Marc Griffiths: To Spin or Not to Spin? The 4th Generation University

Marc Griffiths: To Spin or Not to Spin? The 4th Generation University

From Innovate Together by Professor Matt Freeman

April 3, 2026 · 33 min · Season 2 · Episode 1

About this episode

This episode explores how universities can drive innovation through collaboration rather than just spin-out companies.

What if the key to how universities drive innovation isn't just through spin-out companies? What if it's really about spinning in - or spinning with? Professor Matt Freeman is back hosting Innovation Together: The Podcast, this time for a conversation with Professor Marc Griffiths exploring why the UK’s innovation challenge isn’t about generating ideas, but translating them into real-world impact. From “spinning with” instead of spinning out, to the rise of the 4th generation university, this episode rethinks how universities and businesses create innovation together.  Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Host: Professor Matt Freeman

Guest: Professor Marc Griffiths

Topics covered

  • innovation
  • universities
  • business collaboration
  • spin-out companies
  • real-world impact
  • 4th generation university

Keywords

  • innovation
  • universities
  • business
  • 4th generation university
  • real-world impact
  • spin-out
  • collaboration

Mentioned in this episode

Organizations: UK, 4th generation university

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