Strategy for B2B SaaS Startups✨ | Google Ads strategyB2B SaaS+3 | — | Google AdsMarketing Infrastructure Workshop+2 | — | Google AdsB2B SaaS+4 | — | 26m 17s | |
| 10/27/25 | B2B SaaS Metrics to Track - Understand Which GTM Channels Actually Work✨ | B2B SaaS metricsmarketing measurement+4 | — | Google SheetsCRM+1 | — | B2B SaaSmetrics+6 | — | 20m 21s | |
| 10/2/25 | How Google Ads Works in 2025 - For B2B SaaS Startups✨ | Google AdsB2B SaaS+5 | — | GoogleMicrosoft+4 | UK | Google Ads tutorialB2B startups+5 | — | 13m 18s | |
| 8/19/25 | How to Fix Your ICP Using AI to Get the Right Insights with Anastassia Laskey✨ | ideal customer profileAI in marketing+4 | Anastassia Laskey | TelemetryGround Control Research | — | ICPAI-powered research+3 | — | 50m 58s | |
| 8/6/25 | Tracking What Matters in Marketing - Cutting Through the Noise with Kenny Ridgell✨ | marketing measurementB2B SaaS+3 | Kenny Ridgell | Ridge Media | — | marketing measurementB2B SaaS+3 | — | 52m 35s | |
| 7/30/25 | Getting Into Digital Marketing - Everyone is Doing it Wrong (Be Careful)✨ | digital marketingcareer advice+3 | — | — | — | digital marketingcareer guide+3 | — | 18m 04s | |
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| 5/20/25 | How to Create a Custom Segment to Target Competitor Websites on Google Ads✨ | Google Adscustom segments+3 | — | Google AdsB2B SaaS+1 | — | custom segmentsGoogle Ads tutorial+3 | — | 3m 19s | |
| 3/25/25 | Practical Social Media ROI - Turning Social Activity Into Revenue - with Emeric Ernoult | We're joined by Emeric Ernoult, co-founder and CEO of Agorapulse, who bootstrapped his company to an impressive $20 million in revenue without external funding. As a pioneer in social media management, he created the first-ever social media inbox and ROI tracking tools.In this episode, we dive deep into practical social media ROI for B2B SaaS companies—moving beyond vanity metrics to discover what truly drives revenue. Emeric shares actionable frameworks for building attribution systems that work, even with limited resources.Tune in to learn how to transform your social media activities into measurable revenue and create a social strategy that actually converts for your software business. 🎧Connect with Emeric:LinkedIn: https://www.linkedin.com/in/ernoult/Website: https://www.agorapulse.com/-------------------------------------------------📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials.RESOURCES:🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session.LET'S CONNECT:🐦 Twitter - https://twitter.com/Neil_992📸 Instagram - https://www.instagram.com/neilp_992👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 3/13/25 | LinkedIn Ads Tutorial for Beginners - Campaign Setup for B2B SaaS Startups (2025) | This LinkedIn Ads tutorial for beginners walks you through the exact process of setting up your first LinkedIn Ads campaign specifically for B2B SaaS startups. Learn how to create high-converting LinkedIn lead generation ads in less than 15 minutes with this step-by-step guide.In this LinkedIn Ads for beginners tutorial, you'll discover:- How to navigate LinkedIn Campaign Manager- Selecting the right campaign objective for B2B lead generation- Creating targeted audience parameters for SaaS decision-makers- Setting appropriate budgets and bid strategies for startups- Choosing the best ad format for your first campaign- Creating compelling ad content that resonates with B2B audiences- Configuring lead forms that capture qualified prospectsPerfect for SaaS founders and marketers who want to leverage LinkedIn advertising to generate high-quality B2B leads. This LinkedIn ads campaign tutorial focuses on practical, actionable steps rather than theory. 🚀🎧⏱️ TIMESTAMPS:00:00 Introduction00:37 Prerequisites for LinkedIn Ads01:04 Complete LinkedIn Ads tutorial04:14 Creating your target audience10:46 Choosing the right ad format12:02 Budget and scheduling setup14:41 Creating your LinkedIn ad15:03 Lead form configuration19:14 Launch checklist20:06 Downloading leads from your LinkedIn Lead Gen campaigns20:45 Future LinkedIn Ads tutorial videos21:19 LinkedIn Ads need to know22:31 LinkedIn Ads what to keep in mind25:31 LinkedIn Ads conclusion25:40 Supporting content marketing video to help with LinkedIn Ads🔗 RESOURCES:👨💻 LinkedIn Campaign Manager: https://www.linkedin.com/campaignmanager/🌍 Need marketing help? https://calendly.com/neil-growthvertical/growth-strategy-jam🎙 Prefer audio-only? https://podcasts.apple.com/us/podcast/growth-vertical/id1513730780📱 CONNECT WITH NEIL:🐦 Twitter - https://twitter.com/Neil_992📸 My Instagram - https://www.instagram.com/neilp_992/👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/Want to learn more about growing your B2B SaaS startup? Check out these videos:Creating Content That Focuses On Bottom-Of-The-Funnel: How To Get More Leads & Customers: https://www.youtube.com/watch?v=aj_OhjWp2KE17 Proven Marketing Tactics to Grow Your Startup Without a Budget: https://www.youtube.com/watch?v=8Fu8HVGHcio&list=PLnLzMKAnfDcxyxm4hH0QD2TmSEKwagLgE#LinkedInAds #B2BSaaS #LeadGeneration #LinkedInMarketing #SaaSMarketing #B2BMarketing #LinkedInAdsTutorial #StartupMarketing #DigitalMarketing #LinkedInLeadGen #growthmarketing #saasstartupsWHO AM I: I’m Neil Patel, a growth marketer based in the UK. On this channel, I break down growth marketing and personal growth so we can better grow B2B SaaS and software startups, our marketing careers and ourselves. | — | ||||||
| 2/18/25 | Future of CRM and Lead Nurturing in Marketing - with Jason Kramer | We’re joined by Jason Kramer, founder and CEO of Cultivize, a consulting firm specializing in lead nurturing strategies and “Done for you” custom CRM implementation, with over 20 years of experience in marketing and business development.He has worked with renowned brands like Virgin Atlantic Airways and Johnnie Walker, and launched numerous small businesses through his boutique agency before founding Cultivize in 2018.Tune in to learn about how powerful a CRM and lead nurturing can be for businesses, and what's in store for the future. 🎧Connect with Jason:Website: cultivize.comBooks: afterthelead.comTools: profitpathtool.com (Use Code: growthvertical to get 50% off)-------------------------------------------------📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials.RESOURCES:🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session.LET'S CONNECT:🐦 Twitter - https://twitter.com/Neil_992📸 Instagram - https://www.instagram.com/neilp_992👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 1/14/25 | Steal Competitor Traffic with Google Ads - For B2B SaaS Startups | Tune in to learn how B2B SaaS and software startups can set up a Google Ads search ads campaign that I use to steal competitor traffic and get valuable results early 🚀🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 12/23/24 | PPC Search Ads for B2B - How Startups Can Get Results Early | Dive into setting up PPC Search Ads marketing the right way, for B2B startups on a low budget and wanting to generate leads and customers early. We will go through how to execute PPC campaigns whether it is Google Search Ads, Microsoft Search Ads or other search engine platforms. Tune in to learn how to set up search ads campaigns to get valuable results early 🚀🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 11/14/24 | How to Use Referrals Campaigns to Get More Customers | In this video, we discuss how to use referral campaigns to attract more customers. Major businesses like Dropbox, Uber, and OnePlus have used clever growth hacks to expand their businesses. Tune in to learn how to use referral campaigns and how to set them up to generate new business 🚀🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 11/7/24 | How to Use Quora or Reddit Questions to Get Customers | In this video we will discuss how you can leverage Quora and Reddit (the social media platforms) to generate awareness and leads for your startup, to later convert them into customers. Tune in to learn how Quora and Reddit can help you add early revenue 🚀🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 10/18/24 | Social Listening Guide - Getting Customers in B2B | We'll discuss how you can leverage social media and social listening to get new customers in your early startup days when you have little or not budget. Tune in to learn how social listening can help you add early revenue 🚀🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 9/13/24 | Guest Posting with Engaged Audiences for B2B | We'll discuss how you can use social media to generate the right attention and demand for B2B startups. This tactic can be carefully executed to get traction early and generate leads with no added cost. Tune in to learn how guest posting on social media platforms can help you get more clients. 🎧 ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 8/25/24 | How to Get Real Results from Advertising - Skip Wilson | We’re joined by Skip Wilson, the founder of DRAFT Media Partners, who managed to transform his teenage passion for copywriting into a thriving career in advertising and has experience working on high-profile platforms such as CNN Special Project and leading iHeartMedia’s digital division. Tune in to find out how to advertise efficiently even with a small budget. 🎧 Connect with Skip: Business email: info@draftmediapartners.com Website: draftmediapartners.com ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/neilp_992 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 7/22/24 | Engaging on LinkedIn, Facebook or Twitter Groups to Get Customers | I'll go through how to engage with your target prospects on social media, and how I have used particular platforms to generate leads and customers. This strategy is now called Social Selling in the B2B world. It can work well when you have a business development team, or if you as a marketer or Founder are reaching out to target prospects in a valuable way. 17 Proven Marketing Tactics to Grow Your Startup Without a Budget: https://www.youtube.com/watch?v=8Fu8HVGHcio ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES:💬 Join other aspiring digital marketers in the Facebook group. 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/growthvertical/ 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 6/20/24 | Getting Your Top 100 Dream Prospects to Become a Customer | I'll go through how I would target my top 100 target dream companies, and how I would turn them into customers. This ABM strategy will be one of many you can implement, and you can get creative with how you approach your top 100 prospects. 17 Proven Marketing Tactics to Grow Your Startup Without a Budget: https://www.youtube.com/watch?v=8Fu8HVGHcio ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES:💬 Join other aspiring digital marketers in the Facebook group. 🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session. LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/growthvertical/ 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 6/4/24 | Maximising Impact With Limited Resources in B2B Content Marketing - Matt Bell | Today we are joined by Matt Bell who Co-founded MessageUp to assist B2B companies in improving their messaging and in delivering effective content without overwhelming their teams. Matt is an experienced business leader and specializes in B2B marketing and growth, content marketing and interestingly digital-first buying/selling. Connect with Matt: Website: https://www.messageup.com/books LinkedIn: https://www.linkedin.com/in/mattbell/ ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES: 🌍 Contact me via the Growth Vertical Website LET'S CONNECT: 🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/growthvertical/ 👔 LinkedIn - https://www.linkedin.com/in/neilpatel992/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
| 5/13/24 | Change Google Search Location | SEO in Different Countries - UPDATED 2024 | In this tutorial I will show you how to change your Google Search location to carry out SEO keyword research in different countries. Note that this is the updated version of the tutorial and method since Google have rolled out a UI update fairly recently. If you’re a growth marketer or are someone looking to grow their business, you should be working on SEO as an early-bird marketing strategy. SEO is great for long-term growth and is most definitely not dead even in 2024. When implementing an SEO strategy, you’re looking to carry out keyword research for your business product or service. If you’re in a different location (thanks Location Services setting😤) to where you want to see search results for a particular keyword you’re searching, don’t worry. There is an easy SEO hack you can use on the Google Search Engine in order to change your search results and the region they optimise for. ------------------------------------------------- 📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials. RESOURCES:💬 Join other aspiring digital marketers in the Facebook group.🌍 Contact me via the Growth Vertical Website LET'S CONNECT:🐦 Twitter - https://twitter.com/Neil_992 📸 Instagram - https://www.instagram.com/growthvertical/ My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com | — | ||||||
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