Stop Buying Software, Start Buying Outcomes

Stop Buying Software, Start Buying Outcomes

From Microsoft Innovation Podcast by Mark Smith [nz365guy]

May 25, 2026 · 39 min · Episode 836

About this episode

This episode discusses the failures of large CRM and ERP projects and how AI is changing the approach to software delivery by focusing on outcomes rather than just software.

Get featured on the show by leaving us a Voice Mail: https://bit.ly/MIPVM This episode dives into why large CRM and ERP projects keep failing and how AI is reshaping consulting, software delivery, and platform decisions. The core insight is simple. Organisations fail when they buy software instead of outcomes. With AI, experienced teams can move faster, strip away legacy complexity, and build only what the business actually needs. The conversation explores outcome-based thinking,...

People in this episode

Host: Mark Smith

Topics covered

  • software delivery
  • AI
  • consulting
  • outcome-based thinking
  • CRM
  • ERP
  • business needs

Keywords

  • CRM
  • ERP
  • AI
  • software delivery
  • outcomes
  • consulting
  • business needs

Mentioned in this episode

Organizations: AI, CRM, ERP, Microsoft

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