K-Pop Is Just the Start: How Asia Will Reshape Global Culture

About this episode

Neeraj Aggarwal discusses how Asia's cultural and economic influence is evolving to rival the West.

For more than a century, Western technology, media, and cultural exports have wielded outsized influence around the globe. But over the past decade, Asian entrepreneurs and artists have started to give their Western counterparts a run for their money. BCG’s Neeraj Aggarwal explores how Asia’s influence could evolve over the next decade to rival the West’s—and how companies can strategically position themselves now to seize new opportunities.    Learn More:  Neeraj Aggarwal: https://on.bcg.com/3LVoawo   The Five Forces Shaping Asia-Pacific’s New Powerhouses: https://on.bcg.com/4p5bGB4   Chapters  00:00- 02:16 The scenario: Asia’s influence is on near-equal footing with the West 02:17-03:24 What forces are converging to extend the global reach? 03:25-04:02 What about capital for creatives and entrepreneurs? 04:03-06:21 Where will rebalancing be most evident now and in the future? 06:22-07:33 Will entrenched legacy thinking slow the West? 07:34-09:00 What role does AI play in the impact of the East and West? 09:01-10:26 To what degree is the Asian diaspora driving the rebalancing trend? 10:27-11:37 What is the role of global native entrepreneurs in this…

People in this episode

Host: Neeraj Aggarwal

Topics covered

• Asian influence
• global culture
• entrepreneurship
• media
• technology
• rebalancing

Keywords

• K-Pop
• global reach
• capital for creatives
• legacy thinking
• Asian diaspora
• global native entrepreneurs
• multipolar world
• rebalancing trend
• Western companies
• AI ecosystem

Mentioned in this episode

Organizations: Boston Consulting Group

Products: AI

Places: Asia, West, Asia-Pacific

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