Crisis PR & Reputation Management for Small Businesses with Dave Oates | Ep. 33 | My SBA Loan Pro

About this episode

In this episode, Ryan Smith and guest Dave Oates discuss strategies for managing crises and protecting the reputation of small businesses in the face of online attacks.

What happens when a disgruntled employee or angry customer attacks your small business online? Protect your company's reputation with expert crisis management strategies from Dave Oates, founder of PR Security Service. In this episode of the My SBA Loan Pro podcast, host Ryan Smith and Dave Oates break down exactly how business owners should handle negative online backlash, viral social media complaints, and internal company crises. Drawing from his 30 years of experience as a US Navy Public Affairs Officer and corporate marketing executive, Dave shares actionable steps to bulletproof your brand. Key Topics Covered: The Real Source of Business Crises: Why over 50% of PR disasters stem from disconnected or wrongfully terminated employees posting on platforms like Yelp, Glassdoor, and TikTok. The 60-Minute Response Rule: Why you must issue a statement combining empathy and clear action within the first hour to maintain public grace. Reputation Monitoring: How to use free tools like Google Alerts to track what people are saying about your management team and brand. Digital Footprint Defense: The importance of building a robust internet presence so negative comments don't dominate…

People in this episode

Host: Ryan Smith

Guest: Dave Oates

Topics covered

• Crisis Management
• Reputation Management
• Online Backlash
• Social Media Complaints
• Employee Relations
• Brand Protection

Keywords

• Crisis PR
• Reputation Management
• Small Business
• Negative Feedback
• Social Media
• Employee Issues
• Brand Defense

Mentioned in this episode

Organizations: PR Security Service

Places: US

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