Idea to Value - Creativity and Innovation with Nick Skillicorn

In today's episode of the Idea to Value Podcast, we speak with one of the most influential and prolific authors on the topics of marketing and creativity in the world, Seth Godin. Seth Godin is one of the fathers of online and email marketing, and has blogged every day for decades. His blog has thousands of posts, he has written over 20 bestselling books, and his views are respected around the world. His newest book is "The Song of Significance: A Manifesto for Teams and the People Who Lead Them", about how we can all find work which is both more valuable and more meaningful. Full episode at https://wp.me/p6pllj-1Qm Nick's Services: Innovation & Creativity Since 2005, Nick Skillicorn has been helping companies around the world enhance their innovation capabilities, deliver their most strategically transformational projects, unlock the creativity of their people and execute their ideas more effectively to deliver more value from their ventures and innovation portfolio. He does this through his Consulting, Keynote Speeches, Project Management, Workshops and Sprints. Click here to find out how he can help you: https://www.improvides.com/ Episode Highlights: 00:02:45 - Showing up to create, and how the format of the media influences what he creates 00:05:45 - You need to figure out who you are working for. Seth does not write his blog for advertisers 00:07:45 - The smallest viable audience gives you freedom 00:09.45 - Is it worth trying to convince skeptics of your ideas. Shun the non-believers. The value of facts vs stories 00:12:15 - The Song of Significance: What is the best job you ever had? 00:14:30 - Seth's view on Elon Musk and how to approach innovation in the world 00:18:00 - The difference between managers and leaders, and how everyone can be a leader 00:22:15 - Teams engage in mutual leadership. Teams can make significance 00:25:00 - The story of Aravind Eye Hospitals, and how they enable their people to make a difference 00:27:15 - How people have been taught to not feel creative or significant, and what needs to chance in the system 00:29:15 - How to change your situation at work to become more significant 00:31:45 - The resistance to changing themselves which so many people feel, and how to overcome it 00:34:30 - How to get enrollment from other team members 00:36:45 - How to ask questions to create a vision for what to do next 00:39:30 - Real creativity is a generous act Links mentioned in today's episode: The Song of Significance: https://seths.blog/song/ Seth's Blog: https://seths.blog/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress https://www.bluehost.com/track/nickskillicorn/ * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lqOadnSLPTXc * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia https://techsmith.z6rjha.net/c/1385771/347799/5161 * Video Hosting: Vimeo: https://share.vimeo.com/nickskillicorn I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak again with author Todd Henry about his new book Daily Creative. By the time this podcast launches, the book has already been #1 on Amazon, so congratulations Todd. You may remember Todd from the previous podcast interview where we talked about the Motivation Code. Today we talk about what it takes to make creativity a daily exercise and how to make it more actionable and productive. See the full episode at https://wp.me/p6pllj-1NE #creativity #toddhenry #productivity #nickskillicorn #ideatovalue Topics covered in the episode: 00:01:30 - What the Daily Creative is about 00:04:00 - What you do every day matters more than what you do once in a while 00:07:15 - How the book is structured in order to be useful every day and repeatable 00:10:00 - The book is designed to help people develop the process and cadence of creativity instead of just getting by on skill 00:15:45 - With people's shortening attention spans, people need a book like this now 00:21:40 - People are afraid of making mistakes, while they have no idea of what is important yet. You learn in the midst of doing 00:23:30 - Re-imagining what Todd wants to do in the world 00:26:40 - How Todd is diversifying how he does his core business work Links mentioned in the episode: Todd's website: https://www.toddhenry.com Daily Creative book: https://www.dailycreative.net Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress https://www.bluehost.com/track/nickskillicorn/ * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lqOadnSLPTXc * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia https://techsmith.z6rjha.net/c/1385771/347799/5161 * Video Hosting: Vimeo: https://share.vimeo.com/nickskillicorn I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value Podcast, we speak with Salesforce's Innovation and Growth Evangelist Tiffani Bova. Tiffani is recognised as one of the top management thinkers in the world by Thinkers 50, is the author of Growth IQ and is a well-known speaker on the topic of Growth. See the full episode at https://wp.me/p6pllj-1Mz #podcast #salesforce #growth #business We speak about why the experience of your employees is one of the most overlooked drivers of the experience your customers have with your company, and how leaders might need to reevaluate their priorities to achieve growth. Topics covered in this episode: 00:01:30 - How Tiffani's early experience with Cloud Technology allowed her to create a role at Salesforce where she helps companies identify the art of what is possible 00:04:45 - The insights from 4,000 - 5,000 companies that led her to her first book: Growth IQ 00:08:45 - How companies and corporate antibodies need to overcome internal inertia and become comfortable with not knowing the answer 00:13:45 - Tiffani's next round of research on the unexpected missing driver of growth and customer experience, which is the employee experience 00:19:15 - Employee Experience is everything that impacts an employee's ability to effectively interact with and impact customers 00:22:00 - The value of management by walking around 00:25:30 - Why is the experience of work tools so much worse than the experience for consumer apps and tools? 00:28:00 - The average enterprise has over 900 apps, and less than 20% are integrated Links mentioned in this episode: Tiffani's Linkedin: https://www.linkedin.com/in/tiffanibova Tiffani's Twitter: https://twitter.com/Tiffani_Bova Tiffani's "What's Next!" podcast: https://www.tiffanibova.com/whats-next-podcast/ Tiffani's website: https://www.tiffanibova.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) https://try.leadpages.com/nickskillicorn * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Dr Margaret Webb from the University of Melbourne. Together with her co-author Dr Simon Cropper and Jay Olson, they created and released the Divergent Association Task, a new method to estimate the divergent creative potential of someone based simply on them entering a few words into an online form. #divergent #creativity #test #podcast See the full episode at https://wp.me/p6pllj-1Ih This test has since exploded, with millions of people taking the test online, making it the largest research data source for creativity research currently active. In this episode, we speak about the foundation of the research, what the results show us, and what other creativity research Dr Webb is working on. Topics covered in this episode: 00:01:15 - Dr Webb's start in research about Mindsight, seeing patterns where none exist 00:02:45 - What the Divergent Association Task is and how it started 00:05:03 - The challenges with the current manual methods of measuring creativity with divergent thinking tests, and how the results of the DAT correlate very strongly with other creativity tests 00:10:30 - The DAT works by analysing how closely certain sets of words co-occur across the internet, and why listing unrelated words is so incredibly hard for the human brain 00:13:30 - Dr Webb's other research on creativity into Aha Moments, and types of personality like positive schizotipy Links mentioned in this episode: DAT test: https://www.datcreativity.com Dr Webb's faculty page: https://pursuit.unimelb.edu.au/individuals/dr-margaret-webb Dr Webb on Google Scholar: https://scholar.google.com/citations?user=A2H4TdkAAAAJ Dr Webb on Linkedin: https://www.linkedin.com/in/margaret-webb-22520565/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Paul Ruppert. Paul is a veteran of the Telecommunications industry, and his companies have helped bring breakthrough technologies like worldwide mobile calling and SMS to the masses. See the full episode at https://wp.me/p6pllj-1LG #telecomms #innovation #podcast In this interview, we speak about what it takes for companies to innovate in new markets, the challenges with new technology and whether you are better off being a first mover or fast follower. Apologies about any sound quality issues. Topics covered in this episode: 00:01:30 - Paul's journey helping to launch the company that became AT&T in America, and then at the company which brought SMS to the next level 00:04:45 - What it was like innovating in an industry when the technology was only just being developed 00:10:45 - The advantage of bringing in ideas from outside, as well as developing your own innovations internally at the same time 00:13:00 - How do you convince Venture Capital to invest millions in a new idea, with a view on growth 00:16:00 - Instead of going Zero to One, aiming for going from Zero to a Billion 00:19:30 - The work which Paul is currently doing around messaging and CPAAS 00:22:00 - Is your company a predator or bait, when it comes to acquisitions? Links mentioned in this episode: Paul's Linkedin: https://www.linkedin.com/in/paulruppertintl Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

Yesterday, I wrote about the 5 reasons you should regularly review your previous work. I was so inspired that today I recorded a mini-podcast episode of the Idea to Value podcast all about it. The 5 reasons are: See the evolution of your creative output Be inspired to generate new ideas Overcome previous challenges Evaluate your creative productivity Assess your trends and direction Click here to listen to or watch the episode now, and if you like mini-podcast episodes like this, I would really appreciate it if you gave the Idea to Value podcast a review in your favorite player, whether it is iTunes, Spotify, Stitcher or anywhere else. Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Michael Easter, author of The Comfort Crisis and Professor of Journalism at the University of Nevada, Las Vegas. See the full episode at https://wp.me/p6pllj-1Ia #podcast #creativity #comfort #survival We speak about the dangers our society faces by wanting to be more comfortable, and how we can improve our creativity by pushing our comfort barriers. Topics mentioned in this episode: 00:02:30 - The benefits of embracing discomfort 00:04:30 - How our evolution made us avoid risk 00:05:30 - Why we are no longer willing to be bored and the negative aspects that this brings, 00:09:30 - how being bored can be good for your creativity 00:12:30 - The importance of getting away from screens and 00:14:45 - People need a certain degree of challenge in order to be healthy, and why we evolved to be afraid 00:18:45 - Michael's experience in a highly dangerous place 00:21:30 - Why people want to keep the status quo, and how we need to take small risks even if they feel bigger 00:24:00 - You can break your routine to prevent yourself living on autopilot Links mentioned in this episode: The Comfort Crisis book: https://amzn.to/3sE2UPG Michael's website: https://eastermichael.com Michael on Instagram: https://www.instagram.com/michael_easter/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Jim Euchner. Jim is Honorary Professor at Aston Business School (UK) and Editor in Chief of Research-Technology Management, a peer-reviewed journal for practitioners of innovation, technology and research management. He was previously Vice President of Global Innovation at Goodyear Tire & Rubber Company, where he led the development of new businesses and helped launch five businesses on three continents. See the full episode at https://wp.me/p6pllj-1JK #leanstartup #podcast #innovation We speak about his new book Lean Startup in Large Organizations: Overcoming Resistance to Innovation, and his experiences bringing new ideas to established companies. Topics covered in this episode: 00:02:00 - Lean Startup practices (as discussed with Steve Blank) 00:05:00 - The importance of Innovation accounting 00:06:00 - How there is often resistance in large organisations, especially the impact on the core business and possible cannibalisation 00:09:30 - Jim's example of innovation in the tyre industry, and tracking performance throughout the process 00:15:00 - The problems of cannibalisation of revenue, but also cannibalisation of focus and resources 00:19:45 - The different skills required throughout handovers in the innovation process 00:24:30 - If you have an innovation portfolio, it allows you to try more risky ideas Links mentioned in this episode: Jim on Linkedin: https://www.linkedin.com/in/jimeuchner Jim's website: https://jimeuchner.com Jim's book: Lean Startup in Large Organizations: Overcoming Resistance to Innovation: https://amzn.to/3HZf76G Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value Podcast, we speak with award-winning author and innovation specialist Whitney Johnson. See the full episode at https://wp.me/p6pllj-1Ig #growth #innovation With nearly 2 million followers on Linkedin, she is one of the most popular speakers and experts on innovation, and we speak about her new book Smart Growth: How to Grow your People to Grow your Company. Topics covered in this episode: 00:00:45 - Whitney's journey from Wall Street to her time with Clayton Christensen, and finally to her work as a disruption advisor 00:03:00 - What is growth and the S-Curve popularised by E. Rogers? 00:06:00 - Why growth does not feel consistent, and why it can be so slow and frustrating at the beginning 00:09:30 - How people can be in a state of Flow in their S-Curve for a long time. 00:12:00 - Why it is so hard to create and innovate as you get older, and the importance of starting with small steps to form a habit 00:16:30 - Your journey of moving through several S-Curves throughout your life, and sometimes multiple simultaneously 00:21:00 - Using S-Curves to get the best growth performance out of teams, and entire companies as a portfolio of S-Curves 00:26:00 - How to have a challenging conversation with someone else who might need to grow, but it might become uncomfortable Links mentioned in this episode: Smart Growth Book: https://smartgrowthbook.com/ Whitney Johnson's Website: https://whitneyjohnson.com Whitney on Linkedin: https://www.linkedin.com/in/whitneyjohnson/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Natalie Nixon, founder of Figure 8 Thinking and author of the The Creativity Leap. See the full epsiode at https://wp.me/p6pllj-1Ii #creativity #podcast #improvisation We speak about what jazz has to do with business, improvisational organisations and what it takes for teams to thrive in a chaortic world. Topics covered in this episode: 00:02:30 - Natalie's history with jazz, and learning how improvisation exists in organisations 00:08:00 - The structure behind teams improvising together 00:11:00 - Creativity is no longer a luxury in companies, it is now a necessity 00:13:15 - Creativity requires toggling between wonder and rigor to solve problems 00:15:45 - In order to innovate and be creative, you need to be willing to cede control 00:17:00 - The "Three I" framework: Inquiry, Improvisation, Intuition 00:21:00 - Intuition is about pattern recognition Links mentioned in this episode: Figure 8 Thinking: https://www.figure8thinking.com/ Book: Creativity Leap: Unleash Curiosity, Improvisation, and Intuition at Work: https://amzn.to/3rC4pMh Natalie on Linkedin: https://www.linkedin.com/in/natalienixonphd Natalie on Instagram: https://www.instagram.com/natwnixon Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the the Idea to Value Podcast, we speak with Michael Lee, SVP of Strategy at Innovation Minds and the only internationally certified Creativity and Innovation Coach in the world. See the full episode at https://wp.me/p6pllj-1I7 #innovation #creativity We speak about his views on what innovation is, how it is all around us, and how to unlock it in your teams. Topics covered in this episode: 00:04:30 - Michael's history teaching Creativity from The Artist's Way, through Flow and finding his own system 00:08:00 - How people setting their biases, identity and filters results in lower creativity 00:15:30 - The issues preventing innovation succeeding at companies 00:19:30 - The importance of innovating yourself 00:23:30 - The importance of leadership also being open to new ideas and building their capabilities 00:26:00 - Is innovation and creativity the same thing? Links mentioned in this episode: Innovation Minds: https://innovationminds.com/ Innotivity: https://innotivityinstitute.com/ Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In this episode of the Idea to Value podcast, we speak with Janice Francisco, founder of innovation consultancy Bridgepoint Effect. See the full episode at https://wp.me/p6pllj-1I6 #innovation #change #personality We speak about some interesting research into the personality profiles of innovators, and how understanding these can make groups work more effectively together. Topics covered in this episode: 00:04:00 - Research which shows us the unique personality profile of innovators 00:08:30 - The personality profile of innovators and their creative process is based primarily on ideation 00:10:30 - The other personality profiles of people in organisations 00:17:00 - The lens of how different people see the same challenges and opportunities differently 00:19:00 - The challenges of handovers and delivering change across an organisation 00:22:00 - The need to involve people at all stages of change planning and working across silos 00:25:30 - Stakeholder analysis and bringing on board people from other teams Links mentioned in this episode: Bridgepoint Effect: https://bridgepointeffect.com/ Janice on Linkedin: https://www.linkedin.com/in/janice-francisco-5a11845 Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com

In today's episode of the Idea to Value podcast, we speak with Kapil Kane, director of innovation at Intel in China, and founder of Growth X. See the full episode at https://wp.me/p6pllj-1HL #intel #china #innovation We speak about what it takes for innovation to surface from new parts of the ecosystem, the challenges of innovating in China and building innovation capabilities at a research-driven company. Topics covered in this episode: 00:01:00 - Kapil's history at Apple and Intel, and how this brought 00:03:00 - The pace and style of innovation at Intel in China (especially Shenzhen) 00:06:45 - What it was like at Intel when competitors began to out-innovate them 00:11:30 - How to communicate innovation within a company 00:14:30 - How important finding new sources of innovation 00:17:30 - Finding new ways of innovating beyond products Links mentioned in this episode: Kapil's Linkedin Profile: https://www.linkedin.com/in/kapilkane Bonus: This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at https://www.ideatovalue.com/all-access-pass-insider-secrets/ * Subscribe on iTunes to the Idea to Value Podcast: https://itunes.apple.com/gb/podcast/idea-to-value-creativity-innovation/id1199964981?mt=2 * Subscribe on Spotify to the Idea to Value Podcast: https://open.spotify.com/show/4x1kANUSv7UJoCJ8GavUrN * Subscribe on Stitcher to the Idea to Value Podcast: http://www.stitcher.com/s?fid=129437&refid=stpr * Subscribe on Google Podcasts to the Idea to Value Podcast: https://podcasts.google.com/?feed=aHR0cHM6Ly9pZGVhdG92YWx1ZS5saWJzeW4uY29tL3Jzcw Want to rapidly validate new ideas and innovative products and GROW your online business? These are the tools I actually use to run my online businesses (and you can too): * The best email management and campaigns system: ActiveCampaign (Free Trial) http://www.activecampaign.com/?_r=M17NLG2X * Best value web hosting: BlueHost WordPress http://www.activecampaign.com/?_r=M17NLG2X * Landing pages, Sales Pages and Lead collection: LeadPages (Free Trial) http://leadpages.pxf.io/c/1385771/390538/5673 * Sharing & List building: Sumo (Free) https://sumo.com/?src=partner_ideatovalue * Payments, Shopping Cart, affiliate management and Upsell generator: ThriveCart https://improvides--checkout.thrivecart.com/thrivecart-standard-account/ * Video Webinars for sales: WebinarJam and Everwebinar ($1 Trial) https://nickskillicorn.krtra.com/t/lwIBaKzMP1oQ * Membership for protecting content: Membermouse (Free Trial) http://affiliates.membermouse.com/idevaffiliate.php?id=735 * eLearning System for students: WP Courseware https://flyplugins.com/?fly=293 * Video Editing: Techsmith Camtasia http://techsmith.z6rjha.net/vvGPv I have used all of the above products myself to build IdeatoValue and Improvides, which is why I can confidently recommend them. I may also receive affiliate payments for any business I bring to them using the links above. Copyright https://www.ideatovalue.com