S1 #14: Why Your Website Copy Should Come Before Design
About this episode
This episode discusses the importance of prioritizing website copy over design for small business owners.
Most small business owners start their website refresh the same way: “I need a web designer.” But if you don’t have clear messaging, strong positioning, and words that actually connect with your ideal clients, no amount of beautiful design is going to fix that. In this episode, I’m breaking down why copy needs to come before design, especially for small business owners who want their website to actually do its job, not just look nice. I’m sharing a behind-the-scenes look at how big...
People in this episode
Host: Lindsay Smith
Topics covered
- website copy
- design
- small business
- messaging
- positioning
Keywords
- website
- copywriting
- small business owners
- design process
- client connection
More episodes of Market This: The Marketing Podcast for Small Business Owners
- S1 #23: The 3 Website Gaps Costing You Money
- S1 #22: Stop Treating Your Google Business Profile Like a Listing
- S1 #21: Send the Damn Email With Shannon Vonderach
- S1 #20: Marketing Myths for Small Business Owners
- S1 #19: 4 Ways to Get Clients That Have Nothing to Do with Social Media
- S1 #18: The 3 Types Of Emails Every Small Business Owner Needs
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