How to Create a Sensational Book Marketing Plan

How to Create a Sensational Book Marketing Plan

From Inside Independent Publishing (with IBPA) by Christopher Locke

August 28, 2025 · 43 min · Episode 115

About this episode

Brian Feinblum shares expert tips on creating a detailed book marketing plan for independent publishers.

Do you have an organized, detailed, strategic marketing plan for every book that you publish? President and Founder of Media Kit Buzz Brian Feinblum joins “Inside Independent Publishing (with IBPA)” to share expert tips about the most important aspects of a book marketing plan pre-publication, during publication, and post-publication, including what your budget should be, best practices for marketing through email lists, social media, advertisements, and much more.

People in this episode

Host: Christopher Locke

Guest: Brian Feinblum

Topics covered

  • book marketing
  • strategic planning
  • pre-publication
  • post-publication
  • social media marketing

Keywords

  • book marketing plan
  • email lists
  • social media
  • advertisements
  • budgeting

Mentioned in this episode

Organizations: Media Kit Buzz

More episodes of Inside Independent Publishing (with IBPA)

Explore listener stats, chart rankings, contacts and more on the Inside Independent Publishing (with IBPA) podcast page.