
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇨🇦CA · Marketing#1905K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
2.5K to 15K🎙 ~2x weekly·17 episodes·Last published 6d ago - Monthly Reach
Unique listeners across all episodes (30 days)
5K to 30K🇨🇦100% - Active Followers
Loyal subscribers who consistently listen
2.8K to 17K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
Audience-Based Marketing Systems That Create Predictable Growth | EP 18
May 6, 2026
33m 46s
Empathetic & Efficient AI Automation for Healthcare Practices | EP 17
Apr 14, 2026
35m 09s
Local Marketing That Builds Community Trust and Fills Your Practice | EP 16
Mar 17, 2026
23m 05s
Creative Healthcare Marketing That Moves the Needle | EP 15
Feb 24, 2026
27m 34s
The Default Referral Choice Strategy for Specialty Practices | EP 14
Feb 10, 2026
28m 49s
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| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 5/6/26 | ![]() Audience-Based Marketing Systems That Create Predictable Growth | EP 18 | In this episode of Healthcare Marketing Edge, Tim Bouchard interviews Lisa Drafall, Marketing Manager at Project Turnabout about building effective healthcare marketing systems. They discuss audience-centric strategies, the importance of understanding patient journeys, and how to create content that resonates and converts. Learn how to shift from tactical campaigns to strategic systems that grow your practice sustainably. | 33m 46s | ||||||
| 4/14/26 | ![]() Empathetic & Efficient AI Automation for Healthcare Practices | EP 17 | In this episode of Healthcare Marketing Edge, we explore the integration of AI in healthcare practices, focusing on how AI front desk agents can enhance patient communication, improve efficiency, and balance human empathy with automation. Jakub Grajcar, Head of Marketing at Talkie.ai shares insights on implementation, patient education, and choosing the right AI solutions. | 35m 09s | ||||||
| 3/17/26 | ![]() Local Marketing That Builds Community Trust and Fills Your Practice | EP 16 | In this episode of Health Care Marketing Edge, Tim Bouchard, CEO of Luminus, and Kandy Garrett from Social Optician discuss the importance of local marketing strategies for small healthcare practices. They emphasize the need for community engagement, building trust, and the significance of consistent presence in the community. Kandy shares practical tips on how practices can become more visible and relatable to their patients, moving beyond traditional advertising methods. The conversation hi... | 23m 05s | ||||||
| 2/24/26 | ![]() Creative Healthcare Marketing That Moves the Needle | EP 15 | In this episode of Healthcare Marketing Edge, Tim Bouchard, Owner/CEO of Luminus, speaks with Deborah Castaldo, an independent healthcare consultant, about the critical need for creativity in healthcare marketing. Deborah shares her journey from a TV news anchor to a strategic marketer in healthcare, emphasizing the importance of connecting with patients on a human level. They discuss the challenges of breaking through clinical jargon, engaging the community, and addressing patient perception... | 27m 34s | ||||||
| 2/10/26 | ![]() The Default Referral Choice Strategy for Specialty Practices | EP 14 | In this episode of Health Care Marketing Edge, Tim Bouchard, Owner/CEO of Luminus, and Will Ross of Origins Spine & Joint discuss strategies for becoming the default referral choice in the competitive pain management market. Will shares insights on building relationships with referring providers, the importance of quality care, consistency, and operational excellence. He emphasizes the need for effective tracking of referrals and the significance of digital presence and patient reviews. T... | 28m 49s | ||||||
| 1/27/26 | ![]() Evidence-Based Practice as a Competitive Advantage | EP 13 | In this episode of Healthcare Marketing Edge, Tim Bouchard, Owner/CEO of Luminus, and Steve Wiland, Addiction Certificate Program Director at University of Michigan and practicing trauma and addictions therapist, discuss the critical gap between cutting-edge addiction research and frontline clinical practice in behavioral health. They explore how this "science-to-services gap" costs practices their competitive advantage and prevents patients from receiving optimal care. Stephen shares insight... | 31m 29s | ||||||
| 1/13/26 | ![]() Physician Thought Leadership as a Marketing Strategy | EP 12 | In this episode of Health Care Marketing Edge, Tim Bouchard, Owner/CEO of Luminus and Russell Simon, Principal Consultant at RMS Health Advisors, discuss the importance of physician-generated content and how it can be leveraged for effective healthcare marketing. They explore the challenges faced by physicians in creating content, the significance of establishing a unique theory of content, and the evolving landscape of PR opportunities in healthcare. Russell shares insights on building trust... | 30m 51s | ||||||
| 12/2/25 | ![]() Aligning Marketing and Operations for Sustainable Healthcare Growth | EP 11 | In this episode of Healthcare Marketing Edge, Tim Bouchard, Owner/CEO of Luminus, talks with Michelle Hart, Director of Marketing & Communications at BostonSight who reveals how sustainable healthcare growth depends on honest marketing that aligns with actual clinic capacity and operational realities. Rather than pushing aggressive patient acquisition campaigns, Hart emphasizes the importance of listening to both clinic staff and patients to identify pain points, understand capacity const... | 28m 29s | ||||||
| 11/11/25 | ![]() Build Your Marketing Foundation with Clear Goals & Strategy | EP 10 | In this episode of Healthcare Marketing Edge, Tim Bouchard talks with Alyssa Luber, a commercial strategy and market development executive, about how defining clear goals and securing internal alignment must come before launching any campaign. Alyssa breaks down the four core marketing objectives every healthcare practice should choose from and explains why focus drives better ROI than trying to do everything at once. Together, they explore how patient-centric strategy builds trust, improves ... | 29m 39s | ||||||
| 10/21/25 | ![]() Mapping the Patient Journey from Awareness to Retention | EP 9 | In this episode of Healthcare Marketing Edge, Tim Bouchard and Jay Rice discuss the complete patient journey and its significance in healthcare marketing. They explore the importance of understanding every stage from awareness to retention, emphasizing the need for practices to focus on building trust and relationships with patients rather than solely on lead generation. Jay shares insights on identifying ideal patient personas, creating effective lead magnets, and nurturing leads to improve ... | 33m 06s | ||||||
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| 10/7/25 | ![]() Making Complex Healthcare Topics Simple | EP 8 | In this episode of Healthcare Marketing Edge, Tim Bouchard and Jolene Myers, Marketing Manager at Nova Healthcare Administrators discuss the challenges of healthcare marketing, particularly the need to simplify complex language for patients and referral partners. They explore the importance of building trust through clear communication, the power of storytelling in marketing, and strategies for creating patient-centric content. The conversation emphasizes the significance of measuring engagem... | 26m 49s | ||||||
| 9/16/25 | ![]() Standardization & Systems Boost Practice Growth | EP 7 | In this episode of Healthcare Marketing Edge, Tim Bouchard interviews Audrey Von-Maszewski, Practice Manager at Pause Wellness Center, about the transformative power of standardization and systems for healthcare practices. They discuss the importance of clear communication, the implementation of consistent processes, and the impact of electronic health record (EHR) systems on practice management. Audrey shares insights on how these changes have led to increased referrals, improved patient exp... | 24m 31s | ||||||
| 8/26/25 | ![]() Servant Leadership Built on Brand Values | EP 6 | In this episode of Healthcare Marketing Edge, Tim Bouchard and Melissa DelFino Mulford, Founder of Modern Distinction discuss the significance of servant leadership in healthcare practices. They explore how core brand values and mission contribute to building quality teams, emphasizing the importance of empowering staff and creating a positive patient experience. Melissa shares insights on how to implement effective management strategies, the necessity of clarity in leadership, and the benefi... | 23m 34s | ||||||
| 8/12/25 | ![]() Building Healthcare Teams That Boost Patient Trust | EP 5 | In this conversation, Tim Bouchard from Luminus and Danielle Egan from Healthbridge Management discuss the critical aspects of recruiting, mentoring, and retaining a quality team in healthcare practices. Danielle shares her extensive experience in healthcare and emphasizes the importance of mindset, personal connections, and creating a supportive environment for staff. They explore strategies for motivating entry-level employees, the significance of trust in the workplace, and the rewards of ... | 24m 30s | ||||||
| 7/23/25 | ![]() How to Market Value-Based Care in Medicaid’s Evolving Landscape | EP 4 | In this episode of Healthcare Marketing Edge, Tim Bouchard and Dr. Enrique Enguidanos discuss the evolving landscape of healthcare marketing, focusing on value-based care and the importance of community-based solutions. Dr. Enguidanos shares insights from his extensive experience in emergency medicine and care coordination, emphasizing the need for effective communication and listening to patients' needs. The discussion highlights real-life examples of how connecting patients to care can prev... | 26m 15s | ||||||
| 7/1/25 | ![]() Humanizing Healthcare Using The Power of Video | EP 3 | In this episode of Healthcare Marketing Edge, Tim Bouchard hosts Jordan Lema from Lemur Studios to discuss the significance of video in healthcare marketing. They explore how video can humanize healthcare, build trust with patients, and serve as an effective tool for recruitment and engagement. The conversation covers various types of videos, the importance of video length, and strategies for maximizing video content. They also share success stories and insights on starting small with video p... | 30m 56s | ||||||
| 6/17/25 | ![]() Social Media Secrets for Authentic Patient Connection | EP 2 | In this episode of Healthcare Marketing Edge, Tim Bouchard hosts Amanda Clark from Atria Social as they dive into creating a powerful, authentic online presence for healthcare providers. Learn why patient trust is key, how to craft relatable social media content, and navigate HIPAA compliance. Amanda shares her Atria Method, from audits to storytelling, plus tips on using AI tools like ChatGPT to connect with patients. Discover actionable strategies to boost bookings without big budgets and t... | 31m 08s | ||||||
| 5/29/25 | ![]() The Significance of Patient-Centric Writing in Healthcare Marketing | EP 1 | In this episode of Healthcare Marketing Edge, Tim Bouchard and Tess Felton discuss the significance of patient-centric writing in healthcare marketing. They explore how relatable messaging can alleviate patient anxiety, the importance of simplifying medical jargon, and the key principles of effective copywriting. The conversation emphasizes the need for healthcare providers to understand their patients' emotional journeys and to create engaging, accessible content that builds trust and encour... | 29m 22s | ||||||
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Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.


















