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1,001 - 10,000 - Monthly Reach
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On the show
Recent episodes
Ep. 59: How Ivan Implements AI Without the Overwhelm
Nov 11, 2025
Unknown duration
Ep. 58: How to Use Instagram to Rank on Google (and Get Local Leads for Free)
Nov 5, 2025
Unknown duration
Ep. 57: How Rebecca Cracked the Code to Scroll-Stopping Videos
Nov 3, 2025
Unknown duration
Ep. 45: 4 Psychology-Based Hacks to Boost Social Media Watch Times for Real Estate Agents
Sep 10, 2024
Unknown duration
Ep. 44: How Michaela Started Her Own Interior Design Studio
Sep 3, 2024
Unknown duration
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| Date | Episode | Description | Length | |
|---|---|---|---|---|
| 11/11/25 | Ep. 59: How Ivan Implements AI Without the Overwhelm | If you’ve been curious about AI but feel totally overwhelmed by it… this episode is going to change that.In this week’s episode of Real Estate Coffee Talk, I'm having coffee with Ivan Hernandez, National Learning Advisor for Anywhere Real Estate (the parent company of Coldwell Banker, Century 21, ERA, and more). Ivan’s an expert in helping agents blend tech + productivity to grow smarter, not harder.We break down how AI is reshaping real estate marketing — and more importantly, how you can use it to get your time back, create consistency, and build real relationships (without feeling robotic or fake).Oddly enough, we also touch on authenticity online and how to blend that with AI to scale your business...oh, and my 4-month-old makes a cameo.⚡️ Quick Win: If you learn something new about AI today — implement it within 24 hours.Grab your cawfee and enjoy!===============🔗 Resources Mentioned:HeyGen — AI video generatorCaptions App — automatic video editing + captioningSora — ChatGPT’s video tool (invite-only)JSON Generators — for coding direction in AI video creationMetaAI, Gemini (Google), and CoPilot (Microsoft) — emerging AI assistants for creatorsFollow Ivan Hernandez:👉 Instagram: @itsivan.h👉 LinkedIn: Ivan HernandezFollow me: Instagram: @theleadsuite================🎁 Sign up for my Black Friday 5 DAYS OF DEALS waitlist HERE!================Apply to be on the show HERE. | — | |
| 11/5/25 | Ep. 58: How to Use Instagram to Rank on Google (and Get Local Leads for Free) | What if your next client found you on Google—because of an Instagram post?In this episode of Real Estate Coffee Talk, I’m breaking down how to use Instagram to actually rank on Google and get local leads — for free.Google is now indexing your Reels, carousels, and static posts. Which means your Instagram content can show up when people search terms like “best Realtor in Charlotte” or “how to buy a home in [your town].”This is organic reach 2.0 — and if you’re posting anyway, you might as well make it work for you.Here’s what we cover inside:☕️ The Google + Instagram update every Realtor should know about☕️ 3 profile tweaks that make your account searchable in seconds☕️ The SEO caption framework that helps you rank without a website☕️ Why “Answer Engine Optimization” is the new secret to visibility💡 Quick Win: Update your name field on Instagram to include your city + “Realtor.” Example: Sarah Hilton | Charlotte Realtor.🎁 Freebie: Grab my Instagram SEO Checklist to make sure your posts are optimized for Google:👉 DM GOOGLE to @theleadsuite or click the link in the show notes to download it.🎧 Subscribe to Real Estate Coffee Talk on Apple Podcasts + Spotify for more tips to grow your brand, attract clients, and make marketing your superpower (with coffee in hand, obviously). | — | |
| 11/3/25 | Ep. 57: How Rebecca Cracked the Code to Scroll-Stopping Videos | In this episode of Real Estate Coffee Talk, I'm chatting with video editing strategist and creator Rebecca Barrett, the mastermind behind viral “scroll-stopping” edits. Rebecca breaks down what actually makes a video pop on any platform (but specifically Instagram) — and why real estate agents need to think like marketers first.We dive into how to capture attention in the first three seconds, how to repurpose home tour videos for short-form content, and why you don’t need to be a tech genius to create videos that grab attention and build your brand. Rebecca also shares her signature frameworks, editing tools (like CapCut), and how agents can use storytelling and personal branding to attract the right audience.Whether you’re new to editing or just ready to up your video game, this episode will give you the creative confidence (and practical tools) to stand out online.☕️ What You’ll Learn:Simple ways to make your edits “stop the scroll”How to turn long-form home tours into bingeable ReelsHow AI tools are making professional editing easier than everThe power of personal storytelling to build connection and brand loyalty🎁 Grab Rebecca’s Course Bundle Here:Scroll-Stopping Edits + Face Forward Reels Courses📲 Follow Rebecca on Instagram: https://www.instagram.com/itsrebeccabarrett/Her viral "scroll" edit: https://www.instagram.com/reel/DF3LeMKRezG/===============🔗 Subscribe & Listen on Apple Podcasts and SpotifyFollow me on Instagram at @theleadsuite – Get more real estate marketing tips, hacks, and strategies to grow your business!Apply to be on the show HERE.Follow Real Estate Coffee Talk for more:Instagram | YouTube | Spotify | Apple Podcasts | — | |
| 9/10/24 | Ep. 45: 4 Psychology-Based Hacks to Boost Social Media Watch Times for Real Estate Agents | Hey frienddddd, grab your cawfee and creativity today, because we're diving into 4 psychology-based hacks guaranteed to help real estate agents increase social media watch times, engage their audience, and ultimately close more deals. Whether you're creating content for Instagram Reels, TikTok, or YouTube (specifically YouTube shorts), these tips will stop the scroll and keep eyeballs on your content...which is an important part of your video strategy! Discover how simple tactics—like sparking curiosity, and using information gaps—can revolutionize your real estate content strategy. You'll learn how to leverage these hacks to not only boost views, but spark engagement and attract more leads and clients through your social media platforms. Tune in to learn these easy actionable tips that can transform your online presence! And don't just listen, DO! Literally anyone with a pulse can implement some of these, and when you post the video, I want to see it! Why It Matters: Longer watch times = better algorithm performance = more eyes on your content = more leads for your real estate business! It's like that, boo. Resources Mentioned in This Episode: Follow me on Instagram at @theleadsuite – Get more real estate marketing tips, hacks, and strategies to grow your business! Grow & get more leads on Instagram with this baby. Grab 50 Free B-roll ideas for real estate agents. Join the VIP waitlist for the ManyChat lead gen course & templates! Drive leads with automations and chatbots! -------------- If you enjoyed today's show, please follow it and leave a review! I would appreciate it SO much! --------- | — | |
| 9/3/24 | Ep. 44: How Michaela Started Her Own Interior Design Studio | Hey friends, grab your cawfee and relax for another episode chatting with one of the leaders in the real estate industry! Today we're chatting with Michaela Farwell, owner of Fairspring Design, an interior design studio that focuses on crafting one-of-a-kind environments by designing thoughtful and functional spaces. Michaela began her career working in the design center for a builder, helping hundreds of buyers hand pick their hundreds of homes, and then launched out to create her own business. In this episode, we're chatting about the meaning of home, what interior designers do, when you should connect them with your clients, and how virtual design works! You can follow Michaela on Instagram at @fairspringdesign or learn more about her services at FairspringDesign.com. ================ Connect with me on Instagram at @theleadsuite! Resources: - 50 B-Roll Ideas for Real Estate Agents - The AI Insta-Agent Accelerator - Join the VIP waitlist for the ManyChat lead gen course & templates! Drive leads with just ONE word! -------------- If you enjoyed today's show, please follow it and leave a review! I would appreciate it SO much! --------- | — | |
| 8/13/24 | Ep. 41: 4 Simple SEO Strategies for Better Instagram Content | Hey you! Grab a cawfee and get comfortable, because it's time for our marketing pow-wow! In this episode, we dive into the world of SEO for Instagram. Search Engine Optimization isn't just for Google anymore, learning how to make your Instagram account a powerhouse for attracting real estate leads and closing deals by optimizing your content for better discoverability. Why not maximize your efforts? Key Takeaways: SEO for Instagram helps make your posts more discoverable to the right audience. Crafting a keyword-rich bio and captions can significantly enhance your reach. ChatGPT can help you optimize any piece of content to be SEO-optimized Balancing popular and niche hashtags can keep your content engaging and relevant. Geotagging your posts can increase local visibility and attract potential clients in specific areas. Take some notes and follow along! ================ Sites mentioned: - SEM Rush - Answer The Public Resources: - 50 B-Roll Ideas for Real Estate Agents - The AI Insta-Agent Accelerator (Use code AI30 for 30% off!) - Join the VIP waitlist for the ManyChat lead gen course & templates! Drive leads with just ONE word! - Join the Real Estate Led Gen Lounge! -------------- If you enjoyed today's show, please follow it and leave a review! I would appreciate it SO much! --------- You can connect with me on Instagram at @theleadsuite. | — | |
| 8/6/24 | Ep. 40: Timeless & Trendy Lead Gen Strategies for a Changing Market | It's cawfee time! Come in, sit down, and chat with me, Brittany Wrenn and Jodie Cordell, staff writers at The Close. We're discussing how to navigate all the NAR changes, what it means for your business, what needs to change and what DOESN'T need to change! We also chatted about all things lead gen - from the tried and true "old school" strategies, to video, niche marketing and more. You will leave this episode better than you come, feeling empowered and ready to take on your market! --------- Be sure to check out The Close for lots of helpful content created just for agents. Follow Brittany on Instagram: @brittanywrenn Follow Jodie on Instagram: @thejodiecordell Connect with me on Instagram: @theleadsuite ------------------ Resources: Ready to get more leads on Instagram? Grab your AI Insta-Agent Accelerator here. | — | |
| 7/30/24 | Ep 39: Leveraging Virtual Assistants to Close More Deals (and Get Your Time Back) | Hey hey, it's cawfee time...and today we're sitting with Ann Rudd, a Charlotte-based Realtor, sales coach and small business owner! Hailing from a robust real estate lineage as a third-generation agent and holding licenses across multiple states, Ann's depth of knowledge is unparalleled. But today, we're diving into a game-changer for any real estate business—leveraging the power of Virtual Assistants (VAs). See, Ann isn't just a bossss real estate agent, she’s also the CEO behind Real Assist Pros, where she connects American real estate agents with top-notch overseas talent. With years of experience, Ann has honed the art of picking the perfect VA to propel your business forward and help you make more money. In this can’t-miss episode, we talked about: How to know when you're ready for a VA What to look for in a VA and why the right match can make all the difference. Common pitfalls of VA hiring and how to sidestep them. The worst time to hire a VA How Ann manages a successful career, coaches globally through Epique Realty, and still finds time to raise horses and support her daughter who is part of the University of South Carolina band (Go Gamecocks!). You can connect with Ann via call/text at 704-617-0847 or online at https://annruddgroup.com/. --------- You can connect with me on Instagram at @theleadsuite. Instagram: https://www.instagram.com/theleadsuite/ Download 50+ B-Roll ideas here! | — | |
| 7/23/24 | Ep. 38: Do These 7 Things Now to Get More leads on Instagram | Hey you! Grab your cawfee because it's just me and you talking about your marketing today (your favorite topic, right? 🤣). Today, I'm diving into 7 simple yet powerful steps to boost your Instagram leads and get your account churning out leads on demand for you. It's not a matter of guessing and throwing jello at the wall, it's a matter of setting up these foundational underpinnings of your Instagram strategy and then sharing content. That's really...it. If you can dedicate the next month to setting this all up, AND posting your content consistently, your account will almost drive and collect leads in the next 60 days...and once those numbers start piling up, so do the conversions. 🤌🏼 Take some notes and enjoy the show! ----- Resources mentioned: InstaLeads Accelerator (this one has the step-by-step Manychat Training along with a ton of content creation help!) 100+ ChatGPT Prompts for Real Estate Agents Send me a DM on Instagram if you have questions or are curious about a VIP Day ManyChat (IG automations - *affiliate link) Download 50+ B-Roll ideas here! If you enjoyed today's show, please follow it and leave a review! I would appreciate it SO much! --------- You can connect with me here: Instagram: https://www.instagram.com/theleadsuite/ | — | |
| 7/16/24 | Ep. 37: From Rookie to Rockstar: Lindsey's Journey to NAR's 30 Under 30 | Hey guys! Today we're having a cup of cawfee with Lindsey Smith, one of the youngest top producers in the booming city of Austin, Texas, and a proud honoree of the NAR 30 Under 30 award. In this episode, Lindsey reveals the secrets behind her swift success in the real estate market, particularly focusing on her innovative methods for assisting first-time homebuyers and "move-up" buyers. We talked about: Client Engagement: How Lindsey hosts unique events that attract and expand her sphere of influence, while also creating community! Targeting Niche Markets: How she niched down to homebuyers in a certain stage of life and became their go-to agent. Her Hustle: How she scaled her business SO quickly as a young person in a new city. You can connect with Lindsey on Instagram at @lindseysellsaustin. ----------- Want to create more video? Grab your free list of 50+ B-Roll ideas here! If you enjoyed today's show, please follow it and leave a review! I would appreciate it SO much! --------- You can connect with me on Instagram at @theleadsuite. | — |
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