Kindle Countdown Chaos and the Michigan Hawk Migration | Ep 355

About this episode

Jerry discusses book marketing realities while Rich shares his experiences with hawk migration in Michigan.

This week, Jerry is knee-deep in promo-stack numbers, Facebook ad stats, Amazon rankings, and the slow, humbling reality that book marketing rarely arrives like a fireworks show. Book 1 is in a Kindle Countdown deal, the promo sites are rolling, the emails are out, and the results are... fine. Not awful, not magical, and very much the kind of real-world author experience nobody puts on a motivational poster. Jerry breaks down what sold, what got clicked, what did not get opened, and why the long game still matters more than one big spike. Rich talks about his trip to the far north of Michigan, where he and his family watched hawk migration, saw thousands of blue jays, added a pile of lifers, and froze in weather that sounded more like late November than late May. So if you’ve ever wanted a writing podcast that can pivot from Amazon attribution links to birding in the Upper Peninsula, this episode has you covered. The writing side gets interesting too. Rich talks about building a Claude-based AI co-writer with system instructions, writing samples, and enough setup to make a normal person walk directly into the woods. He also experiments with Google Labs Flow to animate his book…

People in this episode

Host: Jerry Evanoff

Guest: Rich

Topics covered

• book marketing
• hawk migration
• AI co-writer
• Kindle Countdown
• writing process
• birding
• Amazon rankings

Keywords

• book marketing
• Kindle Countdown
• hawk migration
• AI writing tools
• Amazon rankings
• birding
• writing process

Mentioned in this episode

Books & works: The Dark We Hide

Places: Michigan

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