Stop Closing, Start Opening. The Sales Skill Nobody Teaches.

About this episode

The episode discusses the misconception of sales as manipulation and emphasizes the importance of serving clients instead.

Most coaches and consultants don’t have a sales problem ... they have an identity problem. Here’s what I mean. When most people think of “sales,” they picture manipulation. Pressure. Scripts. The Wolf of Wall Street. But real sales isn’t about taking. It’s about serving. Think of it like this: You walk into a fine dining restaurant. The waiter doesn’t shove a menu in your face or try to upsell you on the most expensive thing. He asks questions. What are you in the mood for? Do you like steak?...

Topics covered

• sales
• identity
• coaching
• consulting
• serving

Keywords

• sales skills
• coaching
• consulting
• identity problem

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