Mark Bundle on career paths, CRMs, and the importance of exclusion lists
About this episode
Mark Bundle discusses the enduring relevance of email marketing and shares insights from his unique career journey.
Ever wondered why email marketing refuses to die despite countless predictions of its demise? Mark Bundle, senior email marketing manager with The Adaptavist Group, reveals why email remains the "wise grandpa of marketing". Mark's unlikely journey from aspiring barrister to email marketing expert offers a refreshing perspective on career development. With candid humour, he shares how pivotal mistakes became his greatest teachers – including the memorable time he accidentally bombarded hotel c...
People in this episode
Guest: Mark Bundle
Topics covered
- email marketing
- career development
- CRM
- exclusion lists
- digital marketing
Keywords
- email marketing
- career paths
- CRMs
- exclusion lists
- digital marketing
- Adaptavist Group
Mentioned in this episode
Organizations: The Adaptavist Group
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