
What happened to customer service?
From Mike Dell's World by Mike Dell
February 22, 2026 · 17 min · Episode 436
About this episode
Mike Dell discusses the decline of basic customer service in retail environments, particularly focusing on his experience with self checkout systems.
I stopped into a Shell station tonight to grab a couple things. Quick in and out. That was the plan. Instead I walked into one of those forced self checkout setups. No regular checkout. No cashier. Just this open area with cameras hanging over it where you’re supposed to set your stuff down and trust that some mystery system scans every barcode at once. It is not a normal self checkout with a screen and a scanner you control. It’s just awkward. Confusing. And honestly a little uncomfortable. I asked the person behind the counter if I had to use it. She said no, she could check me out “over there,” pointing at the regular register. The same register that was blocked off and covered in signs telling everyone to use the self checkout. So clearly that was not the plan. She was visibly irritated that I even asked. She rang me up manually. Didn’t ask if I needed a bag. I had four items that were not exactly pocket sized. Didn’t offer a receipt. The whole interaction felt like I was a problem for simply wanting to pay for what I was buying. What happened to basic customer service? Nobody asks if you need a bag anymore. They just assume you don’t. You get side eyed if you want to use…
People in this episode
Host: Mike Dell
Topics covered
- customer service
- self checkout
- retail experience
- consumer behavior
- frustration
- service industry
Keywords
- customer service
- self checkout
- retail
- frustration
- consumer experience
- cashier
- service industry
Mentioned in this episode
Organizations: Shell
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