Multifamily Forward

We’re joined by Todd Taylor, Managing Director at Wood Partners, to break down how today’s construction landscape is reshaping the way we build and operate multifamily communities. From pricing pressures to material shortages, we explore the major shifts in the market over the past 24 months and how they’re impacting everything from project planning to lease-up strategies.Host John Carlson also brings the operator’s perspective, discussing how rising construction costs affect underwriting, team readiness, and the importance of early collaboration with developers.Don’t miss this timely conversation on building smarter in a challenging market.

Greg Vogel, Founder & CEO of Land Advisors Organization, shares where land deals are heating up in 2025 and where activity is slowing. We cover trends impacting single-family builders, shifts in buyer preferences, and how it’s affecting housing costs and multifamily demand nationwide.

Behind every successful multifamily marketing and leasing strategy is a team willing to break from tradition. Dustin Lacey, CTO, and Rica Renteria, Associate Director of Concierge Services, join us to share how Tenant Source is doing just that. From reimagining the marketing funnel to leading the charge on centralized leasing, they explore the calculated risks and innovations that are driving their success.Get ready to learn how Tenant Source is creating lasting impact for multifamily companies nationwide and see how you can leverage these strategies for success in your own business.

Success in multifamily real estate comes from experience, adaptability, and a commitment to learning. As we celebrate Mark-Taylor’s 40th anniversary, we’re looking back at the four biggest lessons we’ve learned over the past four decades—insights that continue to shape our strategy today. In this episode, we explore how market cycles, strong partnerships, and innovation drive long-term success and what these lessons mean for the future of multifamily.

Seen on CBS, FOX, NBC, Discovery, and Animal Planet, we’re with executive communications and media coach, Kristy Siefkin. Hear from Kristy and John as they share their unique journeys to leadership and the powerful communication skills that have defined their careers. Kristy discusses how her introverted nature shaped her approach to effective communication through Kristy Siefkin Communications, while John reflects on his personal growth from being an uncertain speaker to leading Mark-Taylor and captivating audiences worldwide. Discover the insights that can transform your communication style and career trajectory!

BONUS EPISODE! In this special installment of Multifamily Forward, join us for an insightful analysis that provides a fair-minded perspective on both sides of the recent Vice-Presidential debate. We unpack the key policy takeaways that could shape the future of multifamily housing and impact investors, operators and residents alike.

The multifamily housing industry is undergoing a massive transformation, largely driven by advancements in technology. We’re with Vickie Rodgers, Senior Vice President at Cox Communications to explore the evolving role of technology in multifamily living. From the increasing demand for smart home technology to the evolving role of high-quality connectivity, this conversation sheds light on the innovations that are shaping the way we live. Don’t miss this comprehensive discussion on the future of connectivity, innovation and lifestyle in the multifamily sector. Special thanks to our sponsors: Benefit Commerce Group Envida Social