ASP5: Why the Best Customer Experiences Still Feel Physical

About this episode

The episode discusses the importance of physical customer experiences in the digital age with insights from two entrepreneurs.

Why the Best Customer Experiences Still Feel Physical In this episode of the Rebellious Times Podcast , I sat down with John Petri, CEO of Fuel BMC, to discuss entrepreneurship, sports culture, branding, resilience, and what it takes to build a successful sports branding agency . “The rise of the analog is here.” That line from Mark Stern perfectly captures a shift many businesses are starting to feel. In this episode of the Rebellious Times Podcast , I sat down with Mark Stern, CEO of Custom Box Agency, to discuss entrepreneurship, customer experience marketing, physical product engagement, health transformation, and why human connection matters more than ever in the AI era. This episode fits both our Austin Startup Series and Agency Spotlight Series because Mark is building something genuinely different inside the marketing world. From Corporate Consulting to Entrepreneurship Mark’s story starts far away from entrepreneurship. He grew up in Alabama believing success followed a very traditional path: college graduate school corporate career financial security That mindset eventually led him into management consulting at Deloitte after earning his MBA at Duke University. On…

People in this episode

Host: Chris Januszewski

Guests: John Petri, Mark Stern

Topics covered

• customer experience
• entrepreneurship
• branding
• sports culture
• human connection
• AI impact

Keywords

• customer experience marketing
• physical product engagement
• health transformation
• entrepreneurship
• sports branding
• consulting
• AI era

Mentioned in this episode

Organizations: Fuel BMC, Custom Box Agency, Deloitte

Books & works: Rebellious Times Podcast

Places: Alabama

More episodes of Rebellious Times Podcast

• ASP7: Solving Amazon for the Hardest Categories: Inside the Avenue7 Playbook · June 10, 2026
• S&L7: A 21-Year-Old Taking on the 3PL Industry – Building a Logistics Company in College · June 8, 2026 · 36 min
• Episode 49: Building the future from a dorm room – The Mindset of a 20-Year-Old Founder · June 3, 2026 · 30 min
• ASP6: Crowdfunding as a capital alternative: How Smart Startups Win when VCs say no · May 29, 2026 · 38 min
• ASP4: Fueling Big Sports Brands: Why Business-Minded Creativity Wins · May 22, 2026 · 30 min
• Episode 48: From Fintech to Faith Tech – The Mind of a Modern Multipreneur · May 19, 2026 · 45 min