About this episode
This episode explores how Pad Thai was intentionally created and marketed to represent Thailand.
The dish that most people feel defines Thailand was intentionally invented and marketed by the country to do just that.
Topics covered
- Thai cuisine
- cultural marketing
- food history
- national identity
- culinary innovation
Keywords
- Pad Thai
- Thailand
- marketing
- cuisine
- food history
- cultural identity
Mentioned in this episode
Places: Thailand
More episodes of How Marketing Changed the World
- The Oscars · May 14, 2026 · 9 min
- Groundhog Day · February 18, 2026 · 9 min
- Christmas Lights · December 15, 2025 · 6 min
- Jeans · November 26, 2025 · 7 min
- Wrigley · September 17, 2025 · 6 min
- Spam · August 6, 2025 · 8 min
Explore listener stats, chart rankings, contacts and more on the How Marketing Changed the World podcast page.