
Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Est. Listeners
Based on iTunes & Spotify (publisher stats).
- Per-Episode Audience
Est. listeners per new episode within ~30 days
1,001 - 10,000 - Monthly Reach
Unique listeners across all episodes (30 days)
5,001 - 25,000 - Active Followers
Loyal subscribers who consistently listen
501 - 5,000
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
The easy makeup hacks that literally changed our life
Apr 27, 2026
Unknown duration
Contour vs Bronzer: We’re Breaking it Down
Apr 19, 2026
Unknown duration
It costs HOW much to be an It Girl?! Where to save and splurge in your makeup kit
Mar 29, 2026
Unknown duration
Celebrity Brand Ambassadors Are Everywhere… Do We Still Care? | Beauty, Trends & Attention Habits
Mar 22, 2026
Unknown duration
Spray Tanning 101: how to prep, apply & care like a pro, plus Indi's most controversial 'out' yet
Mar 15, 2026
Unknown duration
Social Links & Contact
Official channels & resources
Official Website
Login
RSS Feed
Login
| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 4/27/26 | The easy makeup hacks that literally changed our life | Random recs to kick things off, Indi's been making the best chicken fried rice, and Immi is deep in The Pitt.Beauty picks this week: Tanologist gradual self-tan (Indi's new go-to) and BITS free period care (Immi needs you to know about this).We get into makeup tips that have genuinely changed the way we apply: bronzer and blush on the lids, priming your brush properly, blush before concealer, and the lips-as-blush trick you'll want to steal.Industry Insights: the Lancôme Demi Moore PR package, and a conversation about influencers charging small makeup artists, we have thoughts.Me Time with Indi: sitting with the difference between what you actually want and what you've just been told to want.In & It Girls is your weekly dose of beauty, culture, and the conversations your group chat is already having. | — | ||||||
| 4/19/26 | Contour vs Bronzer: We’re Breaking it Down | This week’s listener beauty dilemma:Where do you actually put bronzer and how is it different from contour?Because if you’ve ever just placed it somewhere and hoped for the best, you’re not alone!We’re breaking down:The difference between contour vs bronzer Where each product should go on your faceHow to achieve that effortless sun-kissed lookOur current makeup trend takes (blurred lips, blue eyeshadow & ombré lips)Plus our weekly recs and a little life chat:Random recs:Indi: Beyond the Bump: What is Matrescence? The biggest transition of a Mother's life, let's talk about itImmi: Are.naBeauty recs:RMS “Pomegranate Fizz”Victoria Beckham BeautyMe-time moments:Creating structure in your weekCutting out what’s not working for you | — | ||||||
| 3/29/26 | It costs HOW much to be an It Girl?! Where to save and splurge in your makeup kit | This week we’re unpacking the idea of the “It Girl Economy” are we paying more just for the aesthetic? From viral conversations to real-life examples, we’re breaking down what it actually means and how to shop smarter (especially when it comes to dupes ).We also dive into the rise of affordable luxury beauty, the brands that sit perfectly between drugstore and high-end and why they’re dominating right now.Plus, our usual mix of beauty, lifestyle, and hot takes:The beauty products we’re loving right nowBrands doing luxury without the luxury price tagTrends that are officially in or outA little life chat on relationships and choosing easeWhether you’re a beauty lover or just want to feel more confident navigating it all, this episode keeps things simple, fun, and actually helpful.✨ In this episode:The “It Girl Tax” explainedWhy you should be wary of dupesAffordable luxury beauty brands to know: Merit, Rhode, Glossier & moreIn or Out: current fashion & beauty trendsReal-life “me time” reflectionsNew episodes weekly.beauty podcast, affordable luxury beauty, makeup podcast, beauty trends 2026, it girl aesthetic, makeup recommendations, glowy skin products, everyday beauty tips, beauty for beginners, australian beauty podcast, makeup artist podcast, clean girl aesthetic, beauty industry talk, product dupes, luxury beauty brands | — | ||||||
| 3/22/26 | Celebrity Brand Ambassadors Are Everywhere… Do We Still Care? | Beauty, Trends & Attention Habits | This week we’re chatting beauty, influence, and sharing our thoughts on Mecca Bourke St.From celebrity brand deals (Leighton Meester x Bubble ) to brands like Armani investing in makeup artists instead of traditional ambassadors, we’re unpacking how the industry is shifting and whether audiences still care.We also get into:Our current ins & outs ( including wearing black to weddings)The rise of customization + in-person shoppingOur weekly recs (fashion, creators & beauty staples)And a real conversation about protecting your attention—from news cycles to body image and everything in betweenIf you love beauty with a side of perspective, you’ll love this one. | — | ||||||
| 3/15/26 | Spray Tanning 101: how to prep, apply & care like a pro, plus Indi's most controversial 'out' yet | Want to learn how to spray tan properly? In this episode we’re breaking down Spray Tanning 101 from spray tanning basics to the most common mistakes beginners make. Whether you’re getting a professional spray tan or self tanning, we cover everything you need to know to achieve the perfect glow.We chat about how to spray tan, tips for flawless results, common spray tanning mistakes, and the little details that make the biggest difference when applying a spray tan. Indi shares the story behind her controversial “out” that sparked debate, and we also relive the chaotic moment when she almost ruined her best friend’s wedding day (it made Indi almost throw up).Plus, we’re catching up on Indi’s trip to Australia so far, the things she’s loving, and what it’s been like being back.We also share our Weekly Random Recs and Beauty Recs, including:The shoe every makeup artist needsBeauty products we can’t stop usingThe little finds that make our week betterIf you’re interested in spray tanning tips, beauty recommendations, behind-the-scenes stories, and honest chats, this episode is for you.In this episode:- Spray Tanning 101: spray tanning basics- How to spray tan properly- Common spray tanning mistakes- Indi’s controversial “out”- The wedding day story that almost went very wrong- Indi’s Australia trip so far- Weekly random recs + beauty recsIn & It Girls Socials:Instagram: @inanditgirlspodcast TikTok: @inanditgirlspodcastIndiana socials:Indiana Instagram: @indianamakeupcollective Indiana TikTok: @indianamakeupcollectiveIndiana website: indianamakeupcollective.comImogen socials:Immi instagram: @immithomassImmi TikTok: @immithomo | — | ||||||
| 3/9/26 | A millennial gives a gen z a smokey eye | This week we are together in person!! For our first in person episode we thought we'd do our run through whilst Indi does Immi's makeup. We run through our random recs, beauty recs and in and outs! | — | ||||||
| 2/15/26 | Can Powders Really Look Glowy? Aussie Girl Glam & MCo Beauty in Canada | In this episode of In & It Girls, we’re diving into all things beauty, trends, and real-life makeup dilemmas.We unpack the rise of Aussie girl glam, why drugstore beauty is having a major moment, and our thoughts on MCo Beauty launching in Canada including our tried and true favourite products. We have a listener makeup dilemma where we break down how to achieve a natural, glowy makeup look using powders instead of creams, perfect if you have oily skin and struggle with longevity. Can powders really look skin-like and fresh? We’re answering it all.Plus, we’re sharing our current random & beauty recommendations, chatting branding and socials, and rounding things out with our latest In & Outs.We'd love if you could subscribe and leave us a review! And let us know your makeup dilemmas for a future episode 🤍Indi and Immi xWe hope you love this episode as much as we do!In & It Girls Socials:Instagram: @inanditgirlspodcast TikTok: @inanditgirlspodcastIndiana socials:Indiana Instagram: @indianamakeupcollective Indiana TikTok: @indianamakeupcollectiveIndiana website: indianamakeupcollective.comImogen socials:Immi instagram: @immithomassImmi TikTok: @immithomo | — | ||||||
| 2/1/26 | Timeless beauty and beauty trend predictions | Hey sissy's! We're here to chat:- random recs- beauty recs - trends from the Golden Globes and Australian Open - me time moments We hope you love this episode as much as we do@Instagram: @inanditgirlspodcast TikTok: @inanditgirlspodcastIndiana Instagram: @indianamakeupcollective Indiana TikTok: @indianamakeupcollectiveIndiana website: indianamakeupcollective.comImmi instagram: @immithomassImmi TikTok: @immithomo | — | ||||||
| 1/25/26 | We're back!! In & outs for 2026 | We are back after what feels like forever! We're here to chat all our usual segments; random recs, beauty recs, me time moments plus our big goals/manifestations and our in and outs not only in beauty but for 2026 in general! We hope you love this episode as much as we do.Instagram: @inanditgirlspodcast TikTok: @inanditgirlspodcastIndiana Instagram: @indianamakeupcollective https://www.instagram.com/indianamakeupcollectiveIndiana TikTok: @indianamakeupcollectiveIndiana website: indianamakeupcollective.comImmi instagram: @immithomassImmi TikTok: @immithomo | — | ||||||
| 11/9/25 | Everyday Makeup with Kelsey Rae | This week we are so excited to chat with Kelsey Rae all about her career, cosmetics line and her brand new masterclass for the everyday woman!You can find Kelsey on instagram and her Masterclass hereSurvey: We would absolutely love if you could take a few mins to share your thoughts on the pod here - it's quick and anonymous!Instagram: @inanditgirlspodcastIndi: @indianamakeupcollectiveImmi: @immithomass | — | ||||||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 11/2/25 | The Bridal Suite: Selena Marchand talks Bridal Makeup | Welcome to The Bridal Suite, a mini series presented by In and It Girls Podcast. In this mini series we’re chatting with experts in the bridal industry across Australia and Canada to bring you all the best tips + tricks ahead of your big day. Or if you’re not planning a wedding, there’s some juicy inside info that we think you’ll love anyway. We hope you enjoy! This week we are joined by the incredible and inspiring Selena Marchand (@selenamup)! Selena shares:Tips for creating contentHow she went from buying magazine ads to 1 million followers on TikTokNeed-to-knows about your bridal makeupher 'in' and 'outs' + lots of adviceThank you so much to Selena for joining us!Follow us on Instagram: @inanditgirlspodcast TikTok @inanditgirlspodcast | — | ||||||
| 10/27/25 | The Bridal Suite: Finding your Dream Wedding Dress | Welcome to The Bridal Suite, a mini series presented by In and It Girls Podcast. In this mini series we’re chatting with experts in the bridal industry across Australia and Canada to bring you all the best tips + tricks ahead of your big day. Or if you’re not planning a wedding, there’s some juicy inside info that we think you’ll love anyway. We hope you enjoy! This week we are joined by Aimee the stylist - owner of Unveiled Dress Co located in Saskatchewan, Canada. Aimee shares with us:5 need to knows about finding, choosing & purchasing your dream dressher 'in' and 'outs' Thank you so much to Aimee for joining us! | — | ||||||
| 10/20/25 | The Bridal Suite: Wedding Planning & Venue Coordination | Welcome to The Bridal Suite, a mini series presented by In and It Girls Podcast. In this mini series we’re chatting with experts in the bridal industry across Australia and Canada to bring you all the best tips + tricks ahead of your big day. Or if you’re not planning a wedding, there’s some juicy inside info that we think you’ll love anyway. We hope you enjoy! This week we are joined by Rosie-May Duncan - an Event Coordinator located in Tasmania, Australia. Rosie shares with us:5 need to knows about wedding planning and venue selection her 'in' and 'outs' how to get into the event planning/coordination industryThank you so much to Rosie for joining us! | — | ||||||
| 10/13/25 | Makeup is feeling exciting again! | Hello hello!This week we are back with a solo ep and all the usual good stuff! Random recs Beauty recs Makeup dilemma - what's in our carts In and outs - hair and body mists, matte blurred lips + face gemsMe time moments Shop all products hereSurvey: We would absolutely love if you could take a few mins to share your thoughts on the pod here - it's quick and anonymous!Instagram: @inanditgirlspodcastIndi: @indianamakeupcollectiveImmi: @immithomass | — | ||||||
| 9/21/25 | Back to beauty (and get ready with us) | This week we are back to our roots and chatting all things makeup and beauty. We've got: - random recs - beauty recs- something new, doing our makeup live - in and outs (black eyeliner in the water line, highlight in the inner corner + red lips) - me time moments Instagram: @inanditgirlspodcastIndi: @indianamakeupcollectiveImmi: @immithomass | — | ||||||
| 9/14/25 | Indi’s birth story and life with Nori | We’ve got a bit of different episode for you this week!We cover: - Rhode at Sephora- Mecca Bourke Street - Indi’s birth story - Indi answers questions submitted by you;* best and hardest parts of the whole journey* top items for your registry * dealing with the pressure to bounce back* how the choose her name - sharing advice that was submitted we really are here to chat all things makeup, beauty, and everything in between! | — | ||||||
| 9/7/25 | Updates & chit chat with the girls | Feels good to be back! This week Indi and Immi are catching up on:- Immi's last minute trip to Europe- Early motherhood for Indi - Some TSITP chat- Random recs & beauty recsInstagram: @inanditgirlspodcastIndi: @indianamakeupcollectiveImmi: @immithomassView the products mentioned in this episode | — | ||||||
| 8/11/25 | Mid Year Escape: Random Recs | Welcome to the Mid Year Escape, presented by In and It Girls Podcast, co hosted by makeup artist sisters Imogen Thomas and Indiana Naulty Martin. In this series, we will be deep diving some of our most requested topics, chatting with experts and sharing our favourite recommendations. So whether you’re in the Southern Hemisphere sipping wine by the fire or the Northern Hemisphere sipping drinks on the deck, we’re here to keep you company. This week we are sharing some of our 'random recs' and some that were sent in by you! We go through recs for:- Tv shows- Podcasts - Eating - General!Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 8/3/25 | Guest Interview: Kellsie Bain | This week we are THRILLED to be joined by Kellsie Bain - an Australian luxury makeup artist & educator living in Canada! We chat with Kellsie about her recent viral post that was all about what makeup artists could be charging, her favourite products that everyone needs in their kits + pick her brain on all things destination weddings & branding.Whether you're a makeup artist/lover or beauty newbie, we are sure you're going to love this episode! Kellsie's instagram: https://www.instagram.com/kellsiebainmakeup/Kellsie's website: https://kellsiebainmakeup.com/en-caFollow us on:Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 7/27/25 | Mid Year Escape: How to perfect 'no makeup makeup' | Welcome to the Mid Year Escape, presented by In and It Girls Podcast, co hosted by makeup artist sisters Imogen Thomas and Indiana Naulty Martin. In this series, we will be deep diving some of our most requested topics, chatting with experts and sharing our favourite recommendations. So whether you’re in the Southern Hemisphere sipping wine by the fire or the Northern Hemisphere sipping drinks on the deck, we’re here to keep you company. This week we are deep diving how to achieve the 'no makeup makeup look' - perfect for those summer days when you don't want to wear anything heavy and for those winter days when you don't feel like doing much! step by step instructions product recommendations the concealer mistake we see all the time the lip combo Immi can't get enough of Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 7/20/25 | Mid Year Escape: hair care in summer vs winter with Jessamy | Welcome to the Mid Year Escape, presented by In and It Girls Podcast, co hosted by makeup artist sisters Imogen Thomas and Indiana Naulty Martin. In this series, we will be deep diving some of our most requested topics, chatting with experts and sharing our favourite recommendations. So whether you’re in the Southern Hemisphere sipping wine by the fire or the Northern Hemisphere sipping drinks on the deck, we’re here to keep you company. This week we are chatting with hairdresser and stylist Jessamy Herrod, owner of Urban Roots Hair Studio! How do we keep our hair hydrated in summer vs winter? What should our hair care routines look like during winter/summer?Should we be changing our shampoo and conditioner throughout the year?How to deal with static hair in the winter?What hair care brands are actually worth the moneyHow many times a week should we be washing our hairHow often should we be getting a hair cut? Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 6/22/25 | Mid Year Escape: everything you need to know about sunscreen | Welcome to the Mid Year Escape, presented by In and It Girls Podcast, co hosted by makeup artist sisters Imogen Thomas and Indiana Naulty Martin. In this series, we will be deep diving some of our most requested topics, chatting with experts and sharing our favourite recommendations. So whether you’re in the Southern Hemisphere sipping wine by the fire or the Northern Hemisphere sipping drinks on the deck, we’re here to keep you company. This week we are deep diving a topic close to our hearts, sunscreen and sun protection. DISCLAIMER: when it comes to sunscreen, we are educated consumers passionate about spreading the importance of wearing sunscreen, we are by no means professionals or doctors. Please ask your doctor if you have any questions!We go through:What does SPF mean?The difference between UVA and UVB?When do we need to be applying sunscreen? The difference between mineral, physical, chemical, organic and inorganic sunscreens (it’s a lot more simple than you think!)How much sunscreen do we need to apply?When do we need to reapply? And of course all of our favourite sunscreen recommendations! We also explain THAT choice report and what it means for consumers. We hope you enjoy!Follow us on:Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.comResources:https://www.mamamia.com.au/podcasts/you-beauty/how-much-sunscreen-do-you-actually-need-to-use/https://www.skincancer.org/blog/ask-the-expert-how-much-sunscreen-should-i-be-using-on-my-face-and-body/https://www.laroche-posay.ca/en_CA/skin-edit/sun-protection-tips/mineral-vs-chemical-sunscreen.html?srsltid=AfmBOormFHtVut1yQnJR53zj4AFdCvj5VwZAz-Vu3K91rER10catRbJthttps://www.skincancer.org/blog/ask-the-expert-does-a-high-spf-protect-my-skin-better/https://age-well-with-dr-sophie-shotter.podigee.io/20-16-things-you-need-to-know-about-sunscreenhttps://melanomacanada.ca/understanding-skin-cancer/melanoma/stats-and-facts/https://melanoma.org.au/about-melanoma/melanoma-facts/ | — | ||||||
| 6/15/25 | The In & It Guide to: Skincare | You asked for it and we listened...this week deep dive skincare and go through how to create a step by step morning and evening routine. Plus all the usual recs, ins & outs and me time moments!This week....- random recs (This playlist and Bronze Snake Shop )- beauty recs (Rare Beauty Warm Wishes Effortless Bronzing Stick + Too Faced Chocolate Soleil Melting Bronzing & Sculpting Stick (linked below) and Korean skincare )- In & It Guide to: Skincare- in + outs (botanical skincare, side parts & millennial q's, skinny brows) - me time moments (stretching + lighting candles )All products linked here: https://shopmy.us/indianaandimogen Follow us on:Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 6/8/25 | What on earth is going on in the beauty industry right now?! | Welcome back!! This week we celebrate Immi being another semester closer to being done uni, recap Indi's baby shower + more of the usual.This week....- random recs (Good Buys + unique baby gifts)- beauty recs (Frank Body Hydrating wash (pump propaganda), Sol De Janeiro Glow Lotion)- Indi goes off on a tangent about what on earth is going on in the beauty industry - in + outs (brown lips, matte makeup, emojis) - me time moments (smell the fragrances, be grateful for friendships (or else!!!) )All products linked here: https://shopmy.us/indianaandimogen Follow us on:Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
| 6/1/25 | Holding your hand when we say this...eye shadow doesn't need to be complicated | EPISODE 12!!!! we can't believe it. Thank you so much for being here and sending us all your love and thoughts each week, we've had the best time creating this pod and have so much more we want to do with it. Exciting stuff ahead!!This week....- random recs (Morgan Riddle + Mollie Campsie on YouTube ,Up Bank)- beauty recs (Work in the cleanser + Laniege sleeping mask)- Simplifying eyeshadow- in + outs (nail extensions, orange blush, coloured mascara) - me time moments (treating body care the same as skincare, taking a moment for yourself in the am )All products linked here: https://shopmy.us/indianaandimogen Follow us on:Instagram: @inanditgirlspodcast@indianamakeupcollective@glambyimmiTikTok:@inanditgirlspodcast@glambyimmi@indianamakeupcollectiveEmail: inanditgirlspodcast@gmail.com | — | ||||||
Showing 25 of 36
Sponsor Intelligence
Sign in to see which brands sponsor this podcast, their ad offers, and promo codes.
Chart Positions
2 placements across 2 markets.
Chart Positions
2 placements across 2 markets.







