The California State of Mind: Inside CALI Strong with Jim Stroesser

About this episode

Jim Stroesser discusses scaling brands and creating authentic connections in a competitive market.

Send a text Our guest, Jim Stroesser, is a serial entrepreneur, visionary brand builder, and the driving force behind some of the most iconic names in the lifestyle and athletic space. From his early days helping revitalize Converse, to launching CALI StrongL, Jim has mastered the art of turning passion into powerhouse labels Today, we're going to talk about what it really takes to scale a brand in today’s world, how to create authentic connection in a saturated market, and the untold s...

People in this episode

Guest: Jim Stroesser

Topics covered

• branding
• entrepreneurship
• marketing
• lifestyle
• athletics

Keywords

• CALI Strong
• Converse
• brand building
• market saturation

Mentioned in this episode

Products: CALI Strong, Converse

Places: California

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