IGEL Weekly: IGEL Secure Digital Signage

About this episode

The episode discusses the concept of Intentional Blindness in relation to the ubiquity of Digital Signage.

I recall a few years ago buying a new car, it was a Hyundai Coupe, I’d never seen one before and thought I’d get something different. As soon as I got the key and drove it, I saw them all over the place! Not so unique after all. This phenomenon is called ‘Intentional Blindness’ or ‘Perceptual Blindness’, when we don’t notice something in our field of view because we are busy focusing on something else. I think this is akin to the pervasiveness of Digital Signage, it is everywhere we simply don’t see it. Until it goes wrong… Host: Andy Whiteside Co-host: Chris Feeney

People in this episode

Host: Andy Whiteside

Topics covered

• Digital Signage
• Intentional Blindness
• Technology
• Business
• Entrepreneurship

Keywords

• Digital Signage
• Intentional Blindness
• Perceptual Blindness
• Technology
• Business

Mentioned in this episode

Organizations: Hyundai

Products: Hyundai Coupe

Books & works: Intentional Blindness, Perceptual Blindness, Digital Signage

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