Hour 1: New Orleans Needs Cheerleaders to Cheer for Itself!

About this episode

Newell discusses the importance of tourism in New Orleans with industry leaders during a live broadcast.

Newell broadcasts LIVE from the National Travel and Tourism Week Luncheon at the Hyatt Regency. This hour, Newell speaks with Walt Leger III, President & CEO of New Orleans & Company, to talk about the purpose of National Travel & Tourism Week, discuss tourism's impact on our city, state, and country, and share highlights from New Orleans & Company’s 2025 annual report, and, Jeremy Cooker, Senior Vice President of Marketing at New Orleans & Company, to talk about the digital marketing campaigns underway to drive leisure visitors to New Orleans this summer and beyond.

People in this episode

Host: Newell Normand

Guests: Walt Leger III, Jeremy Cooker

Topics covered

• tourism
• New Orleans
• marketing campaigns
• National Travel and Tourism Week
• economic impact
• travel industry

Keywords

• New Orleans tourism
• National Travel and Tourism Week
• Walt Leger III
• Jeremy Cooker
• marketing campaigns
• economic impact
• travel industry

Mentioned in this episode

Organizations: New Orleans & Company

Places: New Orleans, Hyatt Regency

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