Apple Podcasts Moves Into Video: What This Actually Means for Podcasters

About this episode

This episode discusses Apple Podcasts' move into video podcasting and its implications for podcasters.

Apple Podcasts has officially moved into video podcasting, and it’s a bigger shift than a lot of podcasters realise. With support for HLS video, Apple will now allow creators to publish video podcasts on Apple Podcasts and give listeners the option to switch between audio and video in the same feed. In this episode, I break down what this update actually means for podcasters and whether it’s something you should be paying attention to right now. I cover how Apple Podcasts video works, what HLS streaming actually is in simple terms, and why this matters if you’re already publishing video podcasts on YouTube or Spotify. If you’ve been wondering whether Apple entering the video space changes your podcast distribution strategy, this video will help you understand where it fits and whether it’s worth adding to your workflow. I also talk about the practical side of video podcast production. That includes the extra costs that come with cameras, lighting, good audio, and creating a setup that actually looks good on screen. Not every podcast needs video, and not every creator should feel pressured to jump into video podcasting straight away. If your show works best as an audio-first…

People in this episode

Host: Bamby Media

Topics covered

• video podcasting
• Apple Podcasts update
• HLS streaming
• podcast distribution strategy
• video production costs
• podcast monetisation

Keywords

• video podcasts
• Apple Podcasts
• HLS streaming
• podcast production
• monetisation
• YouTube views
• podcast strategy

Mentioned in this episode

Organizations: Apple Podcasts, YouTube, Spotify

Products: HLS video

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