Paisa Vaisa with Anupam Gupta
Paisa Vaisa is India's premier podcast on personal finance, boasting over 4 million downloads, featuring over 200 hours of insightful content and discussions, hosting more than 250 guests, and presenting a wealth of know...
Insights from recent episode analysis
On the show
- Nikhil Agarwal1 ep
- Neeta Sinha1 ep
- Shantanu Sahai1 ep
Also: Nandini, Karthikraj Lakshmanan, Vasanth Kamath, Preeti Chheda, Nitin Bhasin, Deepak Shenoy, Sameep Singh, Saurabh Mukherjea, Nandita Rajhansa, Vivek Baranwal, Amita Madhvani, Girish Krishnan, Sashank Rishyasringa, Gajendra Kothari, Mohit Bhatia, Satishwar B., Ayesha Parikh
Audience Interest
Podcast Focus
Publishing Consistency
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Based on 1 signal.
Built from
By chart position
- 🇮🇳India · Investing#475K to 396K
- 🇰🇪KE · Investing#40249 to 1.3K
- 🇦🇪AE · Investing#78105 to 558
- 🇸🇦SA · Investing#16242 to 221
- 🇷🇴RO · Investing#19413 to 70
- Per-Episode Audience
Est. listeners per new episode within ~30 days
75K to 398K🎙 ~2x weekly·596 episodes·Last published 3d ago - Monthly Reach
Unique listeners across all episodes (30 days)
151K to 797K🇺🇸71%🇮🇳28% - Active Followers
Loyal subscribers who consistently listen
83K to 438K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 10/19/26 |  From Salary to ₹10 Crore: What Has to Change? | Paisa Vaisa | Can your salary make you rich? Is ₹3 crore enough to retire? And how does an IPL team decide what a player is worth? Moona Ssahni, Founder & CEO of Monaargy Consultancy and former CFO of Rajasthan Royals, speaks with Anupam Gupta about the money decisions behind an IPL team and the choices that shape our own financial lives. Drawing on her 17 years at Rajasthan Royals, Moona explains how IPL teams earn revenue, manage expenses and approach buying players. The conversation then turns to building wealth from a salary, why earning more does not automatically mean having more, and what to do when you receive a salary hike. They also discuss emergency funds, investing, rent versus buying a home, affordable EMIs and the lifestyle choices that can lead to debt. On retirement, Moona shares her framework for estimating how much invested money you might need, the assumptions behind it, and why the house you live in is different from investments that generate income. From separate and joint bank accounts to children’s education, inheritance and ageing parents, this episode explores how money decisions change with family responsibilities. Moona also shares ideas from her book, Money Karma: 9 Mantras to Fix Your Relationship with Money, including allocating money towards living, growing and giving. Listen to Paisa Vaisa with Anupam Gupta for conversations about money, investing and business—and how they affect your life. From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & InstagramSee omnystudio.com/listener for privacy information. | 1h 06m 42s | ||||||
| 10/12/26 |  Can Stock Trading Make You Money? | Nithin Kamath | Paisa Vaisa (Archive) Part 2 | Can stock trading be a source of income? And what separates a trader from an investor? Nithin Kamath, Founder of Zerodha, speaks with Anupam Gupta about how stock trading works, how it differs from investing, and what goes into setting up a brokerage. They discuss the opportunities to earn through trading, alongside the financial risks involved. This audio episode is Part 2 of the conversation. To follow the complete discussion, search “Nithin Kamath with Anupam Gupta on Paisa Vaisa” From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations. Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.com Connect with Anupam Gupta:Twitter: @b50Instagram: @b_50LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & Instagram #PaisaVaisa #NithinKamath #Zerodha #StockTrading #InvestingSee omnystudio.com/listener for privacy information. | 23m 13s | ||||||
| 10/12/26 |  Your Savings Could End Before Your Retirement Does | Paisa Vaisa | Your salary may stop at 60, but your retirement savings may need to support you at 75, 80 or 85. How do you plan for that? On Paisa Vaisa, Pranay Ranjan Dwivedi, MD & CEO of SBI Pension Funds, speaks with Anupam Gupta about retirement planning in India, the National Pension System (NPS), and the risk of outliving your money. They discuss NPS costs and management fees, equity performance, employer contributions and tax benefits under the new tax regime. Pranay also explains why starting early matters, with an illustration comparing joining at 29 versus 30 and a ₹25 lakh difference in projected retirement savings at 60. As India’s population gets older and people live longer, this conversation looks at how to prepare financially for life after your last salary. Listen to Paisa Vaisa with Anupam Gupta for conversations about personal finance, investing and financial planning in India.From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam GuptaSee omnystudio.com/listener for privacy information. | 48m 54s | ||||||
| 10/6/26 |  Inside the Stockbroking Business | Nithin Kamath | Paisa Vaisa (Archive) Part 1 | Can stock trading be a source of income? And what separates a trader from an investor? Nithin Kamath, Founder of Zerodha, speaks with Anupam Gupta about how stock trading works, how it differs from investing, and what goes into setting up a brokerage. They discuss the opportunities to earn through trading, alongside the financial risks involved. This audio episode is Part 1 of the conversation. To follow the complete discussion, search “Nithin Kamath with Anupam Gupta on Paisa Vaisa” and listen to Part 2. From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & Instagram #PaisaVaisa #NithinKamath #Zerodha #StockTrading #InvestingSee omnystudio.com/listener for privacy information. | 30m 20s | ||||||
| 9/28/26 |  The Real Playbook for Building Serious Wealth in India | Srikanth Subramanian | Paisa Vaisa | What changes when your investments grow from a few lakhs to ₹1 crore and eventually much more? How should your portfolio, expectations and approach to risk evolve as your wealth grows? On this episode of Paisa Vaisa, Anupam Gupta sits down with Srikanth Subramanian, Co-founder and CEO of Ionic Wealth, to break down how serious wealth is actually managed. They discuss what investors should look for in a wealth manager, the difference between investing and building a portfolio, realistic return expectations, multi-asset investing, global diversification and why chasing the latest investment trend can hurt long-term wealth creation. Srikanth also explains common mistakes he sees across investor portfolios, when DIY investing may no longer be enough, why liquidity matters, how AI could change wealth management and why a ₹5 crore portfolio should be treated with the same seriousness as ₹500 crore. If you're trying to move beyond simply picking mutual funds and stocks and start thinking about your money as a complete portfolio, this conversation offers a practical framework for doing it.From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & InstagramSee omnystudio.com/listener for privacy information. | 1h 21m 00s | ||||||
| 9/21/26 |  Marketing Spend, ROI & Sales: What Actually Works? | Aakanksha Gupta | Anuraag Gupta | Paisa Vaisa | What actually drives sales advertising, PR, influencers, content, or simply spending more? In this episode of Paisa Vaisa, Anupam Gupta sits down with Aakanksha Gupta, Founder of The Other Circle, and Anuraag Gupta, Co-founder of The Other Circle, to break down how businesses should really think about marketing money. They discuss why millions of views don’t necessarily translate into customers, where brands waste their marketing budgets, when influencer marketing actually works, and why popularity and purchase intent are two very different things. The conversation also explores ROAS, brand trust, earned vs owned media, the marketing funnel, PR measurement, crisis communication, and how a startup should think about allocating a limited marketing budget across ads, influencers, content and PR. They also go inside the business of running a PR agency from pricing and people costs to how AI is changing productivity and the way communication teams operate. If you’re a founder, marketer, business professional or simply curious about what turns attention into actual sales, this episode breaks down what happens between being seen, being trusted and being bought.From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & InstagramSee omnystudio.com/listener for privacy information. | 1h 03m 03s | ||||||
| 9/14/26 |  Fear, Greed & FOMO: Why Your Brain Controls Your Money | Kumaar Bagrodia | Paisa Vaisa | Why do smart investors still make bad decisions even when they know better? In this episode of Paisa Vaisa, Anupam Gupta speaks with Kumaar Bagrodia, Founder & CEO of NeuroLeap, about the neuroscience behind the way we invest, trade and react to money. Kumaar explains how fear, greed, FOMO, anxiety, recency bias and our underlying brain patterns can influence financial decisions especially when markets become volatile and real money is at stake. They explore why your actual risk appetite may only reveal itself when your portfolio starts falling, why investors panic-buy or panic-sell, and why having more information or financial knowledge doesn't always lead to better decisions. The conversation also dives into the thin line between investing and gambling, the psychology behind F&O and leveraged trading, how financial media and social media can influence investor behaviour, and why some of our worst decisions happen even when our investment thesis is sound. Anupam and Kumaar also discuss practical ways to understand your own investment patterns, the importance of tracking why you buy or sell, and how AI could change the way we make financial decisions. If you've ever wondered why you know what you should do with your money but still end up doing something completely different this episode is for you.From decoding your personal finances to demystifying business models, Paisa Vaisa delivers candid, insightful, and jargon-free conversations.Listen on Spotify, Apple Podcasts, Amazon Music, JioSaavn, Gaana & moreWatch full episodes right here on YouTubeExplore more at ivmpodcasts.comConnect with Anupam Gupta: Twitter: @b50Instagram: @b_50 LinkedIn: Anupam Gupta Follow IVM PodcastsWe’re @ivmpodcasts on Facebook, Twitter & InstagramSee omnystudio.com/listener for privacy information. | 1h 03m 35s | ||||||
| 9/7/26 | gold loansfinancial advice+4 | Shripad Jadhav | Kotak Mahindra Bank | — | gold loanscredit+5 | — | 40m 20s | ||
| 8/31/26 | alternative investmentsglobal diversification+5 | Sachin Sawrikar | Artha Bharat | GIFT CityIndia | alternative investmentsglobal investing+8 | — | 43m 27s | ||
| 8/24/26 | India's stock marketUS debt+5 | Jitendra Gohil | Bajaj Alts | IndiaUnited States+2 | US debtAI bubble+5 | — | 49m 10s | ||
| 8/17/26 | REITscommercial real estate+4 | Amit Shetty | Embassy Office Parks REIT | IndiaBengaluru+2 | REIT investingcommercial real estate+5 | — | 40m 45s | ||
| 8/10/26 | long term investingPMS and AIF strategies+4 | Vaibhav Agrawal | IVM Podcasts | IndiaChina | investingreturns+6 | — | 38m 28s | ||
| 8/3/26 | mutual fundsinvestor trust+3 | Mitu Samar | Eminence Strategy Consulting | — | mutual fundsinvestor trust+3 | — | 44m 36s | ||
| 7/27/26 | wealth managementHNIs+3 | Sandeep Jethwani | Dezerv | India | crorepatiwealth management+5 | — | 50m 57s | ||
| 7/20/26 | investment strategymutual funds+4 | Gajendra Kothari | Nifty 500 index fundsmutual funds+3 | IndiaChina | investmentreturns+8 | — | 54m 40s | ||
| 7/13/26 | hedge fundsrisk management+4 | — | IVM PodcastsSpotify+6 | — | hedge fund managerinvestment+4 | — | 42m 08s | ||
| 7/6/26 | mutual fundsinvesting+4 | Mohit Bhatia | Bank of India Mutual Fund | India | mutual fundsSIPs+5 | — | 33m 26s | ||
| 6/29/26 | life insurancefinancial protection+4 | Satishwar B. | Bandhan LifeIVM Podcasts | — | life insurancefinancial protection+4 | — | 39m 15s | ||
| 6/22/26 | Indian art marketinvesting in art+4 | Ayesha Parikh | Art & Charlie | IndiaEurope+1 | Indian artinvestment+5 | — | 54m 44s | ||
| 6/15/26 | investingstock picking+5 | Harini Dedhia | AIpharma+8 | India | equity portfolioinvesting+5 | — | 1h 07m 40s | ||
| 6/8/26 | student loansfinancial education+4 | Vivek Baranwal | Avanse Financial Services | IndiaGift City | NBFCsloans+8 | — | 46m 55s | ||
| 6/1/26 | entertainment industryfilmmaking+4 | Amita Madhvani | IVM PodcastsPaisa Vaisa | Bollywood | entertainmentBollywood+6 | — | 58m 23s | ||
| 5/25/26 | digital paymentsAI in finance+4 | Girish Krishnan | Amazon Pay India | — | digital paymentsAI+5 | — | 48m 44s | ||
| 5/18/26 | India's economic potentialAI impact on emerging economies+5 | — | SpotifyApple Podcasts+5 | India | economic potentialAI+5 | — | 46m 51s | ||
| 5/11/26 | fintechconsumer lending+4 | Sashank Rishyasringa | AxioAmazon+1 | — | fintech boomcredit scores+6 | — | 50m 39s | ||
| 5/4/26 | middle classpersonal finance+5 | Saurabh MukherjeaNandita Rajhansa | Marcellus Investment ManagersBreakpoint | — | middle classreal wages+7 | — | 56m 39s | ||
| 4/27/26 | fixed income investingbonds in India+5 | Nikhil Agarwal | Grip InvestSEBI | India | fixed incomebonds+7 | — | 48m 08s | ||
| 4/20/26 | Astro-Architecturefinancial clarity+3 | Neeta Sinha | Bombay Stock ExchangeIVM Podcasts | — | Astro-Architecturefinancial clarity+6 | — | 45m 31s | ||
| 4/13/26 | private creditinvestment strategies+3 | Shantanu Sahai | ASK AlternatesDeutsche Bank+2 | — | private creditinvestment+5 | — | 47m 51s | ||
| 4/6/26 | investing philosophywealth creation+3 | Nandini | IVM Podcasts | — | Rakesh Jhunjhunwalainvesting+7 | — | 53m 17s | ||
| 3/30/26 | investing mistakesequity fund management+4 | Karthikraj Lakshmanan | UTI Asset Management CompanyUTI Large Cap Fund+3 | IndiaIndian+1 | investing mistakesequity+7 | — | 37m 01s | ||
| 3/23/26 | investingUS stocks+4 | Vasanth Kamath | SmallcaseZerodha | IndiaBengaluru | SmallcaseUS stocks+6 | — | 1h 11m 43s | ||
| 3/16/26 | Real Estate Investment TrustsFinance+3 | Preeti Chheda | Mindspace Business ParkIndian REITS Association+2 | — | REITsinvestment+5 | — | 54m 33s | ||
| 3/9/26 | investingmarket analysis+4 | Nitin Bhasin | Ambit Capital | IndiaChina+2 | quality investingmarket conversation+7 | — | 50m 43s | ||
| 3/2/26 | PMSMutual Funds+4 | Deepak Shenoy | Capitalmind | — | Portfolio Management ServicesMutual Funds+5 | — | 1h 00m 12s | ||
| 2/23/26 | retirement planningpersonal finance+4 | Sameep Singh | Policybazaar | Mumbai | retirementmonthly pension+5 | — | 46m 42s | ||
Showing 36 of 596
Pitch Fit is a Pro feature
See how bookable this show is for guests, which brands already advertise, the per-episode ad value, and the best-fit guest and sponsor profile. The numbers are blurred on the free plan.
How readily this show books outside guests like you.
How proven this show is for host-read sponsorships.
For Guests
ProFor Advertisers
ProUpgrade to Pro to unlock guest cadence, sponsor categories, fit scores, and per-episode ad value for this show.
Chart history for Paisa Vaisa with Anupam Gupta
Peaked at #4 in India, top 10 in 1 of 7 tracked markets, currently #4 in India.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| India | — | #4 | #4 | — |
| India | — | #15 | #15 | — |
| KE | — | #40 | #40 | — |
| AE | — | #78 | #78 | — |
| SA | — | #162 | #162 | — |
| KE | — | #188 | #188 | — |
| RO | — | #194 | #194 | — |
Chart Positions
7 placements across 5 markets.
Chart Positions
7 placements across 5 markets.