
Rain or Shine | Marketing & Entrepreneurship Podcast
by Kelsey Reidl | Business & Marketing Coach
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From 16 epsHost
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Recent episodes
421 How to Build a Personal Brand Without Confusing Your Existing Audience
Aug 24, 2026
Unknown duration
420 Behind the Scenes of Hosting Live Events: Our Biggest Fears and What We've Learned After 9 Events
Aug 17, 2026
Unknown duration
419 Nicole Crone on Motherhood at 40, a Two-Year Fertility Journey, and Rebuilding Business Boundaries
Aug 10, 2026
Unknown duration
418 What Does a Personal Assistant Actually Do? Shayla of Better Than a Bot Explains
Aug 3, 2026
Unknown duration
417 How I Went From Beginner Podcaster to Charging Clients: A Prince Edward County Story
Jul 27, 2026
Unknown duration
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 8/24/26 | 421 How to Build a Personal Brand Without Confusing Your Existing Audience | Quick Summary: Stephanie Long, founder of Launch Your Nutrition Biz and Booked Out Nutritionist, sits down with marketing strategist Kelsey Reidl to untangle a question a lot of established founders quietly wrestle with: how do you build a personal brand on top of a business that already works, without confusing your audience or diluting what's already paying the bills? What starts as a funnel-strategy conversation turns into a much bigger one about identity, monotony, and giving yourself permission to evolve out loud.In This Episode:Why Stephanie paused content creation for months, stuck between two audiences and two programsThe real difference between "beginner" and "next-stage" content — and why most nutritionists get stuck in the messy middleWhy "the money is in the monotony" and what that means for founders who feel bored by what's workingHow to structure one funnel that leads to two offers, instead of running two competing funnelsWhy a personal brand doesn't need a grand announcement — or its own separate businessPractical ideas for finding your "hook" and turning conversations into content without losing your voice to AIKey Takeaways:If your programs solve genuinely different problems, your audience probably doesn't need two content funnels — they need one funnel with a clear self-select moment (a "not sure which one you need?" CTA) and application-style entry into the more advanced offer.Content pillars usually overlap more than founders assume — beginners want to hear what's ahead of them, and advanced audiences want reminders of the fundamentals.A personal brand isn't a rebrand. You can shift a podcast's tone and content gradually — your audience is evolving with you and doesn't need a big announcement unless you're shutting the whole thing down.Protect a few hours a week for creative content with no attached sales outcome — the only metric is whether it felt honest and alive.If AI-assisted content creation starts to feel like it's flattening your voice, the fix isn't to abandon it — it's to feed it your actual unscripted thoughts (via a recorded weekly check-in, a voice memo, or a journaling habit) so it has something real to work with.Memorable Quotes:"I could probably get most of your course information on ChatGPT or Claude... but I can't get your aura, your essence." — Kelsey Reidl"The money is often in the monotony." — Kelsey Reidl"I've been really scared to share my own opinion... this almost feels like a rebellion." — Stephanie LongResources Mentioned:Stephanie’s Instagram: @stephanielong.caStephanie’s Website: stephanielong.caKelsey’s Instagram: @KelseyReidlKelsey’s Website: KelseyReidl.comLaunch Your Nutrition Biz (Stephanie's beginner program)Booked Out Nutritionist (Stephanie's advanced program and podcast)Amy Porterfield's Digital Course Academy → Momentum membership modelThe "Yap Challenge" (short daily video prompts, referenced via a coach named Jessie)Claude, used informally by both hosts for journaling and content organizationAbout the Guest: Stephanie Long is the founder of Launch Your Nutrition Biz and Booked Out Nutritionist, and has hosted a business podcast for nutrition entrepreneurs since 2018. She's currently preparing to go on maternity leave and is rethinking how personal brand fits into an already-established coaching business. | — | ||||||
| 8/17/26 | 420 Behind the Scenes of Hosting Live Events: Our Biggest Fears and What We've Learned After 9 Events | Quick SummaryAfter eight or nine live events and nearly four years of hosting, Wave for Women co-founders Kelsey and Emily sit down for an unfiltered conversation about the fears that keep them up at night before an event — from pregnancy scares and ice storms to missing name tags and worn-out swag bags — alongside the parts of event-hosting they've learned to fully trust.In This EpisodeEmily's biggest event fear: a sick kid (or herself) making an event impossible to attendNavigating a first-trimester pregnancy and morning sickness during a live 75-person eventTwo intense weather scares — an ice storm and an air quality warning — and the "Acts of God" risk that comes with event hostingWhy every attendee has a different risk tolerance, and how that shapes hard callsThe "little things become big things" logistics spiral: name tags, tape, table assignmentsReal mishaps: a mismatched speaker time, a water shortage on a hot day, worn swag bagsWhy building an event team (and having a "runner" on standby) changed everythingWardrobe mishaps on the road — bra straps, blisters, and the case for trying on your full outfit beforehandWhat Kelsey and Emily never worry about: guest connection, public speaking, and trusting their unconventional approachWhy choosing small-town venues and unique guest speakers became a competitive advantageKey TakeawaysPlan for the things you can't control. Weather, illness, and "Acts of God" risks aren't preventable — build contingency plans and a trusted team rather than assuming you'll be lucky forever.Respect that risk tolerance varies. Not every attendee will weigh a health or weather risk the same way you do — communicate clearly and let people opt in or out.Build an event team, not a two-person show. Having a trusted "runner" on standby for last-minute needs (water, supplies) keeps hosts from being stressed out at their own event.Give yourself grace for the 2% hiccups. Wrong speaker times, mismatched dates, worn swag bags — these happen at almost every event, and naming them openly builds trust with your audience rather than eroding it.Trust your unconventional instincts. Choosing smaller-town venues and guest speakers you personally love — rather than copying what everyone else does — can become your strongest differentiator.Memorable Quotes"Don't make a mountain out of a molehill when little things go funny.""When you make decisions that just feel good in your soul, you will attract the right attendees who see in that vision, and they want to build it out with you."Resources MentionedKelsey's Instagram: @KelseyReidlEmily's Instagram: @itsemilyelliotWebsite: waveforwomen.caInstagram: @waveforwomenWave Mastermind — live coaching and blueprints for hosting events, podcasting, and public speakingUpcoming Wave for Women events: October in Elora; early 2027 in ParisAbout the HostsKelsey and Emily are the co-founders of Wave for Women, having hosted eight or nine live events over nearly four years — ranging from intimate 10-woman gatherings to events with almost 100 attendees, top guest speakers, and vendors. They also run the Wave Mastermind, a coaching community for women building podcasts, events, and businesses. | — | ||||||
| 8/10/26 | 419 Nicole Crone on Motherhood at 40, a Two-Year Fertility Journey, and Rebuilding Business Boundaries | Quick SummaryNicole Crone — co-founder of My Aligned Purpose and host of a podcast with over 600 episodes — joins Rain or Shine for a candid conversation about becoming a mom at 40 after years of not wanting kids, surviving a two-year fertility journey, and navigating one of the hardest eight-week stretches her business has faced. Along the way, she shares the systems, mindset tools, and rituals that keep her grounded — from "duvet days" to yearly word-of-the-year necklaces.In This EpisodeNicole's go-to rituals for decompressing after an overloaded weekHow she uses Claude and Cowork to organize her to-do list into an Eisenhower MatrixHer lifelong love of learning — human design, astrology, Kabbalah, and yogaThe surprising vision that changed her mind about wanting kidsA two-year fertility journey, including a pregnancy loss, and what it taught her about compassion and timingWhat she wishes she'd known about postpartum boundaries as an entrepreneurNavigating the hardest eight weeks in her business's six-and-a-half-year historyHer personal toolkit for processing hard emotions (solo drives, audiobooks, trusted masterminds)Her philosophy on what to share publicly versus keep private as a personal brandWhy My Aligned Purpose builds yearly themes, challenges, and rewards into its coaching programsKey TakeawaysName what your nervous system needs, and ask for it. Vocalizing a specific need — like a full "duvet day" with zero plans — is more restorative than defaulting to "productive" rest.Trust doesn't mean things happen on your timeline. Nicole's fertility journey taught her that "the universe delivers when you know what you want and why you want it" — but not necessarily on schedule.Take the time off you think you don't need. Plan for real postpartum (or any major life transition) downtime rather than assuming you'll want to keep working — you likely won't, and you'll regret cutting it short.Process alone before you process out loud. Solo time (a drive, a cry, a walk) before bringing a hard situation to trusted people helps you find your own direction before outside opinions can sway it.Build structure your community can buy into. Yearly themes, challenges, and rewards — borrowed straight from a teaching background — deepen engagement and retention in a business or program.Memorable Quotes"It's like it does feel really big right now, but it's not going to feel really big if I decide that it's not gonna take any more of my focus, and energy, and attention.""As Dan Martell says, '80% done by somebody else is 100% awesome.'"Resources MentionedNicole’s Website: myalignedpurpose.comPodcast: My Aligned Purpose PodcastInstagram: @myalignedpurposeKelsey’s Website: KelseyReidl.comKelsey’s Instagram: @KelseyReidlTime as a Tool — Benjamin Hardy10x Is Easier Than 2x — Benjamin HardyWho Not HowHuman Design, astrology, numerology, Kabbalah (as ongoing personal studies)Claude + Cowork (for task organization via the Eisenhower Matrix)Melanie Auld (Vancouver-based jewelry brand, for the annual "word of the year" necklaces)Dan Martell (quoted concept: "80% done by somebody else is 100% awesome")About the GuestNicole Crone is the co-founder of My Aligned Purpose, a coaching and educational company she runs alongside business partner Kayla, and host of the My Aligned Purpose Podcast (600+ episodes). A former junior high and high school teacher, Nicole became a mom at 39 to her son, Cruz, after a two-year fertility journey. Her upcoming book, Aligned CEO Method: How to Stop Trading Time for Money and Have Your Most Profitable Year Yet, releases September 18th. | — | ||||||
| 8/3/26 | 418 What Does a Personal Assistant Actually Do? Shayla of Better Than a Bot Explains | Quick Summary:In this episode, host Kelsey sits down with Shayla, founder of Better Than a Bot, a personal assistant service based in Calgary. Shayla shares her journey from 15 years in oil and gas to building a business on her own terms — and why hiring a personal assistant isn't just for the elite. This is a candid, inspiring conversation about time, boundaries, burnout, and building a life that actually fits.In This Episode:What a personal assistant actually does (it's not what most people think)The three biggest reasons people don't hire a PA — and why they should reconsiderShayla's three-month onboarding system and how she identifies client pain pointsThe "dead bunnies in the backyard" story and other lessons in setting boundariesThe viral Japanese monkey and what it has to do with entrepreneurshipWhy delegation is the #1 advice Shayla wishes she'd received on day oneHow LinkedIn and word of mouth built her client rosterWhy Shayla's 14-year-old daughter is her biggest reason to keep goingKey Takeaways:A personal assistant handles the personal tasks that drain your time outside of work — so you can be fully present for the things that matter.Hiring help isn't an expense; it's an investment in your sanity, your family, and your future earning potential.Saying yes to the wrong clients or projects doesn't just hurt you — it's also unfair to them. Boundaries protect everyone.Delegation is the fastest path to growth. You don't have to do it all yourself.Building trust takes time. Shayla's three-month trial period is intentional — the best client relationships develop over weeks, not in a single discovery call.Memorable Quotes:"When I started my business, I could finally control my calendar. If my daughter had an award show at school, I didn't have to ask anyone.""It's not an expense. It can actually be seen as an investment in you, in your family, in your sanity.""If it's not a right fit, it's not fair to me or to that client."Resources Mentioned:Shayla’s Website: www.betterthanabot.caShayla’s Instagram: @betterthanabotincKelsey’s Website: www.kelseyreidl.comKelsey’s Instagram: @KelseyReidlPunch the Monkey — the viral Japanese monkey Shayla references (search on Instagram!)IKEA plush monkey (sold out during peak viral fame)About the Guest:Shayla is the founder of Better Than a Bot, a personal assistant service based in Calgary, Alberta. After 15 years in the oil and gas industry, she left corporate life to build a business that gives busy professionals back their most valuable resource: time. She serves clients in Calgary and surrounding areas and is passionate about helping people live less stressed, more intentional lives. | — | ||||||
| 7/27/26 | 417 How I Went From Beginner Podcaster to Charging Clients: A Prince Edward County Story | Quick Summary:Recording live from the car en route to a Wave members' event in Prince Edward County, Kelsey reflects on the origin story that started it all — a fully sponsored podcast tour of PEC eight years ago — and unpacks why deciding to stop being a "beginner" changed the trajectory of her business. She also gives an honest, real-time update on prepping for maternity leave.In This Episode:The full story of how a Toronto co-working space event led to a sponsored six-episode podcast series in Prince Edward CountyWhy the word "decide" is about cutting off other options — and how that mindset let her charge money as a beginner podcasterThe concept of "caging yourself" and the subconscious limits we set around time, money, and ambitionAn honest, unfiltered life update on juggling client work, speaking gigs, and a looming mat leaveHow staggered payment plans and SEO/AI visibility made stepping back from the business easierWhy she's choosing to fully pause the podcast rather than "hustle" to pre-record contentKey Takeaways:Getting to the next level often requires a literal decision to stop operating like a beginner — pricing, consistency, and professionalism included.The stories we tell ourselves ("I don't have time," "I'll never...") are self-imposed cages — identifying them is the first step to breaking out.Long time horizons, not quick wins, are where real business and personal growth happen.Staggering client revenue (via 6–12 month payment plans) can make stepping away from a business — for any reason — far less stressful.Consistency, not constant presence, is what builds long-term trust with an audience.Memorable Quotes:On the meaning of commitment: "I'm not gonna hang out in beginner land anymore."On expectations of instant results: "When you stretch the time horizon, success is inevitable."On earning trust: "Consistency breeds trust."Resources Mentioned:Kelsey's Website: www.KelseyReidl.comKelsey's Instagram: @KelseyReidlWave (Kelsey's community for women entrepreneurs)The June Motel — founded by Sarah Slack and business partnerLove Child Social (co-working space, Toronto)Build a New Life blog/program (Prince Edward County business development initiative)Anice Jewelry — founded by BritDrake Devonshire & Frontera Flower Farm (Wave event venues)About the HostKelsey Reidl is an entrepreneur, fractional CMO, and host of Rain or Shine (formerly Visionary Life). She's been podcasting for 8 years, helping entrepreneurs show up consistently and build sustainable businesses. She runs the WAVE Mastermind and specializes in marketing strategy, website design, and business growth. Kelsey is a mom to a 2-year-old, an avid mountain biker, and a firm believer in the "rain or shine" mentality. | — | ||||||
| 7/20/26 | nervous system regulationintuition+4 | Sarah McCready | Illuminated Joycorporate financial services | — | nervous systemintuition+6 | — | 48m 37s | ||
| 7/13/26 | entrepreneurshipproduct development+3 | Jen Govier | HUXGoodLife+2 | — | HUXbamboo charcoal underwear+3 | — | 43m 07s | ||
| 7/6/26 | celebrating winstime confetti+3 | — | — | — | celebrationtime confetti+5 | — | 20m 17s | ||
| 6/29/26 | fractional marketingburnout recovery+3 | Lauren Murdoch | Murdoch Marketing | Burlington, OntarioNew Zealand | fractional marketingburnout+3 | — | 46m 30s | ||
| 6/22/26 | consistencyproductivity+3 | — | Cambridge Dictionary | — | consistencyhabits+3 | — | 27m 38s | ||
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| 6/15/26 | SEOsmall business+3 | Matt Diamante | Hey Tony Agency | — | SEOsmall business+4 | — | 44m 14s | ||
| 6/8/26 | mindset shiftsjunior entrepreneurs+3 | — | — | — | mindsetentrepreneurship+3 | — | 27m 51s | ||
| 6/1/26 | reinventionentrepreneurship+3 | Sonya Szabo | Zebo Law | Canada | café ownerlaw school+3 | — | 38m 20s | ||
| 5/25/26 | pricing strategypublic relations+4 | — | — | — | pricingPR pitches+4 | — | 34m 56s | ||
| 5/18/26 | event marketingdigital strategy+4 | Adam Morka | Trail Hub | Durham RegionOntario | Trail Hubevent marketing+5 | — | 39m 04s | ||
| 5/11/26 | pregnancymiscarriage+3 | Jodie Muir | Root and Bloom Therapy | — | pregnancy announcementmiscarriage+3 | — | 56m 57s | ||
| 4/27/26 | event planningwomen's networking+4 | Em | Wave Live EventsWave | — | event successnetworking+4 | — | 27m 55s | ||
| 4/21/26 | marketing challengesfemale entrepreneurs+4 | — | ChatGPTGoogle Search Console+3 | — | scatterbrain marketing90-day marketing experiments+3 | — | 42m 50s | ||
| 4/13/26 | women in businessnetworking+4 | Evie | CIBCThe Pearl | Burlington | women's business eventsshame+4 | — | 43m 03s | ||
| 4/7/26 | business successentrepreneurship+5 | Julie Daniluk | Oprah Winfrey NetworkBig Carrot Natural Food Market+1 | CanadaThailand | holistic nutritionbusiness model+5 | — | 38m 01s | ||
| 3/30/26 | Olympic sportsentrepreneurship+5 | Margo | Toronto Climate WeekEcho Athletes+1 | Canada | beach volleyballOlympics+6 | — | 38m 56s | ||
| 3/23/26 | 400 Solo: How One Conference in 2019 Led to $100K in Contracts, a Business Partner, and a Sold-Out Event | Quick Summary: In this solo episode, host Kelsey takes listeners through the real, unscripted story of how one decision — buying a ticket to a conference in LA back in 2019 — set off a chain of events that led to a $70,000 contract, a $30,000 client referral, life-changing friendships, and eventually co-founding the Wave community. This is a raw, honest account of what happens when you say yes to the room.In This Episode:Why entrepreneurship requires trusting the ripple, not just the planKelsey's background: 15+ years in marketing, 9 years as a business ownerThe 2019 Toronto business summit that started it allGetting a free ticket to an LA conference — and what came from itJoining Archangel Synergy and landing a $70,000 contractMeeting Michael Roderick and the Hit Makers mastermindSaying yes to a Curiosity Quest adventure retreat — 4 months pregnantA $30,000 client referral that came in during mat leaveMeeting Amy Sussex at a brunch and the serendipity of a seat assignmentThe full-circle story of how Emily — now Kelsey's co-founder — entered the pictureThe Wave community, Paris Ontario event, and what's nextKey Takeaways:You can't plan the best connections — but you can put yourself in rooms where they happen.Every investment in a relationship compound over time, often in ways you'll never predict.The same room that gives you one great connection can give you your future business partner years later.Showing up consistently — even for free — builds the trust and visibility that creates opportunities.Being open to receiving, not just pursuing, is what makes the magic happen.Memorable Quotes:"One event, one introduction, one yes: $70,000. I couldn't have planned that.""The ripple effect will happen, and it will rewrite what you ever even dreamed was possible.""I very much detach from having really rigid big visions, because when you say yes, things change."People & Resources Mentioned:Kelsey’s Instagram: @KelseyReidlKelsey’s Website: www.KelseyReidl.comRaymond — Mentor met at a coworking space in TorontoArchangel Synergy — Coaching/mastermind program (scaling from 6 to 7 figures)Nicole Weston — Wave community member; met at the LA Archangel SummitMichael Roderick — Speaker, coach, founder of Hit Makers mastermind; referable brand expertBrandon Fong — Super-connector, host of Beyond Curious podcastCuriosity Quest — Adventure retreat in Park City, UtahMax — Founder of Pick My Brain; met at the Curiosity QuestAmy Sussex — Operations consultant; met at a women's brunch in KitchenerBlake Fly — TEDx speaker; member of Thank You Live communityEmily — Co-founder of the Wave communityWave Paris Event — April 17th, Paris OntarioAbout the HostKelsey Reidl is an entrepreneur, fractional CMO, and host of Rain or Shine (formerly Visionary Life). She's been podcasting for 8 years, helping entrepreneurs show up consistently and build sustainable businesses. She runs the Wave Mastermind and specializes in marketing strategy, website design, and business growth. Kelsey is a mom to a 2-year-old, an avid mountain biker, and a firm believer in the "rain or shine" mentality. | — | ||||||
| 3/16/26 | 399 How to Train Your Voice for Confidence: Vocal Performance Coach Dr. Shannon Holmes on Presence, Nerves, and Authentic Speaking | Quick SummaryVocal performance coach and PhD, Dr. Shannon Holmes, joins Kelsey to reveal how your voice is constantly broadcasting signals about your confidence, credibility, and authority — whether you realize it or not. From the science of human voice perception to practical body-based techniques for speaking with presence, this episode is a masterclass in one of the most underrated professional skills. Plus, Dr. Shannon shares her inspiring personal story of earning a PhD at 50 while raising six children.In This EpisodeDr. Shannon's journey: having children young, hiding it professionally, and eventually owning her pathGoing back for a master's degree in her early forties and a PhD at 50 — from Montreal, studying in the UKAdvice for working moms on presence, letting go, and asking for helpThe science of human voice perception — how quickly we judge others' voices (and they judge ours)Natural voice vs. habitual voice: why "I'm just monotone" is a mythWhat vocal masks are and how we unconsciously use themThe body-voice connection and why it's the foundation of all vocal workPre-performance rituals: how to take up space, breathe in the room, and walk in with authorityHow to train your voice in everyday low-stakes momentsKey TakeawaysIt's never too late. Dr. Shannon earned her PhD at 50 with six children and a transatlantic commute. The "expiry date" on your dreams is one you invented.Your habitual voice is not your natural voice. The monotone or quiet voice you use under pressure is a protective habit — not who you really are.Body first, breath second, voice third. If your body is tense, your breath is restricted. If your breath is restricted, your voice can't be free. Start there.Stop holding your breath before you speak. We hold our breath to avoid feeling fear — but that's exactly when we need to breathe deepest. Breath signals safety to your nervous system.Leave the voice to chance and you've already lost the room. All the slide prep in the world won't save you if you haven't practiced how you'll actually deliver the content.Memorable Quotes"If the body isn't free, the breath isn't free — and if the breath isn't free, the voice isn't free." — Dr. Shannon Holmes"People confuse their habitual voice for their natural voice. That flat, monotone delivery under pressure? That's not who you are. That's a habit you've built to protect yourself." — Dr. Shannon Holmes"You can have everything — just not all at the same time. I really had to learn that." — Dr. Shannon HolmesResources MentionedDr. Shannon's website: www.shannonholmes.caDr. Shannon on Instagram: https://www.instagram.com/dr.shannon.holmes.voice/Kelsey's website: www.KelseyReidl.comKelsey's instagram: @KelseyReidl Wave Event — Friday, April 17th (Rain or Shine community event)Special offer: Mention "Rain or Shine" in your application on Dr. Shannon's website for a special listener rateAbout the GuestDr. Shannon Holmes is a vocal performance coach, professor, and researcher with a PhD earned at 50, specializing in the intersection of voice, body, and authentic expression. With a background in opera and theater performance, she now works with executives, entrepreneurs, and academics to unlock their natural vocal authority. She is a speaker at the Rain or Shine Wave event on April 17th. | — | ||||||
| 3/9/26 | 398 Day in the Life of a Mama Entrepreneur: Time Blocking, Content Strategy & Staying Sane | Quick Summary: In this candid solo episode, Kelsey pulls back the curtain on what building a business as a stay-at-home mama actually looks like — not the highlight reel, but the real thing. Over three days, she shares her scheduling systems, productivity hacks, business priorities, and the inevitable curveballs that come with parenting, entrepreneurship, and doing it all with intention.In This Episode:The "4 Days in a Day" framework Kelsey uses (inspired by Ed Mylett) to structure her time as a mama and business ownerWhy she increased Freddy's daycare days from 2 to 3 and what that decision felt likeHow she uses "time confetti" (small pockets of time) in the 72 hours before a presentationHer morning routine, workout habits, and why she refuses to feel guilty about prioritizing movementA real-time look at her client roster and daily coaching workHer content strategy anchor: why the podcast is her #1 priority and what she's NOT doing in 2026The Three M's framework: Mission, Mindset, Main IngredientsHer VA system, Asana workflow, and how she delegates podcast productionHer experience leading a training in the High Vibe Women community on ranking on ChatGPTThe power of masterminds — both running one and being a member of oneWednesday's curveball: daycare closes early, support squad to the rescueThe visibility conversation she keeps having with clients: long-form + short-form + in-personKey Takeaways:Structure your day in chunks, not one long stretch. Kelsey's "4 Days in a Day" model helps her show up for her business and her family without burning out.If it's not in the calendar, it's not happening. Time-blocking is non-negotiable when you're running a business with young children at home.Start with Mission before choosing your strategies. Don't ask "should I be on Instagram?" until you know what your actual business goal is this year.Your body is your vessel. Prioritizing physical health isn't selfish — it's the foundation of sustainable entrepreneurship.Delegation is a growth strategy. A great VA + clear SOPs + Loom videos = time and mental space to do your highest-level work.Memorable Quotes:"Movement is medicine. If I'm not diligent about scheduling my workouts, they simply don't happen.""We can only come up with the right main ingredients — the ones that will make your first $100K or $500K year — if we know what you're trying to do here.""People don't know what you do unless you tell them what you do, over and over and over again."Resources Mentioned:Instagram: Send Kelsey a DM to connectWebsite: kelseyreddle.comWave Mastermind: kelseyreddle.com/mastermindEd Mylett — "4 Days in a Day" time structuring conceptLaura Sinclair, This Mother Means Business podcast — "time confetti" conceptPeloton App / Jess Sims — Treadmill Bootcamp workoutHigh Vibe Women Community — Workshop: How to Rank on ChatGPTAsana — Client project management and communicationLoom — Recording SOPs and training videos for VAThe Mentor Collective Mastermind — Mastermind Kelsey is a member ofTrail Hub, Uxbridge Ontario — Upcoming podcast episode guestDr. Shannon Home — Vocal performance coach; speaker at upcoming April eventWave Mastermind — kelseyreddle.com/mastermindGrumpy Monkey — Freddy's current favourite book | — | ||||||
| 3/2/26 | 397 How to Build Habits That Stick: Accountability, Self-Compassion & Starting Over with Melanie Killens | Quick SummaryHabits and accountability coach Melanie Killens joins host Kelsey for an honest conversation about hitting rock bottom in 2019, making a $10,000 investment in herself when she had nothing, and how micro habits — not motivation — are the real secret to lasting change. This episode is a masterclass in self-compassion, consistency, and building a life and business on your own terms.In This EpisodeHow Melanie unwinds after a busy week (The Young and the Restless + colouring — no shame)The simple non-negotiable daily habit that keeps her groundedHer rock-bottom moment in 2019: losing her job, her relationship, and her directionWhy she made a $10,000 coaching investment when everything was falling apartHow network marketing became her unexpected entry point into personal developmentWhat habits coaching actually looks like (and why it's not about pushing harder)The single biggest reason people can't stick to habitsHow she balances a part-time teaching job with a growing coaching businessThe morning routine she protects at all costsWhat keeps her going on the stormy, rainy daysKey TakeawaysThe pain of not doing a habit must outweigh the pain of doing it. Connect to how you'll feel on the other side — not in the moment.Micro habits compound. Two workouts a week beats zero. Progress over perfection, always.Accountability is not a weakness — it's the missing ingredient. If you could do it alone, you would have already.Protecting your morning routine protects everything else. When one anchor habit slips, other areas follow.Constraints drive creativity. Having a deadline or a fixed window of time makes you more focused and productive — not less.Memorable Quotes"There are habits you're never going to want to do. I do them anyway because I want that feeling in the morning." — Melanie Killens"If you could do it alone, you would have done it already." — Melanie Killens"It wasn't about fitness and nutrition. It was the mindset behind it." — Melanie KillensResources MentionedMelanie's Instagram: @MoveWellWithMelanieMelanie's Facebook: Melanie KillensMelanie's Website: melaniekillenscoaching.caKelsey's Website: KelseyReidl.comKelsey's Instagram: @KelseyReidlTony Robbins coaching program (year-long accountability program)The Young and the Restless — Melanie's go-to wind-down showAbout the GuestMelanie Killens is a habits and accountability coach who works primarily with women 45-plus who are ready to show up consistently for themselves — without shame or all-or-nothing thinking. After her own transformational journey through rock bottom, a $10K coaching investment, and years of personal development, Melanie now helps clients build small, sustainable habits that compound into real confidence and lasting change. | — | ||||||
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Chart history for Rain or Shine | Marketing & Entrepreneurship Podcast
Peaked at #168 in PL, currently #168 in PL.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| PL | — | #168 | #168 | — |
Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.