60: Building a multicultural team at SixSides

60: Building a multicultural team at SixSides

From Our B2B SaaS Journey by SixSides

April 20, 2026 · 52 min · Episode 60

About this episode

Mitchell and Gavin discuss their experiences in building a multicultural team at SixSides, focusing on onboarding challenges, AI's influence, and future planning.

In this episode, Mitchell and Gavin reflect on the first week with their expanded team, unpack what it means to build a thoughtful multicultural company, and talk through onboarding pains, revenue planning, AI’s impact on software development, and the next phase of SixSides. Chapters (00:00) - Intro and wedding countdown (07:33) - Our dev team started (10:12) - First weekly team meeting (11:31) - Building the marketing machine (14:27) - Leading a multicultural remote team (22:04) - How AI is changing Mitchell’s role (28:45) - Revenue projections and planning ahead (34:08) - PLL, PLG, and SLG at SixSides (43:04) - Reworking the marketing website (48:14) - World Police Games kickoff meeting In this episode, we cover: The first week with our new development team and the realities of onboarding across different devices and environments How our weekly all-team meeting brought the dev and sales sides of SixSides together Building standard operating procedures for marketing so content creation becomes more repeatable What it means to lead a multicultural remote team with more care, sensitivity, and intention Why we want SixSides to feel like a human business, not a cold, overly…

People in this episode

Hosts: Mitchell, Gavin

Topics covered

  • multicultural team
  • onboarding
  • AI in software development
  • revenue planning
  • marketing strategies

Keywords

  • multicultural team
  • onboarding
  • AI impact
  • revenue planning
  • software development
  • marketing
  • remote team

Mentioned in this episode

Organizations: SixSides

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