Tom Barrasso Reveals How PodLP Unlocks 3B+ Listeners Beyond Smartphones

About this episode

Tom Barrasso discusses how PodLP makes podcasts accessible to listeners using feature phones, tapping into a vast audience beyond smartphones.

Have you ever wondered how people without smartphones can access your podcast—or how big that untapped audience might be? Podcasts are a valuable source of information, education, and entertainment. If you are interested to know how to make your Podcast accessible to billions across the globe beyond smartphones you don’t want to miss this episode. If you want to claim a piece of the 3 billion–plus listeners not using iPhones or Androids, this episode is a must-listen. Today on episode 50, of the PodcastingTech Show, host Mathew Passy chats with Tom Barrasso, founder and developer of PodLP , the innovative app that brings podcasts to feature phones (“dumb phones”) around the world. If you’ve ever assumed your listeners all have iPhones or Androids, this episode will seriously open your eyes! Tom Barrasso is a software developer and entrepreneur based in New Zealand who created PodLP out of a desire for digital detox—and a personal challenge to prove that even “dumb phones” could be smart about podcasts. His unique expertise bridges podcast technology and truly global access. We discuss exactly how PodLP makes podcasts accessible to listeners in emerging markets in  India and…

People in this episode

Host: Mathew Passy

Guest: Tom Barrasso

Topics covered

• podcast accessibility
• feature phones
• emerging markets
• technology
• digital detox

Keywords

• PodLP
• feature phones
• podcast accessibility
• Tom Barrasso
• emerging markets

Mentioned in this episode

Organizations: PodLP

Places: New Zealand, India

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