
LTK v ShopMy The Ultimate Showdown Part 2
From On the House Influencer Marketing Growth Strategies by Amanda Rush Holmes
August 1, 2025 · 34 min · Season 2 · Episode 7
About this episode
This episode compares LTK and ShopMy, focusing on their new features and impact on the creator economy.
I’m dishing part two of the LTK vs. ShopMy saga —a juicy, side-by-side comparison of how these affiliate powerhouses are rolling out new features, reshaping the creator economy, and giving us plenty to think about. Spoiler: ShopMy may have just thrown the first punch in what I’m calling the Summer of Upgrades™️. I break down ShopMy’s latest revamp, including: ✨ A storefront glow-up (hello, searchability & wishlists!) 🛍️ Creator-first tools like Circles and AI-powered link visibility 📈 Long-tail commission wins that work in your sleep And how their vibe is leaning less “mass market” and more “monetize your lifestyle” Then we shift over to LTK’s latest pivot into a more social-first platform. Will it stick? Are creators buying in? Is it giving early-Instagram energy or just a confusing new inbox folder? I’ve got thoughts . If you’re an influencer (or manage one), this episode is your roadmap for deciding where to show up and what platform is giving you the most ROI and peace of mind. ➡️Want more influencer industry expertise? Join 7,500 others for our weekly drop in your inbox! https://notoiremediahouse.myflodesk.com/podcast ⭐️ SHOP THE NOTOIRE EDIT MERCHANDISE ⭐️…
People in this episode
Host: Amanda Rush Holmes
Topics covered
- influencer marketing
- affiliate marketing
- creator economy
- platform comparison
- social media strategy
Keywords
- LTK
- ShopMy
- influencer
- affiliate marketing
- creator tools
- commission structure
- social media
Mentioned in this episode
Organizations: LTK, ShopMy, Flodesk
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- Are Blogs Dead for Influencers? · August 8, 2025 · 42 min
- From Passion to Profit: Treating Your Content Like a Business with Lucie Fink · July 18, 2025 · 57 min
- Messaging, AI and the Future of Brand Copy with Kaitlyn Parker · July 11, 2025 · 37 min
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