Intangiblia™

Think a lost patent ends the story? We unpack how Lego turned a single technical invention into a platform for decades of innovation, brand power, and adult creativity. Starting with the 1958 stud-and-tube coupling, we explain what the original brick patent really covered, why its expiry didn’t sink the company, and how modern patents protect motion, mechanisms, and programmable systems rather than basic interlocking. From there, we map the rest of the toolkit: trademarks for source identity,...

In this special episode, Leticia Caminero steps into the guest’s seat to explore the ideas behind her book Protection for the Inventive Mind. Through an honest and reflective conversation, she shares how creativity, human-centered design, and intellectual property come together to turn fragile ideas into real, sustainable value. This episode is an invitation to think differently about innovation, protection, and the courage to build with intention. Ever had an idea feel bright in the shower a...

What if your glasses could spot a deepfake before your gut does? We sit down with Jean Marc Seigneur, a veteran researcher of decentralized trust, to map where security failed, where it’s catching up, and how proof—not vibes—will anchor the next decade of digital life. From central bank digital currencies to NFTs that carry qualified electronic signatures, we unpack how legal recognition and cryptography can finally meet in the middle, turning tokens into enforceable rights and payments into ...

Strategy doesn’t fail because it’s wrong on paper; it fails when culture and execution don’t carry it across the line. We sat down with board leader and former CFO Heidrun Wechter-Essig to map the triangle that actually delivers results—strategy for clarity, culture for belief, and execution for momentum—and to explore how that lens changes the way we approach transformation, AI, and M&A. Heidrun shares hard-won lessons from 50+ deals, calling out hubris as the top red flag and highlight...

Systems should make life easier, not more complicated. That idea runs through our conversation with technology strategist Vipin Saroha, whose journey from SAP in India to Geneva to advising global institutions shaped a simple practice: start with the problem, then use data and AI to serve people with clarity and care. We dig into what most teams get wrong about data—confusing volume with insight and falling into confirmation bias. Instead of chasing clever dashboards, we map a workflow where...

With Igor Data, CEO and co-founder of Blin Analytics, we dig into the real mechanics of crypto crime and why the difference between loss and recovery often comes down to minutes, not months. Igor pulls back the curtain on demixing methods, behavior pattern analysis, and how AI and automation sift millions of transactions before a human makes the call. The theft may be digital, but the tells are human: tempo, timing, liquidity choices, and the inevitable mistake that cracks a years-long launde...

What if law moved at light speed—not to block discovery, but to channel it? We sit down with the big idea that runs through today’s most ambitious missions: when ownership is clear and sharing is structured, innovation scales across nations, agencies, and even planets. We start in orbit with the ISS, where inventorship follows astronauts and equipment, and use rights are negotiated before launch, so science never stalls at zero gravity. Then we shift to ITER, the global fusion project that s...