Predicting The Turn w/ Dave Knox

Ever wondered how a company goes from a single steam mop to a global empire of home and outdoor products? In this interview, SharkNinja's Chief Commercial Officer Neil Shah reveals the company's problem solving philosophy that fuels its rapid growth. He discusses how SharkNinja identifies consumer pain points, balances performance and value, and has evolved its retail and marketing strategies to win in a crowded marketplace.

Ever wondered if your bathroom routine could be a little more... luxurious? Charlie Siciak, co-founder of goodwipes is leading a charge to transform the traditionally unglamorous toilet paper category into a vibrant, beauty-inspired experience. In this interview, Charlie delves into goodwipes' unique brand-building strategies, innovative experiential activations like the Porta Palace, and the balance of e-commerce and retail in their mission to convert the world to a "wet wipe" clean.

What began as a personal quest to drink less has blossomed into a pioneering force in the non-alcoholic beverage industry. In this interview, JW Wiseman, founder of Curious Elixirs, shares the decade-long journey of his brand, from kitchen experiments to navigating market shifts and shaping the future of social drinking. We sat down to discuss the evolution of his innovative elixirs, unique marketing strategies, and the unconventional distribution model that has propelled Curious Elixirs to the forefront of a booming category.

Suja Life, once a pioneer in the cold-pressed juice industry, has undergone a significant transformation under the leadership of CEO Maria Stipp. Shifting from a single brand to a "house of brands," Suja has expanded its portfolio to include innovative products like Vive Organic wellness shots and Slice, a better-for-you soda. In this interview, Stipp shares insights on Suja's growth, the company’s strategic approach to acquisitions, and how it stays ahead in the competitive functional wellness beverage space.

Breakfast is a daily ritual, but for years, the options on US grocery store shelves were uninspiring—until Belgian Boys entered the scene. Led by Anouck Gotlib and her husband Greg, the brand has transformed the way Americans enjoy breakfast with authentic, European-inspired waffles and pancakes. In this interview, CEO Anouck Gotlib shares how Belgian Boys grew from a side hustle into a category-defining brand now found in 12,000 stores nationwide. I sat down with Anouck to discuss the challenges of scaling a food business, the strategic move from frozen to refrigerated aisles, and the lessons learned in building a beloved brand from the ground up.

In the rapidly evolving world of hospitality, technology and innovation are driving major shifts, and few understand this transformation better than Mathew Focht. As a co-founder of Emerging, a fund focused on tech-driven concepts in hospitality, Focht brings decades of expertise to the table. In this interview, he shares his insights on the future of "eatertainment," the evolving role of technology, and what it takes to identify and scale the next big idea in the experiential economy. I sat down with Focht to discuss how Emerging's strategic investments are shaping the future of hospitality and the key factors that drive success in this high-growth industry.