#47 - Mike Morreale - Commissioner & Co-Founder at the Canadian Elite Basketball League

#47 - Mike Morreale - Commissioner & Co-Founder at the Canadian Elite Basketball League

From Influencers of Sponsorship Marketing - a Roth Revenue Podcast by Gavin Roth

October 11, 2023 · 59 min

About this episode

Gavin Roth interviews Mike Morreale about his career in the CFL and his current role as Commissioner of the CEBL.

Gavin Roth here with another episode of the Influencers of Sponsorship Marketing, sponsored by Homestand Sports – authentically connecting iGaming brands with sports fans wherever they are. For more, visit homestandsports.com. I love talking to athletes. Especially the successful ones. And no, not in a creepy fan-boy way. When you spend time with elite athletes, you can’t help but notice what made them that way – their passion, tenacity, drive, competitiveness, work ethic, self-awareness. Mike Morreale – former CFL star and current Commissioner of the CEBL – checks all those boxes. We caught up just after Labour Day, 3 weeks after the culmination of the CEBL’s 2023 campaign – their most successful to date with expansion to 10 teams and a new broadcast deal with TSN. It was also a few days after the CFL Labour Day Classic between the Argos and Ticats. You see… Mike played (and starred) in his share of Labour Day Classics. He actually suited up for both his hometown Tiger-Cats AND their fierce rivals down the QEW. But this year, he had his feet up at home and enjoyed it on the tube. We talk about his days in the CFL where he won 2 Grey Cups and numerous awards. How being a…

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