Experience Is Everything: Making Every Moment Count in the Age of Customer Expectations

Experience Is Everything: Making Every Moment Count in the Age of Customer Expectations

From Herstories by Elaine Benfield

April 9, 2026 · 54 min

About this episode

Elaine Benfield discusses the gap between brand promises and customer experiences with Jeannie Walters.

Most companies believe they're delivering a great customer experience. Their customers disagree. In this episode of the Herstories Executive Series, Elaine Benfield sits down with Jeannie Walters, founder of Experience Investigators and author of Experience Is Everything, to talk about the gap between what brands promise and what customers actually feel. Jeannie breaks down why good intentions aren't enough, what executives get consistently wrong, and how small shifts can change everything. If you lead a team, run a business, or just want to understand why some companies earn loyalty and others lose it, this conversation is for you.

People in this episode

Host: Elaine Benfield

Guest: Jeannie Walters

Topics covered

  • customer experience
  • business leadership
  • brand loyalty
  • customer expectations
  • executive insights

Keywords

  • customer experience
  • brand loyalty
  • executive leadership
  • business insights
  • customer expectations

Mentioned in this episode

Organizations: Experience Investigators

Books & works: Experience Is Everything

More episodes of Herstories

Explore listener stats, chart rankings, contacts and more on the Herstories podcast page.