
Procast #11 | Creativity for Growth | Orlando Wood and Jan Kurel
From Procast by Proficio
March 31, 2026 · 1h 33m
About this episode
Orlando Wood discusses the importance of creativity and attention in driving long-term business growth.
Stop boring people, stop buying empty impressions. Start entertaining, and start buying attention. That is the blueprint for growth – and the topic of the new procast. For this very special episode of Procast, the one and only Orlando Wood, Chief Creative Officer at System1, accepted our invite to discuss the long-term business growth, together with Jan Kurel, Executive Director at Proficio. Orlando Wood 👉 https://www.linkedin.com/in/orlando-wood-6a62946/ Jan Kurel 👉 https://www.linkedin.com/in/jankurel/ Let's stay in touch! 🔗 LinkedIn 👉 www.linkedin.com/company/proficio-marketing/ Instagram 👉 www.instagram.com/proficio.cz/ Facebook 👉 www.facebook.com/ProficioMarketing
People in this episode
Guests: Orlando Wood, Jan Kurel
Topics covered
- creativity
- business growth
- marketing
- attention economy
Keywords
- entertaining
- buying attention
- blueprint for growth
Mentioned in this episode
Books & works: Procast, Creativity for Growth
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