IR for video games and AI for engagement: The biggest stories from 2025

About this episode

This episode discusses the key stories from 2025 that impacted investor relations, focusing on video game immersion and AI's role in engagement.

In this January edition of the IR Voice podcast, host Laurie Havelock highlights the stories that defined 2025 for IR professionals: from CD Projekt’s Karolina Gnas bringing video‑game immersion into investor relations, to David Grunfeld’s insights on how AI is transforming engagement. We also touch on the Big Three’s evolving voting policies and why these themes captured so much attention as markets navigated geopolitical shifts and rapid technological change. To catch up with all of 2025's most-read articles, click here: https://www.ir-impact.com/2025/12/ir-for-video-games-ai-for-engagement-and-the-big-threes-voting-policies-what-you-read-in-2025 For more information about this year's upcoming events, click here: https://www.ir-impact.com/all/events/ Hosted on Acast. See acast.com/privacy for more information.

People in this episode

Host: Laurie Havelock

Guests: Karolina Gnas, David Grunfeld

Topics covered

• investor relations
• video games
• AI
• engagement
• geopolitical shifts
• technological change

Keywords

• CD Projekt
• Big Three
• voting policies

Mentioned in this episode

Products: video games, AI

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