Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇨🇦CA · Marketing#1945K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
3.5K to 21K🎙 Weekly cadence·251 episodes·Last published 10mo ago - Monthly Reach
Unique listeners across all episodes (30 days)
5K to 30K🇨🇦100% - Active Followers
Loyal subscribers who consistently listen
1.5K to 9K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
Recent episodes
097. Creating Organic Content For Instagram That Connects with Kimberly Espinel
Jul 17, 2025
49m 28s
096. The Myth of Passive Income
Jul 3, 2025
23m 39s
095. 7 Common Facebook & Instagram Ad Mistakes to Avoid
Apr 25, 2025
26m 49s
094. If I Had $1000 to Spend On Ads Here's What I'd Do...
Apr 18, 2025
25m 48s
093. How to Successfully Lose Money With Advertising
Apr 10, 2025
21m 25s
Social Links & Contact
Official channels & resources
Official Website
Login
RSS Feed
Login
| Date | Episode | Description | Length | ||||||
|---|---|---|---|---|---|---|---|---|---|
| 7/17/25 | 097. Creating Organic Content For Instagram That Connects with Kimberly Espinel | Hey there not-so-average marketers! I'm bringing you something special today - a guest interview that I'm genuinely excited about. You know I don't bring guests on very often, but when I do, they have to bring serious value. Meet Kimberly Espinel, a London-based food photographer, Instagram expert, and author of two books including her latest "How to Make Your Food Famous." Now, you might be thinking "Zach, I don't sell food or do photography" - but here's the thing: some of the best ma... | 49m 28s | ||||||
| 7/3/25 | 096. The Myth of Passive Income | I had to address something I keep hearing from clients, students, and potential customers: "I just want it to be more passive." In this episode, I'm pulling back the curtain on what "passive income" really looks like in the online course and membership world. Spoiler alert: it's not as passive as you think. I'm breaking down what I call the Four P's of Passive Income: Process: Your sales systems and funnelsPeople: The team you need to make it all workPredictability: How you consistently... | 23m 39s | ||||||
| 4/25/25 | 095. 7 Common Facebook & Instagram Ad Mistakes to Avoid | In this episode, I'm breaking down the seven biggest Facebook and Instagram ad mistakes I see businesses making repeatedly - costing them thousands in wasted ad spend and missed opportunities. Based on patterns I've observed in our membership community -- and with personal clients -- these insights will help you avoid the painful trial-and-error process most advertisers go through. Discover why skipping the testing phase is the #1 reason most ads fail (and how to properly test creative,... | 26m 49s | ||||||
| 4/18/25 | 094. If I Had $1000 to Spend On Ads Here's What I'd Do... | In this week's episode of the podcast, I'm breaking down EXACTLY what I would do if I had $1,000 to spend on ads in 90 days. The goal? Generate 200-300 new leads and create a profitable return. This step-by-step breakdown shows you how to structure your quarters and ad spend spend for maximum impact, even on a limited budget. When you tune in you're going to... Learn how to execute a proper 2-3 day testing phase (and why skipping this costs you more in the long run) Discover why listb... | 25m 48s | ||||||
| 4/10/25 | 093. How to Successfully Lose Money With Advertising | In this counterintuitive episode, I'm revealing why strategically "losing money" on certain types of advertising is actually the secret to long-term profitability. I break down my three-part advertising framework that creates sustainable growth while avoiding the trap of obsessing over immediate ROI. Discover the three distinct types of advertising I use (long-term, launch-term, and short-term) and why they work together as a system Learn why I intentionally run list-building ads at a ... | 21m 25s | ||||||
| 4/3/25 | 092. Our Core Ads Strategy for 2025 | In this episode, I'm breaking down my complete Facebook and Instagram ads approach for 2025 and why the "old way" of advertising no longer works in today's "trust recession." I reveal exactly how I'm structuring my ad campaigns for maximum long-term growth instead of chasing quick ROI. Discover my four-part advertising framework that's built for sustainable growth (not just quick ROI) Learn why I'm spending $150-$200 daily on list-building ads and how I plan to scale to $500/day See h... | 23m 40s | ||||||
| 3/27/25 | NYAP 091. Our "Non-Live" Launch Results & Stats | In this episode, I'm breaking down exactly how I ran a successful "non-live live-launch" that generated nearly $7,000 in revenue without the exhaustion of showing up for live events or trainings. I'll share my honest journey of creating a simplified automated webinar funnel when I was too tired to run a traditional launch. See the five specific "rules of the game" I created to make this launch work for my energy levels and goalsLearn how I built a simple funnel using a pre-recorde... | 25m 47s | ||||||
| 3/13/25 | 090. How Jena Generated $2.3 Million with 5-Day Challenges | In this episode, I'm sitting down with Jena Castro-Casbon, who has used my five-day challenge framework to generate over $2.3 million in sales for her speech pathology education business. I'm pulling back the curtain on how a real student has created consistent six-figure launches in a niche market through challenges that convert at 17-18%. Discover Jena's "micro-decision" approach that guides participants through daily steps to plan their private practice Learn how Jena scaled from a team o... | 39m 58s | ||||||
| 3/6/25 | 089. Challenge Launch BTS: $52k & 100 NEW Memberships | In this episode, I'm taking you behind the curtain to reveal exactly how my recent five-day challenge generated over $52,000 in sales from products priced at just $25-67. I'm sharing an unfiltered look at what actually works in my business as you'll discover: My complete financial breakdown—including $21K in ad spend, affiliate costs, and true profit margins The "Three C's" framework I use for challenges that converted 17.66% of participants My day-by-day content strategy that gets pe... | 26m 51s | ||||||
| 2/20/25 | 088. Our PROVEN 90 Day Profit Cycles Framework | Looking for a more sustainable way to generate consistent revenue? In this episode of the podcast I’m going to reveal our battle-tested 90-day framework that's transformed how we approach business growth and profitability. You'll discover: The "Triple Threat" quarterly system that creates predictable revenue without burning out—including why traditional day-to-day profit tracking might be holding you back The counterintuitive truth about running a "boring" business - and how predictabi... | 28m 24s | ||||||
Want analysis for the episodes below?Free for Pro Submit a request, we'll have your selected episodes analyzed within an hour. Free, at no cost to you, for Pro users. | |||||||||
| 2/13/25 | 087. Free Lead Gen vs Low Ticket Lead Gen? | When it comes to growing your email list, should you focus on getting as many free leads as possible, or is it better to attract buyers right from the start with a low-ticket offer? This debate has been heating up in the online marketing space, and in this episode, we’re breaking down the pros, cons, and hidden truths behind both strategies. Before you make your next move, you’ll want to hear this. Here’s what you'll discover when you tune in! Why some marketers claim "free leads ... | 26m 54s | ||||||
| 12/26/24 | 086. Our 2025 Non-Negotiable Growth Strategies | On this episode of Not Your Average Online Marketing Podcast, I'm doing a deep dive into the non-negotiable growth strategies that I think will make 2025 a BREAKTHROUGH year in business for us, but can help YOU too! I'm walking through five powerful strategies that range from advertising to content marketing that can stack to create a robust "engine for growth" - whether you've been in the game for 6 months or 6 years you're going to hear actionable steps to help you scale effectively in the ... | 28m 11s | ||||||
| 12/19/24 | 085. The 2025 Trends for Course Creators To Watch For... | In this episode of Not Your Average Online Marketing Podcast I'm talking about (5) major trends that we're seeing in the online course, membership and coaching space that YOU need to be aware of. I'm sure I don't have to tell you that things have shifted in recent years and as the online learning market has become increasingly saturated we have to stay "in front" of these shifts to keep our businesses thriving. When you tune into this week's episode you'll discover.. Why the big... | 27m 08s | ||||||
| 10/10/24 | 084. Webinar and Live Promo Secrets: Mastering Sales Conversions with Aandra Bohlen | In this week's episode of the podcast, Zach is introducing you to his good friend & sales expert Aandra Bohlen. Aandra Bohlen, a seasoned conversion rate specialist, excels at boosting sales by meticulously examining every customer interaction from first touch, to webinar pitches, to sales conversations. Zach & Aandra breakdown the power of a well crafted sales message in a live promotion - such as a challenge or webinar - and the key factors that can lead to a lift in conversi... | 57m 57s | ||||||
| 10/3/24 | 083. BTS: The $48k 5-Day Challenge Model | In this week's episode of the podcast, Zach is breaking down some of the strategies and techniques that he used to generate over $48,000 cash in hand sales during his most recent bootcamp launch. Oh and the bootcamp was only $25 to join and the offer on the back was only $67/month! So he managed to collected that cash in mostly low ticket payments... and this episode breaks down the HOW including... The High Level Stats from his launch including revenue, profit, conversions, ... | 33m 35s | ||||||
| 9/3/24 | 082. Listbuilding Ads: The Cornerstone of Our Success | In today's episode, we're diving deep into one of my all time favorite topics: Facebook ads, and even more specifically: list building ads. I'm going deep on how building an email list around the clock, using these ads, is more efficient and cost-effective than any other strategy we deploy in our business to scale. I'll be share insights on... How to look at the big picture of listbuilding ads (and why they might even be better than getting customers from ads)Why a relationship ... | 27m 17s | ||||||
| 8/26/24 | 081. The 120-Day Hiatus: Thriving Without Constant Content Creation | Today's episode addresses the age old question: Can you build a business without creating NEW core content every week... I have determined it's not as simple as yes or no, so, I recorded a full podcast episode on this topic for you... During the show we're gonna dive DEEP into some exciting things including... The (4) key things we shifted our focus to in order to still generate new list growth, audience engagement, and a revenue increase during my time away from creating new podcast... | 31m 45s | ||||||
| 4/26/24 | 080. Creating Accessibility In Your Business with Anna HeardinLondon | Join me and my friend Anna for a conversation about accessibility in in business. From those with financial hardships, to those who need support in reading or viewing our information - how do we account for access in what we do? Anna share's her business model and how she serves a breadth of socioeconomics by creating access in her programs! When you tune in you're goin to learn: How Anna's created her payment offerings to reach a wider audience, and how her payments shakeout with t... | 45m 21s | ||||||
| 3/22/24 | 079. 30 Days to 100 NEW Members: An Experiment | In this week’s episode of the podcast, I’m pulling back the curtain on my 30 day experiment (that I’m chronicling over on Instagram) to generate 100 NEW memberships for our business in the next 30 days. I’m talking about our goals, our process, and the “rules” of the experiment that we hope will help us add 100 NEW people to the membership. I’m going to be covering why we’r ending the experiment in the first place, how we’re leveraging a webinar to hit our numbers, and what’s been happening s... | 26m 03s | ||||||
| 3/15/24 | 078. Growth Stacking: Where to Focus Next For Business Growth | The week we're diving deep into the core elements of growing an online business with digital products or services - if you're wondering where to "go next" then this is the episode to listen to. We'll explore four key areas to focus on for consistent business growth: growing the audience, making offers, automation, and optimizing & scaling. I'll share practical insights and actionable strategies for each area. his episode provides a detailed roadmap for figuring o... | 27m 24s | ||||||
| 3/7/24 | 077. Unconventional Marketing That Works with Dama Jue | I'm so excited to be joined this week by Dama Jue - she's an innovative force in the online marketing world that is doing things HER way, and making great money doing it! Dama shares her journey from a traditional job in accounting, to becoming a Pinterest management service provider, and then evolving into funnels and self-study courses. We explore why she choses to offer multiple products instead of one big signature course - a very different approach according to most marketers. When yo... | 51m 46s | ||||||
| 3/1/24 | 076. Sales Streaks: Creating DAILY Sales In Your Business | In this week's episode of the Not Your Average Online Marketing Podcast, I share insights on how to create consistent and ongoing sales streaks in your business. I'm sharing what's been working for us in the quest oof generating 27 days in a row of new sales in your business - we're currently at a 19 day streak. When you tune into this week's episode you'll learn... The Evergreen Ads Engine—a three-tier system that drives leads, engages new subscribers, and retargets potential cus... | 23m 25s | ||||||
| 2/16/24 | 075. Intentional Profitability with Prerna and Mayank Malik: Beyond Revenue Goals | In today’s episode, we dive into the nitty-gritty of ‘Intentional Profitability’ — a mantra the Maliks live by. This power couple goes deep on how past trials, including battles with health and financial tribulations, have shaped their approach to business. With clarity and conviction, they share how starting with modest pricing and growing in alignment with client needs has been their key to success — a refreshing approach in a world that often pushes for high-ticket sales at the onset. ... | 57m 45s | ||||||
| 2/9/24 | 074. Yoga Mats to Marketing: Brett Larkin's Journey of Adaptation and Growth | Brett Larkin emerged as a guiding presence in the digital space, intimately engaged in the co-creation process with her audience for years. Her beginnings were marked with the challenge of attracting an audience and providing valuable content. However, as her presence developed, so did her relationship with her followers. They began to voice their concerns and questions - these questions from her community became the seeds from which her YouTube videos, podcast episodes, and social med... | 42m 59s | ||||||
| 2/2/24 | 073. Behind the Scenes of Our Profitable Business Model | On this week's episode of the podcast, I'll break down how I've been able to maintain my business revenue and growth while LIFE happens... I cover various strategies I've deployed to create the ability to rest, travel, and still serve our audience, through the past couple years. When you tune in you'll hear... The FOUR primary strategies that we've deployed to work an average of ~30 hours per week when not launching. The EXACT business models that I've used, and transitioned from (and into... | 28m 12s | ||||||
Showing 25 of 251
Sponsor Intelligence
Sign in to see which brands sponsor this podcast, their ad offers, and promo codes.
Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.