#45 - Leah MacNab - Senior Vice President & Managing Director, NBA Canada

#45 - Leah MacNab - Senior Vice President & Managing Director, NBA Canada

From Influencers of Sponsorship Marketing - a Roth Revenue Podcast by Gavin Roth

July 6, 2023 · 59 min

About this episode

Leah MacNab discusses her journey in the NBA and the impact of recent WNBA events in Toronto.

Gavin Roth here with another episode of the Influencers of Sponsorship Marketing, sponsored by The Programme, your guide to finding and watching women's sports online and on television. Subscribe to the weekly newsletter at https://theprogramme.substack.com/ Unless you were living under a rock over the past couple of months, you are aware that the WNBA invaded Toronto in May. What you may not have known is the origin story of how that event came to be. We have Leah MacNab’s son to thank in part. Leah shares that story and so much more in this fascinating and wide-ranging chat. We cover how Leah landed a role with the NBA and has worked her way up from coordinator to Senior Vice President & Managing Director. Including an amazing story of what inspired her to pursue a job at the NBA and how she wore down Dan MacKenzie until he eventually hired her. A deep dive into her role and what excites her about the future Her mentors… with a shoutout to … Dan MacKenzie, Stacey Allaster, Cheri Bradish, and her team. Lessons learned in her current role, with a focus on Leah’s growth as a people manager and how that was put to the test during the pandemic. Insights into some of the NBA Canada…

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