Edwin Endlich – Early Doesn't Always Mean Right

Edwin Endlich – Early Doesn't Always Mean Right

From My Worst Investment Ever Podcast by Andrew Stotz

December 1, 2025 · 21 min

About this episode

Edwin Endlich shares his experience of losing over 99% of his investment in Tilray stock during the cannabis hype.

BIO: Edwin Endlich is the Chief Marketing Officer of Wysh and President of the National Alliance for Financial Literacy and Inclusion. STORY: Edwin’s worst investment was buying Tilray stock at $143 during the early hype of legal cannabis investing. Swept up in the excitement of a “new frontier,” he held on as the price crashed—eventually selling at around 30 cents and losing over 99% of his investment. LEARNING: The fundamentals always apply, even in new or exciting industries. Don’t let hype replace due diligence.   “We’re in this AI conversation, let’s not forget the fundamentals of the market. Learn from what has happened in this space before. And don’t get too cocky.” Edwin Endlich   Guest profile Edwin Endlich is the Chief Marketing Officer of Wysh and President of the National Alliance for Financial Literacy and Inclusion . Edwin has spent his career at the intersection of marketing, fintech, and AI, helping financial institutions tell more human stories in an increasingly digital world. He’s passionate about making financial protection simple, accessible, and even a little more fun — proving you don’t need buzzwords or hype to make banking and technology…

People in this episode

Host: Andrew Stotz

Guest: Edwin Endlich

Topics covered

  • investment mistakes
  • cannabis industry
  • financial literacy
  • due diligence
  • market fundamentals

Keywords

  • Tilray
  • cannabis investing
  • investment loss
  • financial literacy
  • market fundamentals

Mentioned in this episode

Organizations: Wysh, National Alliance for Financial Literacy and Inclusion

Products: Tilray

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