She Didn't Start a DPC Practice. She Bought One.

She Didn't Start a DPC Practice. She Bought One.

From My DPC Story by Maryal Concepcion, MD

March 15, 2026 · 1h 13m · Season 6 · Episode 258

About this episode

Dr. Feneisha Franklin shares her journey of purchasing a Direct Primary Care practice after a decade in corporate medicine.

Dr. Feneisha Franklin spent a decade in corporate medicine before finding her door: a Direct Primary Care practice seven minutes from her house, owned by a retiring physician ready to pass the torch. She left her employer on a Friday. She owned Living Well Family Medicine on Monday. In this episode, Dr. Franklin breaks down what it actually takes to purchase an existing DPC practice: profit and loss statements, Medicare opt-out windows, non-compete clauses, legacy pricing, quarterly taxes, an...

People in this episode

Host: Maryal Concepcion, MD

Guest: Dr. Feneisha Franklin

Topics covered

  • Direct Primary Care
  • medical practice acquisition
  • corporate medicine
  • entrepreneurship
  • healthcare business

Keywords

  • Direct Primary Care
  • DPC practice
  • medical acquisition
  • profit and loss statements
  • Medicare opt-out
  • non-compete clauses
  • quarterly taxes

Mentioned in this episode

Organizations: Living Well Family Medicine

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